Chongqing Noodles Nástenná ilustrácia by Wu Yao is a highly esteemed winner of the very prestigious 2025 Strieborná cena A' Design Award in Grafika Competition Category.
StriebornáGrafika· 2025
Chongqing Noodles Nástenná ilustrácia
by Wu Yao
Client: Beijing Wuyao Cultural and Creative Co. Ltd.
Strieborná cena A' Design Award Winner in Grafika Category
- 95,327
- Verified Award Winner
- Verify Award Status for #167871
The Design
About Chongqing Noodles Nástenná ilustrácia
Chongqing Noodles je tematická nástenná ilustrácia vytvorená pre čínsku gastronomickú značku. Dielo sa sústreďuje na gastronomické mestá Čcheng-tu a Čchung-čching v regióne S’-čchuan – Čchung-čching v Číne. Okolité oblasti sa zobrazujú v rozptýlených a vzdialených pohľadoch, pričom celkový štýl zostáva čínsky. Mestská architektúra, prírodná scenéria a mnohé kultúrne pamiatky sú zobrazené spolu so špecialitami značky. Chladné farby kontrastujú s teplým osvetlením predajní. Nástenná maľba sa vyrába technológiou termotransferovej tlače a ponúka sa vo viacerých veľkostiach, aby vyhovovala rôznym priestorom predajní.
The Recognition
About the Strieborná cena A' Design Award
Chongqing Noodles Nástenná ilustrácia je laureát Striebornej ceny A' Design Award, mimoriadne prestížneho uznania udeľovaného nádherným, pôsobivým dizajnom najvyššej kvality. Laureáti Striebornej ceny sú nesmierne brilantné a mimoriadne kreatívne diela, ktoré ilustrujú výnimočnú odbornosť, talent a bystrosť svojich dizajnérov. Od Chongqing Noodles Nástenná ilustrácia sa očakáva, že bude úžasným, vzorovým dielom, pozoruhodne profesionálnym a hlboko inovatívnym. Tento dizajn ocenený Striebornou cenou A' Design Award je veľmi pozoruhodný, obdivovaný vynález, ktorý prináša úžitok a posúva hranice umenia, vedy, dizajnu a technológie. Chongqing Noodles Nástenná ilustrácia je výtvor, ktorému mnohí závidia, ktorý vzbudzuje túžby, prináša pozitívne pocity a vyvoláva úžas a údiv.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a themed mural design created for the Chinese food brand Encounter Small Noodles, centered around the magical food cities of Chengdu and Chongqing in the Sichuan Chongqing region of China. Other areas are presented in scattered or distant views, and the main theme of the painting is still Chinese style itself. In addition to the colorful city and natural scenery of the Sichuan Chongqing region, numerous cultural landscapes are also what we need to present.
- Dimensions & Packaging
- 1500mm X 1600mm
- Tags
- Illustration,ChongQing Taste
- Production Technology
- The screen is displayed in offline stores using heat transfer printing, and there are various sizes available due to different needs of offline stores.
- Design Challenge
- The enormous amount of information is the focal point of the entire painting. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section. Our goal is to have customers sit down and watch carefully to appreciate.
- Research
- The mural design of Don't Meet Small Noodles in Chongqing focuses on the urban characteristics of Chongqing region, integrating brand specialty cuisine and creating many new elements, such as Small Noodles Master, to enhance fun and brand awareness.
- Inspiration
- Paintings from the Netherlands such as' Paradise on Earth 'or' Tower of Heaven 'are the inspiration for our creation of Chengdu and Chongqing, two cities in Sichuan and Chongqing. The huge amount of information is the focus of our paintings in this area. How to integrate Sichuan Chongqing cuisine culture with urban characteristics is the focus of this section.
- Project Duration
- The project started in Beijing in October 2024 and was completed in Beijing in December 2024.
- Operation Flow
- The murals are posted in various stores across the country through heat transfer printing. The lighting in the stores is mostly warm colors, so the overall color of the picture is cool, which is different from the overall color in the store and attracts consumers. The screen integrates the beautiful scenery and prominent features of major cities in the Sichuan Chongqing region. In addition, numerous cultural landscapes are also the content we need to present.
- Team Members
- Original designer ：Wu Yao
Illustration designer: Zhang yuchen
Illustration designer: Xie boxing
Graphic designer:Tan zhen
Graphic designer: Tang wenhu
Graphic designer: Zheng ziyang
3D designer:Liao hao
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