Suzhou Bay Grand Theatre Vizuálna identita by Jiayi Lu

Suzhou Bay Grand Theatre Vizuálna identita by Jiayi Lu is a highly esteemed winner of the very prestigious 2026 Bronzová cena A' Design Award in Grafika Competition Category.

BronzováGrafika· 2026

Suzhou Bay Grand Theatre Vizuálna identita

by Jiayi Lu

Client: Suzhou Bay Grand Theatre

Bronzová cena A' Design Award Winner in Grafika Category

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Verified Award Winner

Verify Award Status for #182136

View at A' Design Award Press Release Award Badge

Colors

The Design

About Suzhou Bay Grand Theatre Vizuálna identita

Suzhou Bay Grand Theatre je vizuálna identita vytvorená pre výročné oznámenie divadla v čínskom Suzhou. Dizajn kombinuje kľúčovú dierku a Möbiovu pásku. Kľúčová dierka spája dva priestory a stáva sa kanálom a cestou. Möbiova páska prechádza kľúčovou dierkou ako kľúč a označuje piate výročie divadla ako nositeľa umenia. Möbiova páska zároveň naznačuje nekonečno a odkazuje na formu divadla. Okolo hlavného motívu sú umiestnené prvky z významných repertoárov, ktoré vracajú kompozíciu k hlavnej téme.

The Recognition

About the Bronzová cena A' Design Award

Suzhou Bay Grand Theatre Vizuálna identita je laureát Bronzovej ceny A' Design Award, vysoko prestížneho uznania udeľovaného vynikajúcim dizajnom, ktoré sa vyznačujú kreativitou, vynaliezavosťou a bystrosťou. Laureáti Bronzovej ceny sú plne zručné a nápadne kreatívne artefakty, ktoré potvrdzujú rozsiahle skúsenosti, predstavivosť a zdatnosť svojich dizajnérov. Od Suzhou Bay Grand Theatre Vizuálna identita sa očakáva, že bude vysoko cenený, obdivovaný a milovaný predmet, pozoruhodne profesionálny a inovatívny. Tento dizajn ocenený Bronzovou cenou A' Design Award zahŕňa najlepšie postupy v umení, vede, dizajne a technológii a vyniká pozornosťou k detailom. Suzhou Bay Grand Theatre Vizuálna identita skvele uspokojuje potreby, dotýka sa túžob, očarúva city a vzbudzuje zvedavosť.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Visual design for The Annual Announcement of Suzhou Bay Grand Theatre: keyhole and Mobius strip. The keyhole connects two spaces in objective form and becomes a channel and path.
Tags: Branding, Corporate Identity, Visual Design
Production Technology: The Mobius strip, like a key to unlock the future, passes through a keyhole, symbolizing that Suzhou Bay Grand Theatre, as a carrier of art, will usher in an even more brilliant future on its fifth anniversary.
Design Challenge: The keyhole connects two spaces in objective form and becomes a channel and path. The Mobius strip intuitively indicates the meaning of infinity, and also abstractly refers to the appearance of the theater.
Inspiration: As a key to open the future, the Mobius strip passes through the keyhole, indicating that Suzhou Bay Grand Theater, as the carrier of artistic works, will open a more exciting future on the occasion of its fifth anniversary.The representative elements of important repertoires are scattered around the main visual elements, pulling the picture back from fantasy to reality and returning to the theme.
Project Duration: The project started in March 2025 in Suzhou, China and finished in April 2024 in Suzhou, China.
Operation Flow: The representative elements of important repertoires are scattered around the main visual elements, pulling the picture back from fantasy to reality and returning to the theme.Art is flowing, time and space are changing, the universe is moving, there are boundaries and no limits, and any art form has the commonality of "infinite creation".
Patents: Copyrights belong to Suzhou Bay Grand Theatre, 2025.
Team Members: Art Director: Jiayi Lu and Graphic Design: Lu Xiao, Photographer：Jiayi Lu