Joy Hill نمائش مرکز by More Design Office

Joy Hill نمائش مرکز by More Design Office is a highly esteemed winner of the very prestigious 2023 A' Design Award چاندی دا انعام in اندرلی جگہ تے نمائش ڈیزائن Competition Category.

چاندیاندرلا· 2023

Joy Hill نمائش مرکز

by More Design Office

Client: More Design Office

A' Design Award چاندی دا انعام Winner in اندرلا Category

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Verified Award Winner

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Colors

The Design

About Joy Hill نمائش مرکز

ونکے جوائے ہل دے منصوبے وچ، ایم ڈی او اک رسمی برادری لاؤنج بنانا چاہندے نیں جیہڑا جذباتی ہم آہنگی پیدا کر سکے۔ ایہہ کم ڈونگگوان دے شہری علامتاں توں متاثر اے۔ لٹکدی تنصیب ووک ایئر ہاؤس دی چھت دے لہریدار خاکے توں متاثر اے۔ بانس نوں خام مال دے طور تے ورتیا گیا اے۔ مقامی غیر مادی ثقافتی ورثے، ڈونگگوان دے تنکے دی بُنائی تکنیک دی بنیاد تے، بانس دیاں پٹیاں نوں دوبارہ ترتیب دتا گیا، ملایا گیا، تے گُتھیا گیا اے تاں جو سادہ توں پیچیدہ تک اک تال میل حرکت بنائی جا سکے تے خلا وچ اک منفرد فنکارانہ فضا ظاہر کیتی جا سکے۔

The Recognition

About the A' Design Award چاندی دا انعام

Joy Hill نمائش مرکز A' Design Award چاندی دا انعام دا جتݨ والا ہے، غیر معمولی حد تئیں معزز پچھاݨ جیڑھی اعلیٰ ترین درجے دے، شاندار تے متاثر کرݨ والے ڈیزائناں کوں ݙتی ویندی ہے۔ چاندی دے جتݨ والے بہوں روشن تے انتہائی تخلیقی کم ہن، جیڑھے اپݨے ڈیزائنراں دی شاندار مہارت، صلاحیت تے ذہانت کوں ظاہر کریندے ہن۔ Joy Hill نمائش مرکز کنوں امید کیتی ویندی ہے جو او ہک شاندار نمائشی کم ہوسی، قابل ذکر حد تئیں پیشہ ورانہ تے گہری جدت والا۔ ایہ ڈیزائن جنہاں A' Design Award چاندی دا انعام جتیا ہے، ہک انتہائی قابل ذکر، سراہی ہوئی ایجاد ہے جیڑھی فائدہ ݙیندی ہے تے فن، سائنس، ڈیزائن تے ٹیکنالوجی دیاں حداں ودھیندی ہے۔ Joy Hill نمائش مرکز ہک ایجھی تخلیق ہے جنہاں تے ڈھیر لوک حسد کریندے ہن، جیڑھی خواہشاں جگیندی ہے، مثبت جذبے آݨیندی ہے تے حیرت تے تعجب دی چنگاری بالیندی ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Designing is a journey of exploring. In the project of Vanke Joy Hill, MDO wants to create a ceremonial community lounge that can trigger emotional resonance. The design uses modern techniques to portray Lingnan culture. The interplay of light, color, and sequence provides a beautiful and smooth rhythm to the space.
Dimensions & Packaging: Area:1100 Square Meters
Tags: Exhibition, Interior, Commercial, Sales Center, Modern, Simple, Natural, Art
Production Technology: The use of red stone is inspired by the traditional building material red sandstone, which provides a unique collage of textures for each column instead of the spontaneity of red sandstone. The Ingo Maurer Yoruba Rose lamp is placed on the reception desk to greet visitors in a light and elegant manner. The hanging installation is inspired by the undulating silhouette of the roof of the Wok Ear House. The bamboo material with high plasticity is chosen as the raw material.
Based on the local intangible cultural heritage Knitting Technique of Dongguan’s Straw, the bamboo strips are rearranged, combined, and intertwined to form a rhythmic movement from the simple to the complex and manifest a uniquely artistic atmosphere in the space. The atrium continues the feature of axial symmetry, making the artwork become the visual focal point of the space. At every turn of this journey, there are full of surprises.
The color red echoes the primary color of the space, adding to the free-and-easy atmosphere and manifesting the accessible and inclusive Lingnan culture. The furniture in the space is designed by MDO and TIWU & Zhao Yun Studio. MDO focus on exploring the beauty of tangible objects and craftsmanship in daily life.
By connecting the traditional paper folding and paper cutting art and nesting the geometric interface with the mortise-and-tenon structure, the design conveys the elegance, kindness, independence of the sculpture-like furniture, which is interconnected with the natural environment.
Design Challenge: MDO believes that a city’s symbols are signs that connect people with its culture. To this end, MDO integrates design with culture, space, and people’s lives with an open mind.
Research: This project is to explore the connection of oriental aesthetics and modern design, traditional images and modern symbols. MDO respects and uses reason to refine the urban culture of Dongguan, depicts the forgotten memories through traditional handicrafts and materials, and transforms these memories into new material elements through a continuous fusion of modern design.The huge volume, dense and light footed materials are constantly constructed, conveying a positive force to people.
Inspiration: This work is inspired by Dongguan's urban symbols.
The hanging installation is inspired by the undulating silhouette of the roof of the Wok Ear House. The bamboo material with high plasticity is chosen as the raw material. Based on the local intangible cultural heritage Knitting Technique of Dongguan’s Straw, the bamboo strips are rearranged, combined, and intertwined to form a rhythmic movement from the simple to the complex and manifest a uniquely artistic atmosphere in the space.
Project Duration: The project started in April 2021 and finished in October 2021.
Operation Flow: The reception area adopts the layout of axial symmetry to draw people’s attention to the end of the space. The red stones and the baking painted background echo each other, bringing a unique visual experience to visitors. The array of high colonnades creates a strong sense of ceremony and order for the space.
As the empty area under the high ceiling is open and flexible, MDO hopes to build it into a community lounge for a wide variety of scenes. The design capitalizes on the scale of the site with red high-gloss lacquered bookshelves bringing a sense of warmth to the space.
The art installation in the center of the space is artwork that can be appreciated from all angles.It continues the design elements of the Wok Ear House and Knitting Technique of Dongguan’s Straw with a lighter shape. The color red echoes the primary color of the space, adding to the free-and-easy atmosphere and manifesting the accessible and inclusive Lingnan culture.
Team Members: Director: Justin Bridgland and Director: Jaycee Chui
Image Credits: All materials on the site belong to More Design Office Co.,Ltd