Rivalta شراب دی بوتل دا لیبل by Ximena Ureta is a highly esteemed winner of the very prestigious 2023 A' Design Award چاندی دا انعام in پیکیجنگ ڈیزائن Competition Category.
چاندیپیکیجنگ· 2023
Rivalta شراب دی بوتل دا لیبل
by Ximena Ureta
Client: Santa Ema
A' Design Award چاندی دا انعام Winner in پیکیجنگ Category
Verified Award Winner
Verify Award Status for #144823The Design
About Rivalta شراب دی بوتل دا لیبل
ریوالٹا ہک شراب دی بوتل دا لیبل تے پیکیجنگ ڈیزائن ہے جیہڑا محدود پیداوار والے ریڈ بلینڈ کیتے تیار کیتا ڳیا ہے۔ اگلا لیبل بغیر کوٹنگ والے، پانی توں محفوظ کاغذ تے آفسیٹ ٹیکنالوجی نال چھاپیا ڳیا ہے جیندے وچ پنج خاص رنگ، میٹ چاندی فوائل، سلک اسکرین وارنش تے مکینیکل ریلیف استعمال تھئے ہن۔ پچھلا لیبل ڈیجیٹل ٹیکنالوجی نال ترائے خاص رنگاں وچ چھاپیا ڳیا ہے۔ ایہ کاغذ ذمہ دارانہ جنگلاتی انتظام کیتے تصدیق شدہ ہے تے پرانا تھیوݨ تے الٹرا وائلٹ روشنی دا مقابلہ کریندا ہے۔ لال رنگ تے تفصیلی تصویر بانی خاندان دے اطالوی اصل دی یاد ݙیواندے ہن، جیہڑی پیشکش کوں ہک شاندار انداز عطا کریندی ہے۔
The Recognition
About the A' Design Award چاندی دا انعام
Rivalta شراب دی بوتل دا لیبل A' Design Award چاندی دا انعام دا جتݨ والا ہے، غیر معمولی حد تئیں معزز پچھاݨ جیڑھی اعلیٰ ترین درجے دے، شاندار تے متاثر کرݨ والے ڈیزائناں کوں ݙتی ویندی ہے۔ چاندی دے جتݨ والے بہوں روشن تے انتہائی تخلیقی کم ہن، جیڑھے اپݨے ڈیزائنراں دی شاندار مہارت، صلاحیت تے ذہانت کوں ظاہر کریندے ہن۔ Rivalta شراب دی بوتل دا لیبل کنوں امید کیتی ویندی ہے جو او ہک شاندار نمائشی کم ہوسی، قابل ذکر حد تئیں پیشہ ورانہ تے گہری جدت والا۔ ایہ ڈیزائن جنہاں A' Design Award چاندی دا انعام جتیا ہے، ہک انتہائی قابل ذکر، سراہی ہوئی ایجاد ہے جیڑھی فائدہ ݙیندی ہے تے فن، سائنس، ڈیزائن تے ٹیکنالوجی دیاں حداں ودھیندی ہے۔ Rivalta شراب دی بوتل دا لیبل ہک ایجھی تخلیق ہے جنہاں تے ڈھیر لوک حسد کریندے ہن، جیڑھی خواہشاں جگیندی ہے، مثبت جذبے آݨیندی ہے تے حیرت تے تعجب دی چنگاری بالیندی ہے۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Rivalta is an elegant brand, with a long trajectory and deep sense of origin. It comes from one of the highest vineyards in the Maipo Valley, known as Cerro Blanco, with an altitude of 1,000 meters on the Andes. This condition allows to produce very expressive wines with a deep color, great body, acidity and aromas. This location has become the heart of Santa Ema’s iconic wines.
Rivalta is a limited production blend, which is made every year using the best 20 barrels of the winery’s red strains. - Dimensions & Packaging
- The Rivalta front and back labels were printed on self-adhesive, uncoated, and water-resistant Wet Strength paper. It is FSC-certified, confirming the commitment to the use of raw materials grown in forests cultivated under responsible management, thus providing environmental, social, and economic benefits. The labels are resistant to aging and ultraviolet light.
Bordeaux label dimension: 4.7cm x 16.7 cm.
Back label dimension: 11.7cm x 8.4cm.
Tin capsule printed in two colors. - Tags
- Wine label, packaging, design, label, wine, Rivalta, Ximena Ureta, Chilean wine, Chilean designer, Santa Ema.
- Production Technology
- The front label was printed on Fasson Estate 8,89gr and the back label on white Martele, 90gr.
The label was printed using offset technology, and both its printing and finishes were carried out on a Gallus machine with 5 special colors and Alufin Matt Gio-NB matt silver overprintable folia, silkscreen varnish and mechanical relief.
The back label was made using digital technology on a Xeikon CX3 series machine printed in 3 special colors. - Design Challenge
- The challenge of this packaging consisted of designing the Rivalta label so that it would maintain some of its initial characteristics but at the same time managed to revitalize the passionate and adventurous spirit of the pioneer generations, focusing on the place of origin of the Pavone family. Red now plays an important role in Rivalta's new personality, making it more elegant and sophisticated.
- Research
- The design of the Rivalta Gift Box was the result of several previous technical tests during the trial period so as to enhance the design and establish the percentage of folia, red and silver ink of the illustration and this way define which one interpreted the new personality of this product in the best manner. Five different printing originals were elaborated until reaching the desired result.
- Inspiration
- Rivalta is a tribute to Pedro Pavone-Voglino, father of Félix Pavone who was the founder of Vina Santa Ema. Endowed with a wonderful pioneering spirit and great determination, in 1917 Pedro Pavone-Voglino embarked on the long journey from his home in Rivalta, in Piedmont, Italy to the New World. Upon arriving in Chile, he settled in Isla de Maipo where the landscape and its extraordinary characteristics for viticulture charmed him at once.
- Project Duration
- Rivalta was launched in June 2022 in Chile as the first market.
- Operation Flow
- This packaging is a limited production of 1,000 boxes per year. It is currently sold in Chile as well as in Santa Ema’s main markets such as China, Brazil, Hong Kong, and the Czech Republic among others.
- Team Members
- Art direction and design: Ximena Ureta.
- Image Credits
- Image #1, #2, #3, #4: Jorge Brantmayer.
Image #5: Ronald Caro.
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