Tick Tock واچ گیلری by Omid Majdtaheri and Sara Golzarroshan

Tick Tock واچ گیلری by Omid Majdtaheri and Sara Golzarroshan is a highly esteemed winner of the very prestigious 2023 A' Design Award چاندی دا انعام in اندرلی جگہ تے نمائش ڈیزائن Competition Category.

چاندیاندرلا· 2023

Tick Tock واچ گیلری

by Omid Majdtaheri and Sara Golzarroshan

A' Design Award چاندی دا انعام Winner in اندرلا Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Tick Tock واچ گیلری

ٹِک ٹاک واچ گیلری دا ڈیزائن، جیہڑا ایران دے شہر یزد وِچ واقع اے، اِک چھوٹی تھاں وِچ سادہ، گھٹ خرچے تے جدید بصری اثر تے زور دین نال، اِک خاص تجربہ ہائی۔ ایہہ گیلری اُوس کھیڈ دی کہانی دسدی اے جیہڑی ویلے وِچ رُک گئی۔ بنیادی خیال ٹیٹرس کھیڈ توں متاثر ہوئیا اے۔ شکلاں جیہڑیاں اِک دوجے دے اُتے رکھیاں جاندیاں نیں، بے ترتیب شکلاں بناوندیاں نیں۔ کھیڈ دے اُلٹ، ایتھاں، اکو جہے ناپ دے ڈبے، پر انہاں دیاں سمتاں وِچ تبدیلی نال، اِکٹھے رکھے جاندے نیں، تے ایہہ انہاں دا کم بدل سگدا اے: جویں دِن وِچ گھڑی دیاں سوئیاں دی تبدیلی، جیہڑی ورتن والیاں دے کم وِچ تبدیلی لیاوندی اے۔

The Recognition

About the A' Design Award چاندی دا انعام

Tick Tock واچ گیلری A' Design Award چاندی دا انعام دا جتݨ والا ہے، غیر معمولی حد تئیں معزز پچھاݨ جیڑھی اعلیٰ ترین درجے دے، شاندار تے متاثر کرݨ والے ڈیزائناں کوں ݙتی ویندی ہے۔ چاندی دے جتݨ والے بہوں روشن تے انتہائی تخلیقی کم ہن، جیڑھے اپݨے ڈیزائنراں دی شاندار مہارت، صلاحیت تے ذہانت کوں ظاہر کریندے ہن۔ Tick Tock واچ گیلری کنوں امید کیتی ویندی ہے جو او ہک شاندار نمائشی کم ہوسی، قابل ذکر حد تئیں پیشہ ورانہ تے گہری جدت والا۔ ایہ ڈیزائن جنہاں A' Design Award چاندی دا انعام جتیا ہے، ہک انتہائی قابل ذکر، سراہی ہوئی ایجاد ہے جیڑھی فائدہ ݙیندی ہے تے فن، سائنس، ڈیزائن تے ٹیکنالوجی دیاں حداں ودھیندی ہے۔ Tick Tock واچ گیلری ہک ایجھی تخلیق ہے جنہاں تے ڈھیر لوک حسد کریندے ہن، جیڑھی خواہشاں جگیندی ہے، مثبت جذبے آݨیندی ہے تے حیرت تے تعجب دی چنگاری بالیندی ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design of this gallery with emphasis on a simple but different display, low cost, and modern visual effect, was a special experience. This project is based on providing an experience of being in an entertainment place. In other words, this gallery is the narrator of a game ceased in time. That is to say, in a formal and playful look, we put the user in a playground where the game has already started and is supposed to be continued by the user without realizing it.
Dimensions & Packaging: Width 3200 mm x Depth 2800 mm x Height 2400 mm
Tags: Tick Tock, Watch, Gallery, Conceptual Design, Module, Form, Iran, Yazd
Production Technology: This gallery is located in Yazd. An area where there are many clays block-making factories. Blocks which are sometimes square and have the same dimensions. This made us to choose clay blocks due to their abundance, reasonable price, and modularity. However, such material with neutral color needs an inverse complement. Choosing a native plant leads to a good feeling.
Design Challenge: In the modern world, inhabitants of Yazd are obsessed with ups and downs. Our intention was to provide a space to separate people from these bustles. With a close look at the composition of Yazd urban plan, we can witness a formal approach to its context. This, however, has become less prominent, and perhaps this neglect has caused the indifference among people. Thus, staying away from city distractions is possible by being in an environment derived from the traditional architecture of Yazd.
Research: During this project, we tried our best to free the citizens from the hustle and bustle of city life by creating a formalistic space derived from the architecture of Yazd. This prompted us to take a closer look at the composition of the city and create a modular with a simple collage of its urban plan that reminds us of the traditional houses with courtyards. Modules that are the same size and are placed next to each other. Thus, while entering this space, the user feels like a plan of Yazd in the modern world with a taste of the past.
Inspiration: The primary concept of this project has been inspired by the Tetris game. Shapes that are placed on top of each other arbitrarily or sometimes randomly create a random shape. However, unlike the Tetris game, where different shapes are put together, in this gallery, square boxes with the same dimensions, but a change in their directions (rotation), are put together, and that can change the function of each box.
Project Duration: Tick-Tock gallery is a conceptual (futuristic design) located in Yazd, a historical city in the center of Iran.
Operation Flow: This gallery is the narrator of a game ceased in time. In fact, in the project square boxes with the same dimensions, but a change in their directions are put together, and the user can change the function of each box. For example, one box is a place for keeping plants, another is a place for exhibiting watches, and other boxes have other functions according to the design of the user.
Team Members: Omid Majdtaheri
Sara Golzarroshan
Image Credits: Image #1: CG Artist Omid Majdtaheri, Tick-Tock, 2022.
Image #2: CG Artist Sara Golzarroshan, Tick-Tock, 2022.
Image #3: CG Artist Omid Majdtaheri, Tick-Tock, 2022.
Image #4: CG Artist Sara Golzarroshan, Tick-Tock, 2022.
Image #5: CG Artist Omid Majdtaheri, Tick-Tock, 2022.