G Frothy Top 40 پیکنگ ڈیزائن by Shawn Goh Chin Siang

G Frothy Top 40 پیکنگ ڈیزائن by Shawn Goh Chin Siang is a highly esteemed winner of the very prestigious 2023 A' Design Award لوہے دا انعام in ایوارڈز، انعام تے مقابلے ڈیزائن Competition Category.

لوہااعزاز· 2023

G Frothy Top 40 پیکنگ ڈیزائن

by Shawn Goh Chin Siang

Client: Gmedia Asia Sdn Bhd.

A' Design Award لوہے دا انعام Winner in اعزاز Category

957,665

Verified Award Winner

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Colors

The Design

About G Frothy Top 40 پیکنگ ڈیزائن

ایہہ ٹرافی خاص طور تے ملائیشیا دے G Forty Top 40 Awards لئی ڈیزائن کیتی گئی ہے۔ ایہہ 40 سال توں گھٹ عمر دے معاصر کاروباری کامیابی دے نال اثر و رسوخ رکھݨ آلے رہنماواں کوں دِتی ویندی ہے۔ انسانی شکل دی تعمیرات توں متاثر، کھبے ہتھ دی کرنسی کسے دے شکرگزاری دی نمائندگی کریندی ہے۔ ایندے وچ چٹے کرسٹل وی شامل ہن جیہڑے پاکیزگی، خوبصورتی تے جدیدیت دی علامت ہن۔ ٹرافی دا مجموعی ڈیزائن چکنا تے نفیس ہے جیہڑا اپݨے شعبے وچ کسے دی معزز شناخت دی عکاسی کریندا ہے۔

The Recognition

About the A' Design Award لوہے دا انعام

G Frothy Top 40 پیکنگ ڈیزائن A' Design Award لوہے دا انعام دا جتݨ والا ہے، معزز پچھاݨ جیڑھی انہاں چنگے ڈیزائناں کوں ݙتی ویندی ہے جیڑھے چنگی طرح ڈیزائن کیتیاں ہوئیاں تخلیقاں کنوں متوقع پیشہ ورانہ تے صنعتی ضرورتاں پوریاں کریندے ہن۔ لوہے دے جتݨ والے اپݨے خالقاں دی وݙی مہارت، اعلیٰ ماہری، ماہرانہ سمجھ تے تخلیقی صلاحیت ݙکھیندے ہن۔ G Frothy Top 40 پیکنگ ڈیزائن کنوں امید کیتی ویندی ہے جو او ہک بہوں قدر کیتی ہوئی، سراہی ہوئی تے پیاری تخلیق ہوسی جیڑھی عملی تے جدت والی ہے۔ ایہ ڈیزائن جنہاں A' Design Award لوہے دا انعام جتیا ہے، صنعت دے بہترین طریقے جمع کریندا ہے تے علم تے صلاحیت نال جڑیاں ہوئیاں قابل تکنیکی خصوصیتاں رکھیندا ہے۔ G Frothy Top 40 پیکنگ ڈیزائن دی سنجیدگی کنوں عزت کیتی ویندی ہے تے او زندگی دے معیار وچ بہتری آݨݨ کیتے بݨایا گیا ہے جیڑھی دنیا کوں بہتر جاہ بݨاوݨ وچ مدد کریندی ہے۔

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Most trophies presented in Malaysia are usually similar. Hence redesigning the trophy is crucial to create an impeccable award. This trophy is specially designed for Malaysia's G Forty Top 40 Awards. It is rewarded to influential leaders who are under 40 years old with contemporary business success. The design of the trophy incorporates the use of angels to depict the traits of a successful person.
Dimensions & Packaging: Trophy : Ｗ13.5cm x H14cm
Cover Box :H44cm x W18cm
Inside Box : H43cm x W17cm
Tags: Trophy, Luxury, Premium, Packaging Design, Art, Box, Collection, Award, Media
Production Technology: The overall design of the trophy has to be high-quality and iconic. First, there is a box for the trophy. Kraft paper is used as both the cover and inner protection for the box. Next comes the second layer of the inner part of the box which is made with thick and hard cardboard. The cardboard is black in colour with a rough texture which exudes an elegant feeling. As for printing, only a stamping of the silver logo is needed. The making of the trophy involves the welding of pure alloy with an electroplated surface. From opening the first layer of the box to the unveiling of the trophy, one definitely will have an unforgettable unboxing experience.
Design Challenge: For both designs of the packaging and trophy, the main challenge is to create a unique design, which symbolises one’s glory of success. Only premium materials are used for the box packaging whereas the pure alloy for the trophy is imported from China as it is not readily available in Malaysia.
Research: Much effort and consideration have been put into the research for both designs of the packaging and the trophy itself. The overall design narrative is to advocate the success of esteemed leaders and their professional contributions to society. Hence, a memorable and impeccable award design is created to reflect one’s prestigious identity.
Inspiration: This trophy is specially designed for Malaysia's G Forty Top 40 Awards. It is rewarded to influential leaders who are under 40 years old with contemporary business success. The trophy has a bold design with the use of angels. The wings on the trophy denote one’s leadership capability whereas the right-hand posture represents one’s gratitude. In other words, it depicts the traits of a successful person. The silver colour adds a touch of sophistication which makes it one of a kind.
Project Duration: The project started in 13 March 2022 in Malaysia Kuala Lumpur.
Operation Flow: There are a variety of awards in Malaysia. However, the trophies or medals presented in these awards are usually similar and ordinary-looking, not leaving much impact. Hence redesigning the trophy is crucial to create a memorable and impeccable award.
This trophy is specially designed for Malaysia's G Forty Top 40 Awards. It is rewarded to influential leaders who are under 40 years old with contemporary business success. This award recognises one’s accomplishments in society. Thus the design theme of the trophy is bold and glorious by incorporating the use of angels. The wings on the trophy denote one’s capability to lead and chart the course whereas the right-hand posture represents one’s gratitude. In other words, it depicts the traits of a successful person. The silver colour is chosen as it provides a sleek and unique appeal. My design adds a touch of sophistication which makes it one of a kind.
Image Credits: All imagery copyrights Shawn Goh Design Lab. Sdn Bhd.