Meow ملٹی فنکشنل لوجسٹکس بکس by Yanxuan Design Center is a highly esteemed winner of the very prestigious 2024 A' Design Award کانسی دا انعام in پیکیجنگ ڈیزائن Competition Category.
کانسیپیکیجنگ· 2024
Meow ملٹی فنکشنل لوجسٹکس بکس
Client: Netease Yanxuan Trading Co. Ltd
A' Design Award کانسی دا انعام Winner in پیکیجنگ Category
Verified Award Winner
Verify Award Status for #154712The Design
About Meow ملٹی فنکشنل لوجسٹکس بکس
میاؤں بنیادی طور تے اِک لوجسٹکس بکس اے جیہڑا بلیاں تے گھراں توں متاثر اے۔ ڈائی کٹ ڈھانچے تے ظاہری شکل وِچ چالاک جدت دے ذریعے، ایہہ نہ صرف سامان دی پیکیجنگ تے ترسیل دا کم کردا اے، بلکہ آسانی نال اِک فنکشنل تے خوبصورت بلی دے گھر وِچ وی تبدیل تھی سگدا اے۔ ایہہ مائیکرو جدتی ڈیزائن گھٹ لاگت دی پیداوار کوں یقینی بناندا اے تے لوجسٹکس بکساں دے دوبارہ استعمال کوں فروغ ڈیندا اے، جیہڑا پالتو جانوراں دے موافق تے ماحولیاتی شعور دا رویہ ظاہر کردا اے جیہڑا پالتو جانوراں دے مالکاں دی نفسیاتی ضرورتاں نال میل کھاندا اے۔
The Recognition
About the A' Design Award کانسی دا انعام
Meow ملٹی فنکشنل لوجسٹکس بکس A' Design Award کانسی دا انعام دا جتݨ والا ہے، ڈاڈھی معزز پچھاݨ جیڑھی تخلیقی صلاحیت، اختراع تے ذہانت نال ممتاز بہترین ڈیزائناں کوں ݙتی ویندی ہے۔ کانسی دے جتݨ والے بھرپور مہارت والے تے نمایاں طور تے تخلیقی شاہکار ہن، جیڑھے اپݨے ڈیزائنراں دے وسیع تجربے، تخیل تے ہوشیاری دی تصدیق کریندے ہن۔ Meow ملٹی فنکشنل لوجسٹکس بکس کنوں امید کیتی ویندی ہے جو او ہک بہوں قدر کیتی ہوئی، سراہی ہوئی تے پیاری چیز ہوسی، قابل ذکر حد تئیں پیشہ ورانہ تے جدت والی۔ ایہ ڈیزائن جنہاں A' Design Award کانسی دا انعام جتیا ہے، فن، سائنس، ڈیزائن تے ٹیکنالوجی وچ بہترین طریقے شامل کریندا ہے تے چھوٹیاں تفصیلاں ول دھیان ݙیوݨ کنوں شاندار ہے۔ Meow ملٹی فنکشنل لوجسٹکس بکس ضرورتاں خوبصورتی نال پوریاں کریندا ہے، خواہشاں کوں چھوہندا ہے، جذبیاں کوں موہندا ہے تے تجسس کھچیندا ہے۔
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- · Smooth and simple folding process: Users can easily fold it into a cat house without the need for any tools or generating waste paper.
· Maximizing physical space design: The swing cover extends the top space of the cat house, maximizing its utilization. The open-door design makes the cat house more spacious.
· Sturdy structure design: The innovative double ear lock structure design at the top greatly enhances the stability of the cat house, accommodating the jumping behavior of cats.
· Exterior design with cat attributes: The design of the cat house is inspired by houses and cat elements such as ears and paws, the adorable appearance enhances the happiness of users and cats. - Dimensions & Packaging
- Width320mm x Depth280mm x Height200mm
- Tags
- Sustainable design, multi-function design, public welfare design, packaging recycling, pet-friendly.
- Production Technology
- Through innovative structural design, the packaging logistics box can be conveniently folded into a beautiful and strong interesting cat house, realizing multi-functional product packaging and reusing waste cartons.
- Design Challenge
- There is a type of cat house cardboard box available for sale on Chinese e-commerce platforms, but Meow does not want to increase the shopping cost for consumers. Following the principle of practicality, Meow aims to transform logistics boxes into cat houses through low-cost innovations. To achieve this goal, the designers have considered commercial costs, product load-bearing capacity, and the ability for mass production. On top of that, they have also managed to balance aesthetics and environmental friendliness for a better consumer experience.
- Research
- The consumption of logistics transportation packaging is enormous in modern life and often leads to the disposal of used boxes. The design team aims to provide an opportunity for the secondary use of logistics boxes after transportation through low-cost innovative design and reduce the disposal of logistics boxes.
- Inspiration
- The design takes inspiration from the features of cats, while the overall spatial design is inspired by human house structures. By transforming logistics boxes into spaces for cats to rest and play, it creates a warm and cozy shopping experience for consumers while providing cats with an additional entertainment space.
- Project Duration
- The project started in April 2023 in Hangzhou and finished in May 2023 in Hangzhou, and successfully being implemented for logistics transportation in the cat litter industry.
- Operation Flow
- This is a multi-functional logistics box that can be used as both a logistics box and a cat house.
In its logistics box state, it is used for packaging and transporting goods, similar to a regular packaging box. Once the package is received, it can be easily opened with a tear strip.
After removing the goods, it can be manually folded following the corresponding folding lines to transform into a cat house for cats to rest.
The entire process is easy and enjoyable. - Patents
- CN307881819S Zhang XiuMin 2023 China.
ZL 2022 2 3152752.9 LiShuQin Zhang XiuMin 2023 China. - Team Members
- Zhang Xiumin, Quan Xinyi, Li Shuqin and Yang Wenhao
- Image Credits
- Image Chen Zenan and Quan Xinyi
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