Formosa Sapphire Šal by Yen-Yu Chen is a highly esteemed winner of the very prestigious 2020 Železna nagrada A' Design Award in Oblikovanje tekstila, tkanin, tekstur, vzorcev in blaga Competition Category.

ŽeleznaTekstil· 2020

Formosa Sapphire Šal

by Yen-Yu Chen

Client: Yen & Yu design

Železna nagrada A' Design Award Winner in Tekstil Category

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Verified Award Winner
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Colors

The Design

About Formosa Sapphire Šal

Formosa Sapphire je svilen šal, okrašen z vzorcem Swinhoejevega fazana, ptičje vrste, endemične za Tajvan. Oblikovanje odlikujejo ročno narisane poteze čopiča, fine linijske teksture in žive barve. Ptica je bila raziskana s pomočjo fotografij in referenčnih knjig, nato pa podrobno narisana. Umetniško delo je bilo pretvorjeno v vektorsko datoteko, da se ohranijo izvirne poteze in barve, nato pa je bilo z digitalnim tiskom naneseno na svilo. Šal meri 650 x 650 milimetrov. Namen je predstaviti endemične tajvanske ptice širši javnosti in podpreti ozaveščanje o varstvu ptic.

The Recognition

About the Železna nagrada A' Design Award

Formosa Sapphire Šal je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Formosa Sapphire Šal se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Formosa Sapphire Šal zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Hand-drawn natural brush strokes, line texture, gorgeous bright colors, Taiwan-specific bird patterns.
Dimensions & Packaging: Width 650mm x Height 650mm
Tags: bird, beauty, fashion, floral, flower, colorful, blue, scarf
Production Technology: Digital printing with accurate colors, and print on silk.
Design Challenge: At first, all the sketches and paints are on paper, in order to print, the designer has to convert the original artworks into a vector image file. During the conversion process, adjustment work was time-consuming and challenging because the designer wanted to keep the original strokes and bright colors.
Research: Since Swinhoe's Pheasant is difficult to find, the designer observed the appearance of the animal through photographs and from the book Wild Bird of Taiwan, then drew the beautiful appearance of the animal delicately.
Inspiration: Swinhoe's Pheasant is a kind of endemic species in Taiwan. It is covered in feathers with blue color and its gestures are eye-catching and difficult to see. The designer was once lucky to see the Swinhoe's Pheasant in a mountain, and she was immediately impressed by the animal. She believes these birds should be introduced to the world. At the same time, people can also raise the awareness of endemic species birds conservation.
Project Duration: started in October 2019 and finished in January 2020 in Taiwan
Operation Flow: All these beautiful scarves can stay with you to live a beautiful life.
Patents: Yen Yu Chen, 2020
Image Credits: Image #1: Yen Yu Chen
Image #2: Yen Yu Chen
Image #3: Yen Yu Chen
Image #4: Yen Yu Chen
Image #5: Yen Yu Chen