Delo L’Amour Red Packet Boxset Rdeča ovojnica avtorja Alex King je izjemno cenjeni dobitnik prestižne nagrade 2021 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje darilnih artiklov.
ŽeleznaDarilni artikli· 2021
L’Amour Red Packet Boxset Rdeča ovojnica
avtor/ica: Alex King
Naročnik: A&J Design
Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Darilni artikli
Potrjeni dobitnik nagrade
Preverite status nagrade za #122872Dizajn
O dizajnu L’Amour Red Packet Boxset Rdeča ovojnica
Ta komplet rdečih ovojnic vsebuje 16 rdečih ovojnic, ki simbolizirajo srečo in popolnost v življenju. Kupci lahko izbirajo med 26 različnimi dizajni in kombinacijami od »A« do »Z« glede na začetnice in osebne potrebe. Personaliziran dar ljudem ponuja občutek edinstvenosti in je popoln za ustvarjanje osebnega pristopa zase in za ljudi, ki jih cenijo. Namenjen je poročenim pripadnikom srednjega razreda, ki želijo izbrati osebne rdeče ovojnice in jih podariti otrokom z najboljšimi željami.
Priznanje
O nagradi Železna nagrada A' Design Award
L’Amour Red Packet Boxset Rdeča ovojnica je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od L’Amour Red Packet Boxset Rdeča ovojnica se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si L’Amour Red Packet Boxset Rdeča ovojnica zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.
V ozadju dizajna
Komplet za medije
Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.
- Edinstvene lastnosti
- L’amourRed Packet Boxset by Journal de Chic contains 16 red packets, 8 pieces in each side to signify fortune and completeness in life. Merchants can choose out of 26 different designs and combination(“A” to “Z”) according to their initials and personal needs. There are another 4 playful designs (“$”, “500”, “CNY” and “HK”) to pair with the selected packet. Personalized gift offers people a sense of uniqueness and is perfect to create a personal touch for oneself and the people they cherish. Everyone is unique.Target for middle class married people (to be married) who intend to choose personalised red packets to represent oneself as unique, extraordinary and like no other. This design fills the gap in the commercial market in which only traditional red packets with initials in Chinese can be found.
- Dimenzije in embalaža
- Fine paper, 20cmx20cmx3cm
- Oznake
- red packer, lai see, lucky, festive design
- Proizvodna tehnologija
- Embossed graphics “Y” connecting to each other represents new year and future years to come, signifies hope and best wishes will last for long in coming decades. A large format of red packet is chosen so that people will not require to fold the dollar note into half while preparing it.
- Oblikovalski izziv
- We spend a lot of time in developing new printing effects that is optimum with our selected paper medium. People may feel good if the red packet is printed with their respective surname in Chinese, however, this design collection is new and would offer an alternative by showing initial in English - that is even more accessible for all at affordable price.
- Raziskave
- We want to create something new to the market which is original. We understand that the female middle class in Asia would like to spend money on high fashion and luxury accessories. L'amour is new to the market as we do participant observation with female who are over year 30, eager to spend money on individualized items to reflect their social status with unique personality.
- Inspiracija
- L’amour by Journal de Chic is a contemporary design for Chinese festival. In Chinese and other East and Southeast Asian societies, a red packet is a monetary gift which is given during Chinese New Year (CNY) and weddings. People will give a red packet to children, family members and people who are unmarried as a token of good fortune for upcoming year.
- Trajanje projekta
- 6 months, Hong Kong
- Člani ekipe
- Alex King
- Zasluge za slike
- Alex King
Sponzorirano
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