Weclip Video investicijska aplikacija by Youngchan Lee and Hyeongji Kim

Weclip Video investicijska aplikacija by Youngchan Lee and Hyeongji Kim is a highly esteemed winner of the very prestigious 2022 Železna nagrada A' Design Award in Oblikovanje mobilnih tehnologij, aplikacij in programske opreme Competition Category.

ŽeleznaMobilno· 2022

Weclip Video investicijska aplikacija

by Youngchan Lee and Hyeongji Kim

Client: Weclip

Železna nagrada A' Design Award Winner in Mobilno Category

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Verified Award Winner

Verify Award Status for #127772

View at A' Design Award Press Release Award Badge

Colors

The Design

About Weclip Video investicijska aplikacija

Weclip je mobilna aplikacija, zasnovana za vlaganje v video vsebine prek nezamenljivih žetonov (NFT). Platforma video vsebinam podeli status digitalnega premoženja, tako da je vsako delo mogoče posedovati, z njim trgovati in ga uporabiti kot naložbo. Ustvarjalci naložijo videe in v zameno prejmejo投资 – naložbo, medtem ko lahko gledalci kupijo žetone vsebine in ustvarijo dobiček s njihovo nadaljnjo prodajo. Tehnologija nezamenljivih žetonov zapisuje lastništvo in zmanjšuje nejasnosti glede avtorstva digitalnih datotek. Weclip si prizadeva izpostaviti vrednost same vsebine, ki presega prihodke od oglaševanja in sponzorstev.

The Recognition

About the Železna nagrada A' Design Award

Weclip Video investicijska aplikacija je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Weclip Video investicijska aplikacija se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Weclip Video investicijska aplikacija zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: weclip is a new concept video platform that allows you to invest in video content through non-fungible token (nft). provide opportunities for video creators to generate revenue and opportunities for viewers to invest, presenting new possibilities for the digital market.
Dimensions & Packaging: this design is made with Adobe xd. it is based on iPhone X 1125px x 2436px and the icon is designed with 24px x 24px.
Tags: nft, stock, video, content, invest
Production Technology: nft non fungible-token technology
Design Challenge: due to the nature of digital content that exists in virtual form without material form, it was easy to replicate, resulting in a lack of concept of ownership or original author. this characteristic made it difficult to incorporate investment. to solve this problem, we used a blockchain technology called nft (non-fungible token) and incorporated investment into buying and selling content.
Research: we analyze online video content consumption and high investment in cryptocurrency among people in their 20s and 30s in korea through desk research. based on the growth of the nft market that buys and sells digital content through market research, it hypothesized that the most consumed online video content can be used as a means of investment in the future. in addition, marketability was verified through the interviews between real video creators and video content viewers.
Inspiration: the existing online video platform's revenue generation method was limited to advertising and sponsorship, so the value of the content itself was not highlighted. weclip presents the potential for a new marketplace where content can be assetized, invested, and sold by giving digital asset concepts to the video content itself through nft(non-fungible token).
Project Duration: the project started in april 2021 in korea and finished in june 2021 in korea
Operation Flow: simply upload video content and receive investment in content. earn capital gains by selling your content.
Team Members: motion designer : hyeongji kim
researcher : byeongho lee