Burning Life Javni oglaševalski plakat by Yusheng Wang is a highly esteemed winner of the very prestigious 2023 Železna nagrada A' Design Award in Družbeno oblikovanje Competition Category.
ŽeleznaDružbeno· 2023
Burning Life Javni oglaševalski plakat
by Yusheng Wang
Client: Shandong University
Železna nagrada A' Design Award Winner in Družbeno Category
Verified Award Winner
Verify Award Status for #145003The Design
About Burning Life Javni oglaševalski plakat
Goreče življenje je serija javnih oglaševalskih plakatov o varstvu ekološkega okolja. Plakati prikazujejo polarne medvede in pingvine na papirju, ki gori in se spreminja v pepel. Podoba se nanaša na globalno segrevanje, ki počasi zmanjšuje življenjski prostor teh živali. Sporočilo je, da lahko izgubi takih živali sledijo resna tveganja za ljudi. Glavna grafika je bila ustvarjena s fotografiranjem lastnoročno izdelanih pepelnih materialov, ki so bili nato sestavljeni s programsko opremo za urejanje slik. Vsak plakat je natisnjen z visokokakovostno tehnologijo in prikazuje podrobno ilustracijo.
The Recognition
About the Železna nagrada A' Design Award
Burning Life Javni oglaševalski plakat je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Burning Life Javni oglaševalski plakat se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Burning Life Javni oglaševalski plakat zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The theme of this series of works is to protect the ecological environment. Under the trend of global warming, the living space of polar bears, penguins and other animals is gradually reduced, just like burning paper, which will become ashes in a blink of an eye. When penguins, polar bears and other animals disappear, it will be human's turn. In this way, the works hope to arouse the public's awareness of environmental protection.
- Dimensions & Packaging
- Technical characteristics: printed illustration: 800mm (H) x 800mm (W) (paper size), data size: 1800mm (H) x 800mm (W), 300dpi, cmyk
- Tags
- Protection, marine life, responsibility, environmental protection, survival and sustainable development
- Production Technology
- The series posters were shot by self-made ash materials, and finally completed by Photoshop. It is made with high level printing and manufacturing technology, presenting exquisite illustration details.
- Design Challenge
- The hardest part of the city burns paper to make main graphics
- Research
- The theme of this series of works is to protect the ecological environment. Under the trend of global warming, the living space of polar bears, penguins and other animals is gradually reduced, just like burning paper, which will become ashes in a blink of an eye. When penguins, polar bears and other animals disappear, it will be human's turn. In this way, the works hope to arouse the public's awareness of environmental protection.
- Inspiration
- The main intention of this work is to create a public welfare poster to express the crisis of animals in the context of the current global warming environment, and also to express the relationship between people and people, calling on people to pay attention to environmental issues and start from their own purposes.
The specific application is to study and exchange, promote and publicize the awareness of environmental protection
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