Ivau Kolekcija oblačil za nošenje dojenčkov by Chance Xie

Ivau Kolekcija oblačil za nošenje dojenčkov by Chance Xie is a highly esteemed winner of the very prestigious 2023 Železna nagrada A' Design Award in Oblikovanje mode, oblačil in obleke Competition Category.

ŽeleznaModa· 2023

Ivau Kolekcija oblačil za nošenje dojenčkov

by Chance Xie

Client: IVAU Ltd.

Železna nagrada A' Design Award Winner in Moda Category

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Verified Award Winner

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Colors

The Design

About Ivau Kolekcija oblačil za nošenje dojenčkov

Ivau je kolekcija oblačil in nosilnih rut za matere. Kolekcija vključuje usklajen komplet domačega udobja, obleko, otroški romper in nosilne rute. Oblačila so izdelana iz posebej tkanega bambusovega blaga, ki je mehko, zračno, antibakterijsko in hipoalergeno. Obleka ima izjemno nizko izrezano hrbtno stran za udobje pri nošenju pod ruto. Obleka in vrhnji del domačega kompleta omogočata dojenje brez odstranjevanja rute. Ročno poslikani, po meri izdelani vzorci so navdihnjeni z naravo Fidžija. Kosi so zasnovani tako, da jih je mogoče nositi skozi vse faze materinstva.

The Recognition

About the Železna nagrada A' Design Award

Ivau Kolekcija oblačil za nošenje dojenčkov je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Ivau Kolekcija oblačil za nošenje dojenčkov se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Ivau Kolekcija oblačil za nošenje dojenčkov zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Magic staple pieces fuse functionality with effortless chic style, designed to be worn beautifully through stages of womanhood. Inspired by the pristine nature of Fiji, our hand-painted bespoke prints bring spellbinding beauty of nature into daily wearing through imaginative creativity and exquisite artistry. Our fashionable babywearing collection include matching loungewear set, dress, baby romper and wraps. From easy nursing to comfort of layering, every detail is considered to create fashionable garments that are practical, effortlessly chic and making babywearing convenient, comfortable and stylish.
Dimensions & Packaging: Loungewear collection has sizes from S, M, L, to XL. Dress has two sizes S/M and L/XL. Baby rompers range from 0-24 month while baby wrap is one size.
Tags: Maternity fashion, loungewear, baby wearing, fourth trimester, effortless chic
Production Technology: Custom-milled sustainable bamboo fabric is chosen for the collection as it is luxuriously soft and easily wrinkle free, effortless to take care of for a busy mother. Our fabric is OEKO-TEX Made in Green and Standard 100 certified to the world's strictest chemical safety and sustainable production standard for textiles. Naturally anti-bacterial, breathable and hypoallergenic, the garments are suitable all season.
Design Challenge: The hardest part is to create timeless pieces that can be worn beautifully through stages of womanhood. We want the silhouette to be easy to wear but head turning at the same time.
Research: Creation of this collection took years of babywearing experience to know what garment works with baby wrap and what does not. For example, we would not make a jumpsuit because it is just not practical when babywearing. Our dress for example has ultra low back cut for the comfort of layering with a wrap. All of our garments are nursing friendly while babywearing.
Inspiration: If a woman gives birth to three children, that is 10 years in her life when carrying an infant and nursing take centre stage. The fourth trimester should be one of the most beautiful moments in motherhood but it is currently overlooked. Yet, newborn bonding is vital in every family relationship. There is no apparel collection that is tailored to address the need of style-conscious mothers to carry a child fashionably after birth. So we pioneer fashionable babywearing with matching apparel and carriers to rediscover the most beautiful moment in motherhood, bonding with your newborn.
Project Duration: The project took one year from Sep 2021 to Sep 2022 to finish
Operation Flow: Fashionable Babywearing collection enables women to establish the essential bond with their newborns in style and comfort. The apparel collection can be worn through stages of womanhood. As maternity clothing, they are nursing and pregnancy friendly. They are especially comfortable to layer under a wrap when carrying an infant as the apparel design takes into consideration the comfort of baby wearing. The garments use the same all season, lightweight fabric as the wrap that is breathable and anti-bacterial. The dress has an ultra-low back cut so the user does not feel too hot when layered during wearing. Both the dress and loungewear top can facilitate nursing without taking off the wrap.
Patents: IVAU 2022 Trademark Holder
Team Members: Chance Xie
Image Credits: Photographer Chance Xie