Trendi Mobilna aplikacija by Artur Konariev

Trendi Mobilna aplikacija by Artur Konariev is a highly esteemed winner of the very prestigious 2024 Bronasta nagrada A' Design Award in Oblikovanje mobilnih tehnologij, aplikacij in programske opreme Competition Category.

BronastaMobilno· 2024

Trendi Mobilna aplikacija

by Artur Konariev

Client: Trendi

Bronasta nagrada A' Design Award Winner in Mobilno Category

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Verified Award Winner
Verify Award Status for #150648

View at A' Design Award Press Release Award Badge

Colors

The Design

About Trendi Mobilna aplikacija

Trendi daje prednost zagotavljanju intuitivne in uporabniku prijazne izkušnje za potrošnike in lastnike podjetij. Čist, sodoben videz in enostavna navigacija poudarjata bistvene informacije, kot so delovni čas, ocene in mnenja. Ena od njihovih glavnih prednosti je sposobnost zadovoljevanja raznolikih potreb različnih skupin uporabnikov. Potrošniki lahko enostavno najdejo in raziskujejo nova podjetja, pregledujejo mnenja ter se odločajo, kje bodo porabili svoj denar. Medtem lahko lastniki podjetij predstavijo svoje izdelke in storitve, da pritegnejo potencialne stranke.

The Recognition

About the Bronasta nagrada A' Design Award

Trendi Mobilna aplikacija je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Trendi Mobilna aplikacija se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Trendi Mobilna aplikacija sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The design focuses on providing an intuitive and user-friendly experience for consumers and business owners. The design is clean, modern, and easy to navigate, showcasing relevant information such as business hours, ratings, and reviews. The key strength is its ability to balance the needs of different user groups. The design makes it easy for consumers to find and discover new businesses, read reviews, and decide where to spend their money. For business owners to showcase their products.
Dimensions & Packaging: The mobile app is created for both IOS and Android platforms and is optimized for portrait mode. It features a responsive UX/UI design for mobile devices and follows a comprehensive approach to corporate identity design. The latest geolocation technologies, Bluetooth, mobile data, and Wi-Fi, were utilized in the application to locate the nearest food establishments. Artificial intelligence employs algorithms to search for relevant businesses based on the user's preferences.
Tags: Online Review Platform, Local Business Directory, User-Generated Content, Restaurant Ratings, Business Reviews, Social Networking, Customer Feedback, Business Listings, Mobile Application, Community-driven platform
Production Technology: During the initial stages of the design process, the team utilized various ideation techniques, such as brainstorming sessions, mind mapping exercises, and interviews, to explore multiple creative ideas and identify key insights and user needs that informed the design direction. In the subsequent implementation phase, the team utilized Figma to create and refine digital prototypes, enabling them to iterate on design concepts and collaborate seamlessly with team members and stakeholders.
Design Challenge: The hardest part of the Trendi design activity was overcoming the challenge of balancing the needs of different user groups, such as business owners and consumers, while ensuring a seamless and enjoyable user experience for everyone. One obstacle encountered during the project's development was reconciling conflicting feedback from stakeholders and user groups. This required a lot of creative problem-solving and collaboration to find solutions that satisfied everyone's needs.
Research: The design research aimed at understanding user needs, preferences, and behavior toward the online review platform. The objectives were to identify the key factors influencing user engagement and loyalty towards Trendi and uncover potential pain points and areas for improvement. The insights and impacts of the research informed the design of several new features and enhancements to the platform, such as improved search algorithms, personalized recommendations, and a more streamlined UI.
Inspiration: The inspiration for Trendi's design came from a desire to create an easy-to-use, intuitive, and visually appealing platform. The design team focused on creating a clean and modern interface that made it easy to find and discover businesses, read reviews, and leave feedback. They also incorporated social elements such as user profiles, check-ins, and photo sharing to enhance community and encourage user engagement.
Project Duration: Ukraine, Kyiv, the project began in March 2022 and continues.
Operation Flow: Trendi is a platform that helps people find and review local businesses. The app is designed to be user-friendly and easy to navigate, allowing users to search for food establishments based on location, category, and other factors. Users can read reviews, view photos, leave feedback, and stream. The interaction on Trendi happens through a combination of user-generated content and technology. Users can create profiles, check-in at businesses, and leave reviews to help others make decisions.
Team Members: Lead product designer: Artur Konariev
Image Credits: https://iconscout.com/licenses#simple_license
http://unsplash.com/license