Greenfun Mobilna aplikacija – avtor Xingcheng Zhu

Delo Greenfun Mobilna aplikacija avtorja Xingcheng Zhu je izjemno cenjeni dobitnik prestižne nagrade 2024 Železna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje mobilnih tehnologij, aplikacij in programske opreme.

ŽeleznaMobilno· 2024

Greenfun Mobilna aplikacija

avtor/ica: Xingcheng Zhu

Naročnik: XC Studio

Dobitnik nagrade Železna nagrada A' Design Award v kategoriji Mobilno

17,170

Potrjeni dobitnik nagrade

Preverite status nagrade za #152485

Ogled na A' Design Award Sporočilo za javnost Značka nagrade

Barve

Dizajn

O dizajnu Greenfun Mobilna aplikacija

Greenfun je mobilna aplikacija, zasnovana za spodbujanje skrbi za rastline in ozaveščenosti o okolju. Uporabniki s pomočjo pametnega telefona prepoznajo rastline v svoji okolici in jih posvojijo v digitalni obliki v svojem osebnem vrtu. Razširjena resničnost prikazuje, kako se rastline spreminjajo skozi vsa štiri letne čase, medtem ko tehnologija za določanje lokacije pomaga najti rastline za posvojitev v bližini. Prijatelje je mogoče povabiti k sodelovanju pri naravovarstvenih dejavnostih, vrtove pa je mogoče obiskati za izmenjavo rastlin. Točke, pridobljene s temi dejavnostmi, prinašajo popuste pri nakupu resničnih rastlin.

Priznanje

O nagradi Železna nagrada A' Design Award

Greenfun Mobilna aplikacija je prejemnik Železne nagrade A' Design Award, prestižnega priznanja, ki se podeljuje dobrim oblikovanjem, ki izpolnjujejo profesionalne in industrijske zahteve, pričakovane od dobro zasnovanih stvaritev. Prejemniki Železne nagrade kažejo veliko spretnost, visoko specializacijo, strokovno razumevanje in ustvarjalne zmožnosti svojih ustvarjalcev. Od Greenfun Mobilna aplikacija se pričakuje, da bo visoko cenjena, občudovana in ljubljena stvaritev, ki je praktična in inovativna. To oblikovanje, nagrajeno z Železno nagrado A' Design Award, vključuje najboljše prakse panoge in ima kompetentne tehnične lastnosti, povezane s strokovnim znanjem in talentom. Zaradi svoje temeljitosti si Greenfun Mobilna aplikacija zasluži spoštovanje in je zasnovan tako, da zagotavlja izboljšave kakovosti življenja, ki pomagajo narediti svet boljši kraj.

V ozadju dizajna

Komplet za medije

Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.

Edinstvene lastnosti: This product promotes environmental awareness and plant care in engaging ways! Users can identify plants by smart phones in real world and grow them in digital gardens! Additionally, they can invite friends to participate in nature events to explore nature. By accumulating sufficient credits from these activities, they will be eligible for discounts when purchasing real plants.
Dimenzije in embalaža: AR technology can be directly placed into the product, produced by designers and does not require a special developer, so it is greatly convenient for designers to play. This App can be used in IOS and Android systems, convenient fo users to use.
Oznake: App, Mobile, Plant, Environment, AR, Biodiversity, UX Design
Proizvodna tehnologija: AR technology can help to identify plants more accurate and add virtual animal to describe the plants . Through AR technology, I can see the changes of plants in the four seasons, which increases the interaction. Meanwhile, GPS technology can help locate Adoptable plants nearby.
Oblikovalski izziv: Based on the field investigation and analysis by using User Journey and cart sorting, it can be concluded that people's pain point is that they want more interaction, socializing and happiness. So design is from these ideas.
Raziskave: Behavioral maps are used to document readily observable characteristics, movements, and activities, time spent at fixed locations or in a transit, and the details of environmental context. Through this method, we could observe the interaction between the participants and the plants nearby, such as actions and behaviors. In addition, through the records of different people's surveys, we can find out what attracts participants nearby.
Inspiracija: According to the International Union for Conservation of Nature (IUCN) Red List, as of 2021, approximately 39,500 plant species worldwide are classified as endangered or threatened. The loss and imminent extinction of plant species is a global issue often caused by multiple factors, including human activities, habitat destruction, climate change and illegal collection. Therefore, safeguarding plants starts with raising awareness in our daily life is important. At the same time, many people want to learn about the plants around them but don't have a good way.
Trajanje projekta: The concept was started in April 2018 in Loughborough, U.K, and constantly upgrade until now.
Potek delovanja: The operation process is very User-friendly, as long as users register an account, they can go to the neighborhood to identify plants and adopt their own digital plants in the mobile phone. At the same time, they can fill in their friends' accounts to invite them to participate in activities. Users can visit their friends' garden to ask to exchange plants. In the end, they used the points earned for these actions to get discounts on real plant purchases.
Patenti: No
Zasluge za slike: All images are credited by the designer Xingcheng Zhu.