A Garden for All Oblikovanje pisave by Danne Ojeda

A Garden for All Oblikovanje pisave by Danne Ojeda is a highly esteemed winner of the very prestigious 2024 Srebrna nagrada A' Design Award in Oblikovanje izobraževanja, učnih pripomočkov in vsebin za usposabljanje Competition Category.

SrebrnaIzobraževanje· 2024

A Garden for All Oblikovanje pisave

by Danne Ojeda

Client: School of Art, Design and Media, Nanyang Technological University, Singapore.

Srebrna nagrada A' Design Award Winner in Izobraževanje Category

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Colors

The Design

About A Garden for All Oblikovanje pisave

Ta projekt je izobraževalni projekt. Bila je naloga iz tipografskega dizajna, dana študentom višjega izobraževanja s Šole za umetnost, dizajn in medije, NTU, Singapur. Naloga je bila, da vsak študent oblikuje inicialke kot družino pisav. Rezultat so bile številne družine pisav, ki so jih ustvarili študenti in navdihnjene s floro, favno ter edinstvenimi značilnostmi Singapurskega botaničnega vrta. Najboljše inicialke so bile natisnjene v knjigi A Garden For All, ki jo je izdala založba Epigram Books v Singapuru.

The Recognition

About the Srebrna nagrada A' Design Award

A Garden for All Oblikovanje pisave je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od A Garden for All Oblikovanje pisave se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. A Garden for All Oblikovanje pisave je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Original Drops Caps were inspired on natural elements found in the Singapore Botanic Gardens, Singapore First UNESCO World Heritage Site.
Dimensions & Packaging: Variable dimensions.
Tags: Botanical Garden Singapore, Original Drop Cap Design, Typography, Education, ADM, NTU.
Production Technology: This project originated as part of a teaching assignment in the course 'Typography III'. It is an industry oriented assignment whose outcome is the publishing of the produced typographical works, emulating a real design commissioned scenario. To this effect, a group of students from 'Typography III' course from the School of Art, Design and Media (ADM), were invited to collaborate with Epigram Books under the Creative Direction of Associate Professor Danne Ojeda. Students conducted field research in Singapore Botanic Gardens, after which they created original Drop Caps in the form of contemporary illustrated type designs for the book 'A Garden for All'.
Design Challenge: To find a unique design direction that will respond to the research abstract, to design and develop a coherent typographical system that carries the essence of the various features of the Singapore Botanical Gardens.
Research: To design Drop Caps typographic prototypes, that depict the variety and richness of the Singapore Botanic Gardens, flora, fauna, and any other relevant elements found in situ. This is Singapore First UNESCO World Heritage Site.
Inspiration: TYPOlogy is an educational project. It was an assignment on Typography Design given to tertiary education students from the School of Art, Design and Media, NTU, Singapore. The assignment was for each student to design DROP CAPS as a font family (See images and attached PDF). The outcome was multiple font families created by students and inspired by the flora, fauna, and unique features of the Singapore Botanic Gardens. From this, the best of the best DROP CAPS were printed in the book A GARDEN FOR ALL, published by the prestigious editorial Epigram Books in Singapore (See the last part of the PDF attached with the chapters of A GARDEN FOR ALL, with the original DROP CAPS designed for this book).
Project Duration: The project TYPOLogy: A Garden for all, latest 8 weeks in total. It took place in Singapore, from September to November 2022.
Operation Flow: The Drop Caps are used in the different sections of the book 'A Garden for All', published by Epigram Books, Singapore.
Patents: The copyright rests with the authors.
Team Members: Creative direction of Danne Ojeda.
Image Credits: All design/authors of the Drop Caps and Epigram Books, Singapore