Peacebird Puhovka by Peacebird is a highly esteemed winner of the very prestigious 2025 Bronasta nagrada A' Design Award in Oblikovanje mode, oblačil in obleke Competition Category.
BronastaModa· 2025
Peacebird Puhovka
by Peacebird
Client: Ningbo Peacebird Fashion Clothing Co., Ltd.
Bronasta nagrada A' Design Award Winner in Moda Category
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- Verified Award Winner
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The Design
About Peacebird Puhovka
Peacebird je puhovka za zunanje zimske aktivnosti. Zunanja plast je izdelana iz elastične tkanine Dermizax z visokim indeksom prepustnosti vlage ter odpornostjo na vodo, olje in umazanijo. Notranja podloga združuje satovju podoben reflektivni sloj za shranjevanje toplote s tkanino iz grafena, ki ohranja telesno toploto tudi pri temperaturah do minus 15 stopinj Celzija. Vodoodporna kapuca z možnostjo prilagajanja, vodoodporno tesnjenje šivov ter žepi velike kapacitete dodajajo zaščito in praktičnost. 3D krojenje z draperijo zagotavlja tesno prileganje in svobodo gibanja.
The Recognition
About the Bronasta nagrada A' Design Award
Peacebird Puhovka je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Peacebird Puhovka se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Peacebird Puhovka sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This down outdoor jacket blends warmth, lightness, and durability to provide wearers with a comfortable and adaptable winter outerwear solution. The outer shell comprises Dermizax fabric, complemented by a waterproof seal tape treatment and an adjustable design, substantially enhancing protection. The lining incorporates a honeycomb reflective heat storage lining with graphene heat storage fabric, effectively maintaining body heat even at temperatures as low as minus 15 degrees Celsius.
- Dimensions & Packaging
- 710mm*70mm*820mm
- Tags
- Winter outdoor activities, warm and comfortable, breathable and dry, efficient protection, free movement
- Production Technology
- Employing a 3D draping cut technique based on the data of millions of Chinese male body shapes, the jacket balances a snug wraparound fit and freedom of movement.
The shell uses Dermizax professional outdoor stretch fabric with a high moisture permeability index and hydrostatic pressure resistance up to level 5.
The lining uses honeycomb reflective heat storage lining and graphene heat storage fabric.
The waterproof seal tape treatment is applied to the chest pocket and placket pocket cover. - Design Challenge
- The challenge lies in the fusion of outdoor jacket functionality with the warmth provided by a down jacket. To address this obstacle, the jacket employs Dermizax professional outdoor stretch fabric, delivering high water, oil, and dirt repellency. The inclusion of honeycomb reflective heat storage lining with graphene heat storage fabric amplifies the warmth of the jacket, catering to the requirements of users for outdoor winter activities across all facets.
- Research
- The rising interest in winter outdoor activities, coupled with advancements in the clothing industry, has led to an increasing demand for winter outdoor apparel. To address this market need, PEACEBIRD has developed a product utilizing 3D tailoring, triple proof fabrics, and a waterproof seal tape process, not only offering exceptional warmth in severe cold but also ensuring freedom of movement and protective performance.
- Inspiration
- To meet the high standards of winter outdoor enthusiasts, the design team utilizes advanced materials, including Dermizax professional outdoor stretch fabric and honeycomb reflective heat storage lining, complemented by 3D draping cut technique and practical detail designs to create a winter outdoor activities jacket with warmth, comfort, and functionality.
- Project Duration
- The PEACEBIRD Fashion Down Outdoor Jacket, introduced on October 23, 2024, is currently being promoted by the brand spokesperson through live demonstrations.
- Operation Flow
- With a 3D cuttingfit based on the Chinese male body shapes, the jacket integrates a black-and-white colour scheme, steel-pressing logo, and decorative stripes, balancing visual effect and comfort.
The jacket features a waterproof adjustable hood and a collar with a hidden hot-pressing adjustable buckle, contributing to its performance against harsh outdoor conditions.
The jacket equips large-capacity storage pockets to carry outdoor essentials. - Team Members
- Meijun Dai
Chenxi Yang
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