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DH Seasons in Bloom Emajlirana značka by Lets Art Hong Kong Limited

DH Seasons in Bloom Emajlirana značka by Lets Art Hong Kong Limited is a highly esteemed winner of the very prestigious 2025 Srebrna nagrada A' Design Award in Oblikovanje kulturne dediščine in kulturne industrije Competition Category.


SrebrnaKulturna dediščina· 2025

DH Seasons in Bloom Emajlirana značka

by Lets Art Hong Kong Limited

Client: Donghu Group

Srebrna nagrada A' Design Award Winner in Kulturna dediščina Category

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The Design

About DH Seasons in Bloom Emajlirana značka

Omejena izdaja serije emajliranih značk ekipe Lets Art nemoteno združuje umetniški izraz s praktičnostjo ter ustvarja edinstveno kolekcionarsko izkušnjo. Vsak kos predstavlja mojstrsko emajlersko obrt, ki črpa navdih iz nenehno spreminjajoče se lepote štirih letnih časov, zajema živahnost pomladi, toplino poletja, bogatost jeseni in spokojnost zime. Skupaj tvorijo dinamično sliko naravnega cikla, ki vsakemu letnemu času podari sijaj in ohranja dragocene spomine.

The Recognition

About the Srebrna nagrada A' Design Award

DH Seasons in Bloom Emajlirana značka je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od DH Seasons in Bloom Emajlirana značka se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. DH Seasons in Bloom Emajlirana značka je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The limited edition enamel series of badges designed and created by the Lets Art team cleverly combines art and practicality to bring a unique commemorative experience. Each badge uses exquisite enamel craftsmanship and is inspired by the beauty of the four seasons: the vitality of spring, the warmth of summer, the abundance of autumn, or the tranquility of winter, forming a flowing picture of the four seasons. These badges make every season shine in life, become a witness to precious memories
Dimensions & Packaging
Main Badge Dimensions: 38 × 38 × 2 mm
Four Seasons Badge (Each): 33 × 33 × 2 mm
Craftsmanship: Alloy Material + Enamel Coloring
Tags
Seasons In Bloom, The Charm Of The Four Seasons, Enamel, badge
Production Technology
This Four Seasons badge collection is crafted from alloy and meticulously colored with enamel. Some badges feature up to eight custom colors, with exceptionally fine coloring areas that demand the highest level of precision. This intricate craftsmanship highlights both the artistry and dedication behind each piece.
Design Challenge
The most challenging aspect of this design project was the intricate coloring process, with each enamel badge requiring up to 6-9 spot colors in very small areas. With a total of over 40 color variations across the five badges, achieving the desired precision was technically demanding. To overcome this, we conducted numerous technical samples and iterations, refining the process and enhancing quality control. Ultimately, we successfully produced and delivered tens of thousands of sets on time for the group's 40th-anniversary event.
Research
To celebrate the group’s 40th anniversary, we conducted in-depth research through surveys and discussions to understand audience preferences. Moving beyond conventional corporate gifts, we created a unique enamel badge collection inspired by the four seasons, symbolizing vitality, change, and continuity. Inspired by the global trend of exchanging pins at major events to foster connection and belonging, the design enhances identity and emotional resonance. More than a keepsake, it strengthens engagement, serving as an elegant accessory that enhances brand culture at key events.
Inspiration
The design inspiration comes from modern people's love for exquisite life and beautiful things. Lets Art has created a limited edition enamel series badge with the theme of four seasons. It is not only a tribute to the beauty of nature, but also a tribute to the love of life.
Project Duration
This 40th anniversary cultural and creative project began in April 2024 in Shanghai, China. It was first unveiled at the 10th Donghu Food Festival on August 30, 2024, and officially launched to the public on October 28, 2024.
Operation Flow
The limited edition enamel badge can be worn on suits, formal attire, or accessories, serving as an elegant seasonal accent or a distinctive symbol for major events. As part of the group's culture, it is more than just a keepsake, it represents daily interactions, carries the brand's story, and connects employees and guests, commemorating meaningful moments together.
Patents
©LETS ART
Image Credits
LETS ART HONG KONG LIMITED

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