Delo Kaorium Naprava za izkušnjo dišav avtorja Toshiharu Kurisu - Scentmatic je izjemno cenjeni dobitnik prestižne nagrade 2025 Srebrna nagrada A' Design Award v tekmovalni kategoriji Oblikovanje vmesnikov, interakcij in uporabniške izkušnje.
SrebrnaVmesnik· 2025
Kaorium Naprava za izkušnjo dišav
avtor/ica: Toshiharu Kurisu - Scentmatic
Naročnik: Scentmatic Inc.
Dobitnik nagrade Srebrna nagrada A' Design Award v kategoriji Vmesnik
Potrjeni dobitnik nagrade
Preverite status nagrade za #166218Dizajn
O dizajnu Kaorium Naprava za izkušnjo dišav
Ta interaktivni označevalni sistem ponuja nov način doživljanja in uživanja v dišavah skozi združitev vonja in jezika. Z uporabo tehnologije Kaorium, ki temelji na umetni inteligenci in vizualizira lastnosti dišav, lahko uporabniki poglobijo svoje osebno dojemanje vonjav in raziščejo opisne besede, ki odražajo njihove vtise. To jim omogoča odkrivanje dišav, ki se popolnoma ujemajo z njihovo individualno občutljivostjo.
Priznanje
O nagradi Srebrna nagrada A' Design Award
Kaorium Naprava za izkušnjo dišav je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Kaorium Naprava za izkušnjo dišav se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Kaorium Naprava za izkušnjo dišav je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.
V ozadju dizajna
Komplet za medije
Zasluge, člani ekipe in tehnične podrobnosti, ki jih je posredoval oblikovalec.
- Edinstvene lastnosti
- This interactive signage uses AI to put scents into words and visualize the characteristics of each scent, offering new ways to encounter and enjoy scents.
To allow users to focus on the images evoked by the scent and words, visual elements are kept to a minimum, with text floating up on the tabletop for a simple UI.
Finally, the desired scent is presented in a scene like a "babbling brook of fresh greenery," encouraging emotional engagement. - Dimenzije in embalaža
- External dimensions W1083.5 × D718 × H850 mm
Weight 80kg
Using RFID, this new sensory experience combines scent and words, and the physical and digital, creating easy-to-understand and friendly interactions. - Oznake
- Kaorium, AI, fragrance, signage, device
- Proizvodna tehnologija
- Everyone perceives scents differently.
Kaorium puts these diverse perceptions into words and presents them, but it wants to respect "how the user themselves felt" and not unilaterally limit its interpretation.
With cognitive diversity gaining attention in the context of education and business, Kaorium believes it can contribute to fostering a culture of respect and mutual acceptance of differences in how people perceive scents. - Oblikovalski izziv
- When the prototype was actually completed, it became clear that it would be difficult to elevate the scent into a valuable experience simply by describing it in words.
Rather than assigning a fragrance professional, they took a more consumer-oriented approach, pursuing what consumers "want" and collaborated with the sake, sports, and education sectors to improve social and experiential value. - Raziskave
- In order to verify the value of KAORIUM from a neuroscience perspective, joint research was conducted with the University of Tokyo.
In a demonstration experiment at a fragrance shop, the entrance rate increased by 139% and the purchase rate increased by 287% compared to before the introduction.
The use of KAORIUM overseas is also increasing, including an exhibition at the London Design Festival 2023 and its introduction at The Fragrance Shop, the largest in the UK. - Inspiracija
- This project began with the vision of "enriching people's sensibilities and senses through fragrance."
Fragrances enrich our lives, but scents are vague and difficult to grasp, and each person perceives them differently.
For many people, it is difficult to choose a scent that suits them from the vast selection available, so we thought that "words" would be the key to creating an experience that allows many people, including beginners, to enjoy scents. - Trajanje projekta
- The project started in Japan in November 2019. The extrasensory experience of scent that Kaorium brings can be applied to various fields such as education, food and drink, art and entertainment, and shopping. Currently, we are developing tools for sensory education, food and drink experiences, and purchasing experiences for brick-and-mortar retail stores. We are researching further possibilities for use.
- Potek delovanja
- Using natural language processing, Kaorium can replace scents with simpler expressions that beginners can understand, such as "soft," "soapy," and "clean."
Existing methods to support product selection include "diagnostic content," which suggests products that suit users by answering questions in a questionnaire, but KAORIUM provides an experience that allows users to actually smell different scents and delve deeper into how they feel, creating a more satisfying experience. - Patenti
- Trademark (2023) 2022-082558 SCENTMATIC.Inc
- Člani ekipe
- producer/director: Toshiharu Kurisu
designer: Yoshiyuki Habashima - Zasluge za slike
- Image #1: SCENTMATIC.Inc, Kaorium, 2025.
Image #2: SCENTMATIC.Inc, Kaorium, 2025.
Image #3: SCENTMATIC.Inc, Kaorium, 2025.
Image #4: SCENTMATIC.Inc, Kaorium, 2025.
Image #5: SCENTMATIC.Inc, Kaorium, 2025.
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