Zuoxi Rainbow Puhovka by Wenhua Wu, Zhijuan Ding and Mei Liu

Zuoxi Rainbow Puhovka by Wenhua Wu, Zhijuan Ding and Mei Liu is a highly esteemed winner of the very prestigious 2025 Bronasta nagrada A' Design Award in Oblikovanje mode, oblačil in obleke Competition Category.

BronastaModa· 2025

Zuoxi Rainbow Puhovka

by Wenhua Wu, Zhijuan Ding and Mei Liu

Client: Zosee

Bronasta nagrada A' Design Award Winner in Moda Category

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Verified Award Winner
Verify Award Status for #167139

View at A' Design Award Press Release Award Badge

Colors

The Design

About Zuoxi Rainbow Puhovka

Zuoxi Rainbow je puhovka, zasnovana za otroke. Barvna paleta je navdihnjena z naravnimi mavricami in ponuja alternativo umirjenim tonom običajnih zimskih oblačil. Zunanja plast je izdelana iz lahkega najlonskega svilenega materiala z zaščitno prevleko, ki je odporna na olje, madeže in vodo, ne da bi zmanjšala prezračevanje ali intenzivnost barv. Razširjena vetrna kapuca ščiti pred mrzlim vetrom, medtem ko plast srebrovih ionov na hrbtni strani pripomore k ohranjanju toplote. Ergonomski kroj zagotavlja udobje in svobodo gibanja med aktivnostmi na prostem.

The Recognition

About the Bronasta nagrada A' Design Award

Zuoxi Rainbow Puhovka je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Zuoxi Rainbow Puhovka se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Zuoxi Rainbow Puhovka sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Zuoxi Rainbow Down Jacket stands out with its vibrant design inspired by the natural rainbow, diverging from conventional winter wear's dull color schemes. It uniquely integrates DuPont's three-proof technology (oil, stain, and soil resistance) into nylon silk fabric, ensuring durability and easy maintenance while preserving vivid hues. The jacket's ergonomic tailoring offers children maximum comfort and mobility.
Dimensions & Packaging: Sleeve Length: 450-695 mm
Half Chest Circumference: 470-635 mm
Tags: Rainbow-inspired design, DuPont three-proof technology, ergonomic tailoring, silver ion heat-retention, high-fill-power down, environmentally friendly materials, child-focused comfort, vibrant color palette, sustainable production, all-weather protection
Production Technology: The outer shell is constructed from nylon silk, a fabric prized for its lightweight durability and smooth texture. This material is further enhanced with DuPont's proprietary three-proof technology, which imparts oil, stain, and water repellency through molecular surface treatments that do not compromise the fabric's breathability or color integrity.
Design Challenge: The most challenging aspect of the Zuoxi Rainbow Down Jacket design process was balancing aesthetic innovation with functional excellence and sustainable practices. Internally, the team had to reconcile historical perceptions of winter wear (typically associated with muted colors and bulk) with a vibrant, lightweight design that appeals to children's lively nature. Socially, there was a need to address parents' concerns regarding safety and hypoallergenic properties, especially for children with sensitive respiratory systems.
Research: 1. Research Type
Applied research, combining quantitative and qualitative methods.
2. Research Objectives
Evaluate the practicality and comfort of the product design.
Analyze consumer satisfaction.
Identify potential areas for improvement.
3. Methods
Surveys, focus group discussions, and field tests.
4. Results
High Satisfaction: The colors and design are well-received.
Functional Validation: Good warmth retention and water/stain resistance.
Suggestions for Improvement: Add adjustable cuffs for better fit across different body types.
Inspiration: The inspiration for the Zuoxi Rainbow Down Jacket stems from the desire to bring warmth and vitality into the monotonous palette of traditional winter clothing through the vibrant spectrum of a natural rainbow. Motivated by the need for functional yet emotionally expressive children's wear, the design team sought to create a jacket that not only protects against the elements but also celebrates the innocence and liveliness of childhood.
Project Duration: The project began in April 2023 in Wuxi, Jiangsu, China, and concluded in March 2024. It became available for sale on major sales platforms starting from April 2024.
Operation Flow: Through the use of meticulously designed ergonomic tailoring, the jacket ensures comfort and freedom of movement for children during activities. Particularly, the widened windproof hood design effectively blocks cold winds, keeping children warm during outdoor activities. The silver ion heat-retention layer on the back utilizes "Back-Warm Technology" to continuously provide warmth, ensuring optimal comfort for children in low-temperature environments.
Team Members: Wu Wenhua
Ding Zhijuan
Liu Mei