Bronasta Ideja · 2026
Memorial Capsule Osnovna funkcija: Žara za hišne ljubljenčke
by Paul Heredia and Hiromi Komiyama
- Bronasta nagrada A' Design Award 2026 in Ideja
- CLIENT: Dainichido Inc.
- Estimated Number of Design Views: 30,336
- Verification code 4DE55FE3A6 · Verify this award
Colors
About Memorial Capsule Osnovna funkcija: Žara za hišne ljubljenčke
Besedilo knjige: Ta biološko razgradljiva žara za hišne ljubljenčke je zasnovana tako, da omogoča nežno in trajno slovo. Navdih črpa iz japonskih domačih spominskih tradicij in naravnih pokopov ter ponuja trajnosten način počastitve življenja. Dvodelna zgradba z navojnim pokrovom zavaruje pepel za razstavo ali pokop, medtem ko majhen obesek ostane pri lastniku kot spominek. Izdelana iz bioplastike z zdrobljenimi ostrigovimi lupinami se žara naravno vrne v zemljo. Njena mat površina in mehke obline vabijo k dotiku ter nudijo tolažbo in obrede v času žalovanja.
About the Bronasta nagrada A' Design Award
Memorial Capsule Osnovna funkcija: Žara za hišne ljubljenčke je prejemnik Bronaste nagrade A' Design Award, zelo prestižnega priznanja, ki se podeljuje izjemnim oblikovanjem, ki se odlikujejo po ustvarjalnosti, iznajdljivosti in bistrosti. Prejemniki Bronaste nagrade so v celoti spretni in presenetljivo ustvarjalni artefakti, ki potrjujejo bogate izkušnje, domišljijo in zvitost svojih oblikovalcev. Od Memorial Capsule Osnovna funkcija: Žara za hišne ljubljenčke se pričakuje, da bo visoko cenjen, občudovan in ljubljen predmet, opazno profesionalen in inovativen. To oblikovanje, nagrajeno z Bronasto nagrado A' Design Award, vključuje najboljše prakse v umetnosti, znanosti, oblikovanju in tehnologiji ter je odlično po pozornosti do podrobnosti. Memorial Capsule Osnovna funkcija: Žara za hišne ljubljenčke sijajno zadovoljuje potrebe, se dotika želja, očara čustva in vzbuja radovednost.
Press Kit
- Unique Properties
- This product is a biodegradable urn supporting grieving pet owners through a gentle, continuous farewell. Inspired by Japanese home memorials and natural burials, it offers an intimate, sustainable way to honor life. A two-part structure with threaded lid keeps ashes secure while allowing burial with the urn; a small charm stays with the owner. Made from bioplastic with powdered oyster shells, it naturally biodegrades. Warm matte texture and soft contours invite touch, easing grief.
- Dimensions & Packaging
- Urn dimensions Diameter 120 x H195 mm, capacity approximately 950 cc. Total weight (urn and charm) approximately 420 g. Charm size varies by design. Made from ECOSHELL (bioplastic with powdered oyster shells), charm crafted in silver, copper, and gold alloy. Two-part body with threaded lid ensures stability and prevents accidental spillage. Matte finish and soft contours enhance tactile comfort. Packaging for urn: W170 x H246 x D140 mm, for charm: W80 x H80 x D35 mm.
- Tags
- pet urn, pet memorial, biodegradable urn, grief care, eco-friendly design, sustainable product, natural burial, oyster shell bioplastic, home memorial, tactile design
- Production Technology
- This urn is made from ECOSHELL, a biodegradable material created by blending finely crushed oyster shells into a biomass-based resin. Its lid and base are joined with a precisely engineered screw thread, ensuring the contents remain secure even if the urn is tipped over, an advantage over conventional urns. A small charm, crafted from an alloy of silver, copper, and gold, remains with the owner as a keepsake. The urn itself has a warm matte texture and soft contours, inviting touch, fostering new rituals, and easing the pain of loss.
- Design Challenge
- The main challenge was designing an urn that fosters emotional healing while redefining traditional perceptions of memorialization. We overcame difficulties in translating intangible emotions into tangible design features, integrating Japanese home memorial traditions with natural burial practices. External limits included sourcing and molding a biodegradable yet durable material, and ensuring a secure screw-top structure without sacrificing warmth and tactility.
- Research
- This qualitative design research identified a lack of meaningful mourning rituals for bereaved pet owners. Through literature review, cultural analysis, and interviews, we examined emotional changes, recovery processes, and posthumous communication with pets. Insights informed the form, structure, and materials, designing not only a physical urn but also a process that naturally supports emotional healing through use.
- Inspiration
- The design was inspired by the emotional gap many pet owners face after loss: the absence of meaningful mourning rituals. Drawing on Japanese customs of keeping ashes at home and the emerging practice of natural burials, it enables a continuous, personal farewell from collection to burial. Insights from grief care research and dialogues with bereaved owners shaped the structure, materials, and tactile qualities, offering a nature-connected and emotionally supportive alternative to traditional urns.
- Project Duration
- The project commenced in October 2022 in Hiroshima, Japan, where planning and development took place, and the design was completed in June 2023. Released in March 2025, it continues to be available.
- Operation Flow
- After cremation, the pet’s ashes are placed into the urn and taken home. It can be kept nearby for home memorialization, with the charm attached as a daily reminder. Owners can hold, stroke, or speak to it as they would in life, offering comfort and time for grieving. When ready, the ashes and urn can be buried to return to nature, while the charm is removed and kept close as a lasting keepsake.
- Patents
- Pending Patent Application No. 2024-125606, DAINICHIDO Inc., Japan
Trademark (2024) DAINICHIDO Inc., Japan - Image Credits
- Image #1: Photographer Tatsuya Tabii, 2024.
Image #2: Photographer Tatsuya Tabii, 2024.
Image #3: Photographer Tatsuya Tabii, 2024.
Image #4: Photographer Tatsuya Tabii, 2024.
Image #5: Photographer Tatsuya Tabii, 2024.
