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Milk Easy Plus Penilnik mleka by Florian Seidl

Milk Easy Plus Penilnik mleka by Florian Seidl is a highly esteemed winner of the very prestigious 2026 Srebrna nagrada A' Design Award in Oblikovanje gospodinjskih aparatov Competition Category.


SrebrnaGospodinjski aparat· 2026

Milk Easy Plus Penilnik mleka

by Florian Seidl

Client: Lavazza

Srebrna nagrada A' Design Award Winner in Gospodinjski aparat Category

Colors

The Design

About Milk Easy Plus Penilnik mleka

Milk Easy Plus je vrhunski penilnik, ki ga je Lavazza zasnovala za pripravo pristnega italijanskega kapučina doma, z njegovo kompaktno, stožčasto obliko in uporabniku prijaznim vmesnikom, navdihnjenim s strojem Tabli. Omogoča vroče in hladno penjenje, s prozornim pokrovom za spremljanje poteka in enostavno čiščenje. Izdelek izstopa zaradi preprostega upravljanja, drznega oblikovanja in uporabe reciklirane plastike iz potrošniških odpadkov, hkrati pa ohranja visoke standarde estetike in kakovosti.

The Recognition

About the Srebrna nagrada A' Design Award

Milk Easy Plus Penilnik mleka je prejemnik Srebrne nagrade A' Design Award, izjemno prestižnega priznanja, ki se podeljuje čudovitim, impresivnim vrhunskim oblikovanjem. Prejemniki Srebrne nagrade so izjemno briljantna in zelo ustvarjalna dela, ki ponazarjajo izjemno strokovnost, talent in bistrost svojih oblikovalcev. Od Milk Easy Plus Penilnik mleka se pričakuje, da bo čudovito, zgledno delo, opazno profesionalno in globoko inovativno. To oblikovanje, nagrajeno s Srebrno nagrado A' Design Award, je zelo opazen, občudovan izum, ki koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Milk Easy Plus Penilnik mleka je stvaritev, ki ji mnogi zavidajo, ki prebuja želje, prinaša pozitivna čustva in vzbuja začudenje in občudovanje.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This elegant frother was specifically designed to complete the Lavazza product range. It is both practical and simple to use. A few simple gestures to prepare a wide range of milk based beverages and it also works perfectly with plant based milk. With the touch of a button, you can switch between the different preparations. Hot milk, foamed milk, hot and cold cappuccino. The magnetic whisk is easy to remove and wash. The coated vessel can be rinsed and cleaned easily too.
Dimensions & Packaging
Dimensions: 110mm / 110mm / 210 mm
Weight: 1kg
Power 460W, Voltage 220-240, Frequency 50-60 Hz
Minimum milk capacity 90 ml, Maximum milk capacity 180 ml
Removable parts are dishwasher safe.
It comes nicely boxed in a recycled cardboard box along with a Quick Start Guide and a more detailed instruction booklet.
Tags
Lavazza, coffee, espresso, cappuccino, latte, milk, frother, recycled plastic
Production Technology
main shell: injection moulded plastic (ABS)
coated milk container,
logo: pad printed
feet, UI, lid gasket: silicone rubber
Design Challenge
Milk Easy Plus has just been launched and is replacing a very successful product. The biggest challenges were a tight development process and conflicting requirements with regards to the volume of the internal milk container and the overall diameter.
Research
Development process through conceptual and formal research, 3D modelling, physical mock-ups, prototyping.
Inspiration
The product was designed inhouse and is the second generation of the successful Milk Easy frother. The design of the compact, elegant shape is a natural evolution of Lavazzas form language and makes sure the product is in line with other important new products like the new Tabli product range. The Design is characterized by its classical appearance and simple operability.
Project Duration
The project was designed in Turin, Italy. The complete product development from initial concept to final product took about 18 months.
Operation Flow
Milk Easy Plus has a small footprint and will fit almost everywhere. The product is incredibly easy and intuitive to use. Just insert the magnetic whisk and add milk to the desired level. Place the frother on its base, close the transparent lid to avoid splashes. By pressing the button, you can switch between the different preparations. After a quick frothing cycle, the frother will beep twice and you can simply pour the frothed milk to enjoy a delicious cappuccino or latte. Enjoy!
Patents
Design patent/registered design
Image Credits
Lavazza

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