Argo Ura by Cesare Zuccaro is a highly esteemed winner of the very prestigious 2020 Zlata nagrada A' Design Award in Oblikovanje nakita Competition Category.

ZlataNakit· 2020

Argo Ura

by Cesare Zuccaro

Client: Gravithin

Zlata nagrada A' Design Award Winner in Nakit Category

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Verified Award Winner

Verify Award Status for #87700

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Colors

The Design

About Argo Ura

Argo by Gravithin je ura, katere oblikovanje navdihuje sekstant. Odlikuje ga vgravirano dvojno klicanje, ki je na voljo v dveh odtenkih, globoko modro in črno morje, v čast mitskih dogodivščin ladje Argo. Njegovo srce bije zaradi švicarskega kremenčevega gibanja Ronda 705, safirno steklo in močno brušeno jeklo 316L pa zagotavljata še večjo odpornost. Je tudi vodoodporna 5ATM. Ura je na voljo v treh različnih barvah ohišja (zlata, srebrna in črna), dveh barvnih odtenkih (Deep Blue in Black Sea) in šestih modelih jermenov, v dveh različnih materialih.

The Recognition

About the Zlata nagrada A' Design Award

Argo Ura je prejemnik Zlate nagrade A' Design Award, neizmerno prestižnega priznanja, ki se podeljuje prvovrstnim, čudovitim in izvrstnim oblikovanjem. Prejemniki Zlate nagrade so izjemno inovativne, vizionarske in bleščeče osupljive stvaritve, ki odražajo genij, modrost in mojstrstvo svojih oblikovalcev. Od Argo Ura se pričakuje, da bo zelo hvaljen, trende postavljajoč in monumentalen izum, ki prinaša brezprecedenčno vrednost. To oblikovanje, nagrajeno z Zlato nagrado A' Design Award, je spektakularno, spoštovano delo, ki v veliki meri koristi in premika meje umetnosti, znanosti, oblikovanja in tehnologije. Argo Ura ustvarja intenzivna čustva želje, prebuja strast, spodbuja ustvarjalnost in nas prevzame.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The project was aimed at creating a timepiece whose design is one of a kind.
It features a double dial watch, engraved in different points and available in two color shades, Deep Blue and Black Sea, in honor of Argo's mythical adventures.
Dimensions & Packaging: Case diameter 40 mm, thickness 9,5 mm, glass aperture 35 mm, strap width 20 mm
Tags: watch, product, minimal, details, timepiece, design, unconventional,
Production Technology: Argo's heart beats thanks to a Swiss-made Ronda 705 quartz movement with date, while the sapphire glass and the strong 316L brushed steel used for the case ensure even more resistance. It's also a 5ATM water resistant.
Design Challenge: The most complex part in the project was to carry out a design recalling the sextant on the watch dial without any sketches. Initially, a bas-relief was considered, but after running a few tests, it has been noticed it was not the desired outcome for the timepiece, therefore it has been decided to use a double dial, with an engrave dial on a plain one, to make the final design memorable.
Research: The main goal has always been a unique design, combined with a careful choice of materials.
The project started bytaking inspiration from an ancient astrolabe, so that the design could be a tribute to the Argo constellation, but it has been decided to give it a modern twist, opting for a sextant instead, a more recent instrument which is also more in line with Gravithin's concept of beauty and design. After going from paper to prototype, the testing phase of the timepiece began. It has been tested within a group of selected people, asking them to give Gravithin feedbacks about the product and its design. The response was 100% positive.
Inspiration: This design pays a tribute to the Argo constellation and it is inspired by the ancient sextants used for celestial navigation.
The incisions around the dial recall the graduated arc of the sextant, while the red hand mimics the lens on the sextant, which helps to measure the elevation angle of celestial bodies.
Project Duration: The project started in Jannuary 2019 in Nardò and finished in May 2019 in Lecce.
Operation Flow: The best way to test its quality and functions is by wearing it. Despite its 40 mm case, Argo is as light as significantly smaller watches. There are three different color options (gold, silver and black) available for the case; two (Deep Blue and Black Sea) for the dial and also six straps in two different materials (mesh and leather) and six different colors. Argo is extremely customizable and ready to fully represent the style of the person wearing it.
Team Members: Cesare Zuccaro
Fabrizio Cirfiera
Image Credits: Main Image Cesare Zuccaro, 2019
Image #No1 photographer Fabrizio Cirfiera, 2019.
Image #No2 photographer Fabrizio Cirfiera, 2019.
Image #No3 photographer Fabrizio Cirfiera, 2019.
Image #No4 photographer Fabrizio Cirfiera, 2019.