Shell Sofa by Alexey Danilin is a highly esteemed winner of the very prestigious 2021 A' Design Award Apamemea in Mamanu Meafale Competition Category.

ApamemeaMeafale· 2021

Shell Sofa

by Alexey Danilin

Client: Alexey Danilin

A' Design Award Apamemea Winner in Meafale Category

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Verified Award Winner

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Colors

The Design

About Shell Sofa

Shell o se sofa mafai ona liliu ata ua mamanuina mo fale ma mo avanoa lautele e pei o aoga ma faleoloa. O le tua o le sofa e mafai ona faapipiiina ma e mafai ona liliuina i ni gaioiga faigofie se tele. E mafai ona faaaogaina Shell e fai ma sofa malolo, o se sofa lua-itulau, po o se ottoman foi. O le faavaa ua faia i le metala ma ufiufi i ie ma se mea faatumu vaivai. E 1800 mm le umi o le sofa, 1200 mm le maualuga ma 800 mm le loloto. E lua ituaiga lanu o loo ofoina mai: paepae ma efuefu ma pulou auro, ma efuefu pogisa ma pulou mumu. O le mafai ona liliuina o le sofa e mafai ai ona toe faaaogaina pe a suia le tulaga o se potu.

The Recognition

About the A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Shell Sofa, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Shell Sofa e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Shell Sofa e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Project "Shell" is a modern approach to furniture design. The main principle is the multi-functionality of the sofa. It can change due to the flexible back. The traditional design of the sofa is transformed into a lounge sofa, double-sided sofa, or ottoman.
The ability of transformation will generate a positive emotional response in children and adults.
The color solution of the series is suitable for current interiors: white and gray version with accent gold pillows for interiors in the style of New Retro; and the dark gray version with bright red pillows for interiors in the style of minimalism.
Dimensions & Packaging: Length 1800 mm, height 1200 mm, depth 800 mm.
Tags: sofa, transformer, multifunctional, product, design
Production Technology: Metal frame, fabric, soft filler.
Design Challenge: To show object transformation capabilities, its universality, reuse. To induce an emotional response from the viewer.
Research: Functions: 1. For public spaces in which various events are often held (schools, colleges, shopping centers, exhibition centers). 2. And also for residential small spaces, with the need to change the functions of the room. 3. For standard and large living spaces, so that the design of the sofa allows reuse when changing the design.
Inspiration: Marine inhabitants often use shells to change the functions of their bodies. I wanted to use that principle for the couch. By applying a little fantasy, a person can change it and turn into other pieces of furniture. This ability gives positive emotions, and it may be very useful when changing the design or functionality of the room so that a person can use the sofa again. Repeated use of furniture has a great impact on the environment.
Project Duration: The project started in April 2018 in Moscow and finished in May 2018 in Moscow.
Operation Flow: A person can have a totally new experience interacting with this piece of furniture. You can use a couple of movements to move the back of the sofa and transform it depending on what you need at the moment: to meet guests, sit down or take a nap.