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Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga by Xiang Li
Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga by Xiang Li
Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga by Xiang Li
Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga by Xiang Li
Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga by Xiang Li

Ario Totonu · 2021

Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga

by Xiang Li

  • A' Design Award Ario 2021 in Totonu
  • CLIENT: X+Living
  • Estimated Number of Design Views: 29,437
  • Verification code 71362BCE7E · Verify this award
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About Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga

Book Text: O le Fab o se fale tifaga o lona mamanu totonu o loʻo i Xi'an, Saina, e aofia ai le fola e 1150 mita faʻatafafa. O le mamanu e faʻagaeeina se vaaiga o le pueina o se ata i totonu o le potu tele, ina ia avea tagata asiasi e le gata o ni tagata matamata i le vaaiga moni ae faapea foʻi o ni tagata ua vaʻavaʻai i le faia o se ata tifaga. O meaafale ua faia faapitoa e lagolagoina ai le autu, e aofia ai se sofa faataʻamilo, nofoa mālōlō i le sitaili o le faatonu ma se laulau tiketi ua faafoliga i se pusa faʻataʻitaʻiga. O se pa mālōlō ma foliga faafiafia e pei o se masini ʻau e tuʻufaʻatasia ma potu matamata e fā. O manaʻoga tau le leo ma le mafanafana o nofoa na iloiloina i le taimi atoa.

About the A' Design Award Ario

O le A' Design Award Ario na manumalo ai Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Fab Primary Function: Mamanuga o Totonu o le Fale Tifaga o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

Press Kit

Unique Properties
The design of the theater is different from traditional theaters. The project is not only rendering the film sense with different forms, but also giving the audiences dual identities, both an audience in the reality and a participant of the movie-shooting in the imagination. They are connected and laid down to enter the film world step by step. And instead of waiting boringly, they will enter an active participation sparticipation state through the mobilization of the atmosphere.
Dimensions & Packaging
The floor area of this project is 1150 sqm.
Tags
Li Xiang, retail, cinema, interior design, xliving, China
Production Technology
Through some interesting customized furniture, we have taken the theme of the entire space to the extreme. Bathtub sofa, director's rest seat, as well as the ticket counter that imitates the set box, etc, all satisfy the function while cooperating with the creation of the theme, allowing consumers to experience the charm of the movie in an immersive atmosphere.
Design Challenge
The biggest challenge is how to break the trditional pattern. It is easily to be misunderstood that the design ignores functions while completing the aesthetics, but in fact, all the specific requirements of the acoustics environment and the comfort of the audience are all under our consideration at the beginning. We believe that the cinema should undergo a transformation of spatial attributes. It should meet the increasingly vigorous social needs of young people. Simply relying on the sale of movie tickets cannot allow it to maximize the value of a commercial space. So we broke through this situation and completed this design.
Research
Traditional theaters pay more attention on panoramic sound effects and the viewing experience on the screen while they lack creativity. The single business model of selling tickets and snacks, it weakens the experience and expectations that the venue can give the audienceThrough the design of this project, we have found a possibility that may be able to answer the problem of the future development of the theater.
Inspiration
The inspiration for the project comes from the movie itself. We moved the shooting scene of film production to the main hall of the theater. We hope that the audience will be immediately impressed by the dramatic scene the moment they enter the theater. At the same time, through the integration of different entertainment facilities, the interaction between the audience and the cinema is not limited to watching the movie itself, which increases the possiblity of their consumption.
Project Duration
The project finished in January 2020 in Xi'an, China.
Operation Flow
According to the original plane, we can only build four relatively square video halls. Since this space pattern is difficult to provide rich viewing, instead of focusing on decoration, we integrated the space with other formats with similar entertainment attributes to build an avant-garde new cinema space. We moved the lounge bar into the theater space. It is not only an independently operable space, but also symbiotic and mutually beneficial with the cinema. The experiential claw machine and other entertainments also stimulates consumers to extend their stay in the theater, maximizes the value of the space.
Image Credits
Image#1: Photographer Shao Feng, FAB Cinema, 2019.
Image#2: Photographer Shao Feng, FAB Cinema, 2019.
Image#3: Photographer Shao Feng, FAB Cinema, 2019.
Image#4: Photographer Shao Feng, FAB Cinema, 2019.
Image#5: Photographer Shao Feng, FAB Cinema, 2019.

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