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Froggie Molī Laulau by Yongwook Seong

Froggie Molī Laulau by Yongwook Seong is a highly esteemed winner of the very prestigious 2021 A' Design Award Apamemea in Mamanu Malamalama Competition Category.


ApamemeaMalamalama· 2021

Froggie Molī Laulau

by Yongwook Seong

Client: Yongwook Seong

A' Design Award Apamemea Winner in Malamalama Category

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Verified Award Winner

Verify Award Status for #115547

Colors

The Design

About Froggie Molī Laulau

'O Froggie o se molī laulau na fa'aosofia mai i le olaga faalua o manu fetaiaʻi i le laueleele ma le vai. O le mamanu e puʻea ai le taimi e alu aʻe ai se rane i luga a'e o le vai. O mata o Froggie e avea o ni puna moli se lua, a'o le tino o lo'o fa'aalia i luga a'e o le vai e fausia ai le fa'avae. E mafai ona pi'opi'o mata uma e lua, ma e mafai ona suia foliga o mata i tulaga eseese e fai ai moli eseese. O lo'o tu'u se pauta faalogo pa'i i totonu o pulou e lua, ina ia mafai ona ki ma tape moli taitasi. O Froggie o loʻo suʻesuʻeina le fa'ata'ita'iina o meaola (biomimicry) e fai ma puna o le mamanu fiafia.

The Recognition

About the A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Froggie Molī Laulau, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Froggie Molī Laulau e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Froggie Molī Laulau e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Froggie is a desk lamp project that inspires playful creativity. It captures the very moment when a frog rises above water. The eyes are represented as lighting sources, and the exposed body above water as a base.
Dimensions & Packaging
Width 256 mm x Depth 165 mm x Height (max.) 310 mm
*Sizes may vary
Tags
Frog Lamp, Froggie Lighting, Frog Lighting
Production Technology
Froggie's eyes are made to be bendable. Each nostril is equipped with a touch sensor button where users can turn on and off each light.
Design Challenge
The most challenging part was to figure out proper representations for each design element, for example, how big its eyes should be proportional to the body, and how much its body should be shown, compared to the rest of its submerged part.
Research
Froggie is to explore biomimicry in design. It attempts to translate "double life" of Amphibians into lighting design language.
Inspiration
Froggie was inspired by "double life" of amphibians between land and water. Frogs have the permeable skin, which allows them to breathe through the skin in water. They also breathe through the nostrils above the water surface or on land.
Project Duration
The project began in January 2021 and finished in January 2021 in Banff, Canada.
Operation Flow
Users are able to manipulate its eye shapes by adjusting their positions, which could render various lighting effects.

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