Wa Lana Waqfa Brand Polokalame Televise Fa'apolokiki by Rami Yaser Hosni is a highly esteemed winner of the very prestigious 2021 A' Design Award Uʻamea in Mamanu Fa'alauiloa Competition Category.
UʻameaFa'alauiloa· 2021
Wa Lana Waqfa Brand Polokalame Televise Fa'apolokiki
Client: TRT Arabi TV channel
A' Design Award Uʻamea Winner in Fa'alauiloa Category
Verified Award Winner
Verify Award Status for #119930The Design
About Wa Lana Waqfa Brand Polokalame Televise Fa'apolokiki
Wa Lana Waqfa (se'i tatou nofonofo) o se polokalame fa'apolokiki i aso uma e fa'atatau i tala o mea o lo'o tutupu. E fa'amalamalama manino i se mea na tupu ma su'esu'eina auiliili. Na faia e le 'au fa'ata'ita'i se toe fa'ailogaina atoa (amata, studio, ata fa'aaliga, fa'asalalauga..) e mafai ai ona atagia moni le manatu o le polokalame, lea e fa'atatau i le "fa'ailoaina manino" ma le "tu'utu'u" i se mataupu patino. O le mataitusi muamua i le igoa o le polokalame e fa'ailoa malamalama i le mataitusi muamua o le upu lona lua, e fa'ailoa ai le fa'amatalaga o le fa'ailoaina manino ma le su'esu'eina. O le laina fa'alautele i le gataaga o le upu lona lua, o lo'o fa'atusalia ai se tu'utu'u (o le igoa o le polokalame).
The Recognition
About the A' Design Award Uʻamea
O le A' Design Award Uʻamea na manumalo ai Wa Lana Waqfa Brand Polokalame Televise Fa'apolokiki, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Wa Lana Waqfa Brand Polokalame Televise Fa'apolokiki e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Wa Lana Waqfa Brand Polokalame Televise Fa'apolokiki ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Wa Lana Waqfa (let us pause) is a daily political show that focuses on a current affair topic of the news and expands on it. It shed the light on that event and analyze it in depth. The design team did a full rebrand of the entire show (opener, studio, in-show graphics, promo..)
- Tags
- broadcast program, political, current affairs, news, arabic, design, brand, opener
- Design Challenge
- To build a strong brand that can be easily updated on a daily basis (based on the content of today’s episode), we have created a system where the visuals can be updated easily (in 30 minuets), yet maintaining the brand essence.
- Inspiration
- The concept of the brand revolves around the “highlighting” part, where the first letter shed a light into the first letter of the second word, to convey the message of highlighting and exploring. The extended line at the end of the second word, represents the pause.
The package includes the studio (videowall), full frame designs, sting, wipe, opener, and closer. The opener ends without revealing the name of the show in it, instead the name appears in the wall inside the studio (that makes it continues and part of the show).
Our main shapes are all revolved around the spot light (diagonal shapes). - Project Duration
- The project started in December 2020, and was on air January 2021 (in Istanbul, Turkey)
- Team Members
- Art Director: Rami Yaser Hosni
Designer: Soheib Larabi
Designer: Ali Alabachee
Opener: M. Ali Ozturk
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