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Angle Mamanu i Totonu o Fale Fa'atau Lavalava Fa'aonaponei by Shanchuk Design

Angle Mamanu i Totonu o Fale Fa'atau Lavalava Fa'aonaponei by Shanchuk Design is a highly esteemed winner of the very prestigious 2022 A' Design Award Apamemea in Mamanu Totonu Competition Category.


ApamemeaTotonu· 2022

Angle Mamanu i Totonu o Fale Fa'atau Lavalava Fa'aonaponei

by Shanchuk Design

Client: SHANCHUK Design

A' Design Award Apamemea Winner in Totonu Category

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Verified Award Winner

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The Design

About Angle Mamanu i Totonu o Fale Fa'atau Lavalava Fa'aonaponei

Angle o se fale fa'atau lavalava e tele ituaiga fa'ailoga (multi-brand) o lo'o i Shenzhen, Saina. O le faleoloa e 218 mita fa'atafafa le lautele ma o lo'o fa'atumauina e avea ma nofoaga tele e tasi e itiiti ni vaevaega. O pou tutotonu ua fa'apipi'iina i totonu o fa'ailoga u'amea 'ele'ele (stainless steel) e fa'aaogaina fo'i e fai ma nofoaga e fa'aali ai oloa. O potu su'esu'e lavalava e fa'aaogaina ai poloka fa'ata, ae o le eria e totogi ai tupe ua faia i se poloka fa'apipi'i, fa'atasi ai ma se laulau e maua mai ai se lanu fa'alenatura mafanafana. O faamalama mai i luga o le fola e o'o atu i le taualuga e fa'aulufaleina mai ai le malamalama o le la, a'o se moli i le taualuga e foliga fa'a-ovale ma mafai ona suia lona pupula fa'atasi ai ma moli fa'apitoa e fa'amalamalamaina ai oloa. O foliga pi'opi'o e fatuina ai se si'osi'omaga malu ma mafanafana mo tagata fa'atau.

The Recognition

About the A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Angle Mamanu i Totonu o Fale Fa'atau Lavalava Fa'aonaponei, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Angle Mamanu i Totonu o Fale Fa'atau Lavalava Fa'aonaponei e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Angle Mamanu i Totonu o Fale Fa'atau Lavalava Fa'aonaponei e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Formation of customers is a part of the space; therefore the project rebuilds the relations between customers, foot traffic, products, and displays. The design team hope that it will construct a wonderful natural physical state here. The quality of softness and strength, blocks of comfort and neatness, curves of gentleness and delicateness, will bring changeable and interactive feelings and visions to customers with every movement.
Dimensions & Packaging
Gross built area: 218 sqm;
Type: Boutique;
Main materials: Stainless steel, Wood, Veneer, Art paint, Tile
Tags
SHANCHUK DESIGN, Multi-brand store, High-end fashion shop, Stylish boutique, Artistic life
Production Technology
As the visual center of the entire space, the middle columns were wrapped into the stainless steel rack for parts of display function. A few steps forward, there are fitting rooms with mirror block devices. The cashier area is presented in the form of an inlaid block. The stainless steel material envelops the entire volume and the cashier counter is composed of warm and natural texture, which conveys the attributes of high-end fashion as a whole.
Design Challenge
Challenges of the project: In fact for the design team, they are not just interior designers who solve many technical problems in practical terms. For example, how a large number of curved design elements can be better presented in actual technology. More importantly, the design team are also "atmosphere" designers. The design team hope that the space is in line with the characteristics of women. Therefore, female consumers can be embraced with warmth and comfort when they enter this space. The design team understand it as "Psychological Design".
Research
There are floor-to-ceiling windows with in the store, which brings in a considerable amount of natural light. Besides, the design team designed an oval horizon ceiling light with adjustable brightness. The horizon ceiling light resembles the shape of angel eyes, allowing the light to cover the space. At the same time, the design team have matched spotlights to provide the focused display lighting for the products, where customers can choose the specific items as well as feel the natural and comfortable light environment.
Inspiration
Angle is one of the most iconic high-end multi-brand stores in Shenzhen, China. Angle means "aspects and degrees", which symbolizes as its name - a collection of individuals with sharp outlines. As the second store of Angle, this project is located in Overseas Chinese Town, Nanshan District, Shenzhen, China. Through diversified styling, Angle connects fashion with life, explores art with life, and creates a diversified lifestyle and artistic expression.
Project Duration
Started in March 2021;
Finished in October 2021;
Location: OCT PARK, Nanshan District, Shenzhen, China
Operation Flow
The design team hope that customers will immerse in an interactive and living space. All the people, creations and the indoor space consist in a unique picture, a beautiful verse, and a glorious symphony. Customers enter, move, and leave around the products, to feel the living style in ANGLE. Based on the assumptions above, the design team did not set much division, but kept the whole space integrated with the form of construction to create a sense of heaven and earth.
Team Members
Company: SHANCHUK DESIGN;
Main designer: Christian Leung;
Designer: Zoe Jiang;
Image Credits
Vincent Lin / SHANCHUK DESIGN

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