Colourform Primary Function: Fale Faʻaaliga by Smart Design Expo - Marzena Michalska is a highly esteemed winner of the very prestigious 2022 A' Design Award Ario in Mamanu Totonu Competition Category.
ArioTotonu· 2022
Colourform Primary Function: Fale Faʻaaliga
by Smart Design Expo - Marzena Michalska
Client: Marmite
A' Design Award Ario Winner in Totonu Category
Verified Award Winner
Verify Award Status for #139677The Design
About Colourform Primary Function: Fale Faʻaaliga
Book Text: O le Colourform o se fale faʻaaliga na mamanuina e faʻaali ai vaega taʻele, vaega faʻavai ta'ele ma vaega faʻamamā lima i se faʻaaliga faʻatau oloa. O le mamanu e faʻasino i le mineral composite, o se meafaitino e faia mai le dolomite ma le resini fetuutuunai. O poloka geometric maualuluga e faʻamanatu mai ai papa ma teuga o le dolomite, lea na fausia i lalo o le mamafa ma le vevela maualuga. O lanu e faʻamalamalamaina ai sone eseese, o lea e faʻaalia faʻatasi ai faʻailoga se lua ae tumau pea le eseese. O oloa e faʻavasegaina i faʻaputuga ina ia faigofie ai ona malamalama i le tele o oloa. O le pa inu ma vaega o auaunaga o loʻo tuʻuina i se vaega filemu o le fale faʻaaliga.
The Recognition
About the A' Design Award Ario
O le A' Design Award Ario na manumalo ai Colourform Primary Function: Fale Faʻaaliga, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Colourform Primary Function: Fale Faʻaaliga e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Colourform Primary Function: Fale Faʻaaliga o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The idea of the stand refers to the Mineral Composite technology - the material from which our client's products are made of.
Mineral Composite is a combination of dolomite and flexible resin.
The Dolomites were formed about 250 million years ago as a result of the volcanic activity. Then, under the pressure and high temperature, the limestone layers turned into dolomite.
We focused on dolomite because the rock that was formed millions of years ago is transforming into a beautiful and functional product just right in front of our eyes. It’s amazing to see the power of nature. - Dimensions & Packaging
- 50000 mm x 50000 mm x 5500 mm
- Tags
- color, form, geometry, nature, functionality, detail
- Production Technology
- We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made. When designing, we were guided by the principle - to create a beautiful and functional stand.
The stand was embedded in the latest trends - geometric forms. Tracking and following what is currently fashionable, and even more, predicting trends is very important for our client. Marmite and Acquabella have always offered us the latest design of their products and this is how we present them at trade fairs. The geometry of shapes introduces us to a dreamlike, futuristic world. This procedure is to distract us from reality and allow us to focus on the presented product. - Design Challenge
- The stand idea had one important condition - to bind and distinguish two brands at the same time - Marmite and Acquabella.
Bind because they are presented together, belong to one capital group: The Engineered Stone Group. Distinguish - because we still show two different brands, which so far have presented in a completely different way and each of them wanted to keep at least part of their image. - Research
- We created a metaphor where huge rocks and dolomite deposits were turned into tall lumps of the stand. The aim was to show the power of nature from which the material from which the bathtubs, shower trays and washbasins are made.
- Inspiration
- Architecture - Minimalist architecture, sculpture, gallery, monolith
Geometric forms, playing with colors to create different zones at the stand - Project Duration
- KBIS 2022, Orlando, USA
8-10.02.2022 - Operation Flow
- All functions at the stand have been planned so that using them is functional and pleasant. Products on both parts of the stand are presented in groups / collections, which makes it easier to get to know the offer. Common area - the bar counter and facilities are located in a somewhat secluded part so that they do not attract the first attention of visitors, but at the same time in a place where both brands have easy access.
- Team Members
- Marzena Michalska
Lukasz Jerzmanowski
Agnieszka Skora - Image Credits
- Smart Design Expo
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