Deji Cultural Complex Fale Tausaga by Masato Kure and Masashi Ota is a highly esteemed winner of the very prestigious 2023 A' Design Award Platinamu in Mamanu Totonu Competition Category.
PlatinamuTotonu· 2023
Deji Cultural Complex Fale Tausaga
by Masato Kure and Masashi Ota
Client: The Triangle.jp Co., Ltd
A' Design Award Platinamu Winner in Totonu Category
- 685,457
- Verified Award Winner
- Verify Award Status for #141008
The Design
About Deji Cultural Complex Fale Tausaga
O le Deji Cultural Complex e fa'atasia ai taulimaga aganuu ma nofoaga fefa'ataua'iga. E ono ona nofoaga lautele e aofia ai se fale fa'aali taulima, se fale tausaga, se fale fa'atau tusi, fale fa'atau oloa, ma se fale kofe i lona fogafale pito i luga e 7300 m2 le tele. O le nonofo fa'atasi o nei nofoaga e mafai ai e tagata asiasi ona asi'asi i se nofoaga sa le'i latou mafaufau e asi'asi i ai. O le mea e fa'ailoga ai le fou fa'avae fa'atauga a The Triangle. JP's o le ave'esea atoa o puipui i le va o avanoa. I le ave'esea o va'ava'aiga, na fa'asa'oloto ai le avanoa mai tuaoi i totonu ma fafo, ma tu'uina atu ai i tagata asiasi se "va'aiga muamua" laiti a'o le'i ulufale atu i totonu o le avanoa.
The Recognition
About the A' Design Award Platinamu
O le A' Design Award Platinamu na manumalo ai Deji Cultural Complex Fale Tausaga, o se faamaoniga matuā mamalu e tuuina atu i mamanu e moni lava ona ese, matagofie ma mataʻina. O ē manumalo i le Platinamu o mea ofoofogia o le faatufugaga, o molimau o tapulaʻa o le mafaufau fatufatuaʻi, ma e faaalia ai le tomai faapolofesa e le mafaatusalia ma le atamai o tagata mamanu. E faamoemoeina nei mamanu e avea ma galuega sili ona lauiloa e faamatalaina ai le matagofie o le vaitaimi, saunoa i le manuia o le sosaiete ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Deji Cultural Complex Fale Tausaga e faaalia ai se tulaga maoaʻe o le lelei ma e leai se mea e fesiligia, e faia ai e le lalolagi se nofoaga e sili atu ona lelei i ona uiga aogā ma taua. Deji Cultural Complex Fale Tausaga o se galuega na manumalo i le A' Design Award Platinamu e fafagu ai manaʻoga, faaosofia, faaoloa ai le fiafia, ma tupu ai le fiafia tele.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- DEJI Cultural Complex is a new type of entertainment venue that provides a fusion of cultural arts complex and commercial facility on its top 7300m2 floor. The place has sophisticated yet inviting ambiance since there is no walls between each area. Eliminating entire walls freed the space from having the boundaries between inside and outside that giving customers a little preview before entering the space. The entire design reflects the culture, people, and the city of Nanjing. Therefore, visiting this complex easily becomes part of their lifestyle.
- Dimensions & Packaging
- DEJI Cultural complex has six extensive facilities including an art museum, a museum, a bookstore, shops, and a cafe on its top 7300m2 floor.
- Tags
- museum, art, interior design, commercial interior, contemporary art
- Production Technology
- The innovation of our design is that we entirely got rid of walls between spaces. By eliminating partitions, it freed the space from having the boundaries between inside and outside that gives customers a little preview before entering the space. Two main ideas have used to eliminate the boundaries. First is water. We installed large water basins at the entrance instead of walls. The second is rods. Instead of having solid walls, countless white rods are hanging from ceiling.
- Design Challenge
- The demand for shopping at physical stores dropped significantly when the recent pandemic started. More people felt comfortable shopping online. Our lifestyle has changed dramatically, and the joy of shopping physically was taken away.
- Research
- By combining cultural-arts complex and commercial facility, it elevated the brand value of the mall. It gives people opportunity to experience art and culture even if they just came for shopping, and vice versa. Our design made the luxury mall feel less exclusive and more comfortable for everyone to stop by and enjoy.
- Inspiration
- The demand for shopping at physical stores dropped significantly when the recent pandemic started. More people felt comfortable shopping online. We believe what satisfies people is not just simply buying product, but it is the entire experience before and after it. We design the facility not just to offer a beautiful place, but to provide a space that people can enjoy quality time. What people can experience there is something people would not be able to experience if they were shopping online.
- Project Duration
- The project started in January 2021 in Nanjing, China. Constriction period was 5 month and completed in February 2022.
- Operation Flow
- We believe that the integration of commercial and cultural facility creates more sustainable economic benefit. It elevated the brand value of the facilities and gives people opportunity to experience art and culture even if they just came for shopping, and vice versa. Our design inherited the culture and history of Nanjing city in a modern way while promoting wellbeing of the people by understanding their needs.
- Team Members
- Masato Kure
Masashi Ota
Yuki Kashiwakura - Image Credits
- Inter_mountain
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