Lion King Fale Faʻaaliga by Zhuyuan Cai is a highly esteemed winner of the very prestigious 2023 A' Design Award Ario in Mamanu Totonu Competition Category.

ArioTotonu· 2023

Lion King Fale Faʻaaliga

by Zhuyuan Cai

Client: Bosi-tao Design (btd Design) Co., Ltd

A' Design Award Ario Winner in Totonu Category

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Verified Award Winner

Verify Award Status for #144074

View at A' Design Award Press Release Award Badge

Colors

The Design

About Lion King Fale Faʻaaliga

O le Lion King o se fale faʻaaliga na mamanuina mo le ofisa autu faʻavaomalo o se kamupani gaosi taele sima i le Foshan Ceramics Headquarters Base. O le avanoa ua faʻavaeina i luga o le matagofie faʻainisinia ma le autu o le vaitau o pisinisi tetele, e faʻaalia ai le manatu o se falegaosimea atamai otometi o le lumanaʻi. O le uʻamea e le mafai ona ele, vali uʻamea, tioata ma le aluminum veneer o meafaitino autu ia. O loʻo faʻaalia taele puipui totonu e fua i le 400 i le 1200 i le 9 milimita. Ua tuʻufaʻatasia se fuafuaga fou o le femalagaʻiga faʻatau oloa, ina ia tuʻufaʻatasia ai le faʻaaliga o oloa ma le aafiaga faʻapisinisi i se siosiomaga e tasi.

The Recognition

About the A' Design Award Ario

O le A' Design Award Ario na manumalo ai Lion King Fale Faʻaaliga, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Lion King Fale Faʻaaliga e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Lion King Fale Faʻaaliga o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Lion King International Headquarters exhibition hall is located in the Foshan Ceramics Headquarters Base. Based on the precise positioning of Lion King International's oem model, the designers take the future and industrial age as the main purpose to shape the interesting space of its mechanical aesthetics, create an exhibition hall environment, integrate the flow strategy of new retail, and intend to break the single business boundary to redefine the concept of the "future factory".
Dimensions & Packaging: The product is interior wall tiles (size): 400*1200*9mm
Tags: Traditional Pioneer, Brand, Product, Service, Manufacturing
Production Technology: The Lion King project is mainly positioned for OEM processing. The designers design with the future intelligent automated factory as the carrier. The main materials are based on the sense of technology, mainly stainless steel, metallic paint, glass and aluminum veneer.
Design Challenge: The Lion King project is headquartered in Jinbo, Shandong. The concept is relatively traditional. How to persuade customers to break the single boundary from traditional concepts to redefine the concept of "Future Factory".
Research: The designer shape the interesting space of its mechanical aesthetics with the future and industrial age as the main purpose, create an exhibition hall environment, integrate the traffic strategy of new retail, and intend to break the single business format boundary, so as to redefine the concept of 'Future Factory' and promote the new generation of consumers The author interprets the spirit of exploration and the new concept of creation in the core of the Lion King international brand.
Inspiration: Sensitivity allows people to quickly adjust their views in the experience, and no longer look at everything with their inherent thinking. From handmade pottery to industrialized production, the building pottery industry has experienced revolutions. With the rise of the new experience economy, experience-driven consumption has become a common consensus. From the past to the present, standardization and industrialization are the keys to the production of benchmark products.
Project Duration: The project started in April 2020 in Torino and finished in August 2020 in Rimini, and was exhibited in Salone del Mobile in April 2020.
Operation Flow: Design communication, concept proposal, design strategy, scheme refinement, construction drawing refinement, site tracking, project presentation.
Image Credits: Photo: Huimin Lin & Lieping Tang, 2021