Mission Sleep Fitness Recap Campaign by Jisoo Sim

Mission Sleep Fitness Recap Campaign by Jisoo Sim is a highly esteemed winner of the very prestigious 2023 A' Design Award Apamemea in Mamanu Fa'alauiloa Competition Category.

ApamemeaFa'alauiloa· 2023

Mission Sleep Fitness Recap Campaign

by Jisoo Sim

Client: Eight Sleep

A' Design Award Apamemea Winner in Fa'alauiloa Category

33,019

Verified Award Winner

Verify Award Status for #146802

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Mission Sleep Fitness Recap Campaign

E valu Moe na faʻalauiloaina le latou 2022 Tausaga i le Moe: Mission Sleep Fitness. Ole valu lea ole moe ile ta'amilosaga fa'aletausaga e mafai ona va'ai tagata uma a latou fa'amaumauga moe mo le 2022 ile fa'asologa o galactic. O latou tagata na faʻaalia a latou faʻamatalaga o se tala i totonu o le app, ma sa i ai filifiliga e faʻasoa ai avatars tulaga ese na latou mauaina e faʻatatau i latou soifua maloloina ma le moe. O le lu'itau autu na feagai ma le au mamanu o le faʻavasegaina o faʻamatalaga moe ma le soifua maloloina i se auala malie ma faʻamalosi aʻo tumau faamaoni i le saienisi ma ia lava le gagana faigofie mo soʻo se tagata mai fafo e malamalama ai.

The Recognition

About the A' Design Award Apamemea

O le A' Design Award Apamemea na manumalo ai Mission Sleep Fitness Recap Campaign, o se faamaoniga matuā mamalu e tuuina atu i mamanu ese e iloga i le fatufatuaʻi, le atamai ma le poto. O ē manumalo i le Apamemea o mea e iai le tomai atoa ma fatufatuaʻi mataʻina e faamaonia ai le poto masani tele, le mafaufau ma le atamai o tagata mamanu. E faamoemoeina Mission Sleep Fitness Recap Campaign e avea ma mea e vivii tele, ua pelepelea, e iloga i le tomai faapolofesa ma mea fou. O lenei mamanu na manumalo i le A' Design Award Apamemea e tuufaatasia ai faiga sili i le faatufugaga, saienisi, mamanu ma tekonolosi ma e sili ona lelei i le mataituina o mea itiiti. Mission Sleep Fitness Recap Campaign e faamalieina matagofie manaʻoga, pa i manaʻo, faalataina lagona ma faaosofia le fia iloa.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Eight Sleep, the world’s first sleep fitness company, launched their Year in Sleep 2022: Mission Sleep Fitness. This is Eight Sleep’s spin on a yearly recap campaign where members can see all their sleep data for 2022 in a galactic design.
Tags: Sleep, data, health, astronauts, review, recap, report, space
Production Technology: React, Javascript, SVG Animation for the in-app experience. And After Effects for the animation, Maya for each individual avatar design.
Design Challenge: The main challenge we faced was contextualizing sleep and health data in a fun and engaging way, while staying true to the science and being plain-language enough for any outsider to understand.
Research: For this project, we worked with the Eight Sleep data team to pull together the most interesting facts about a person’s sleep throughout the year. We built off Eight Sleep’s 2021 Year in Review campaign and took this to the next level, by adding the functionality to review your own metrics directly through the Eight Sleep app, which required a group of engineers to coordinate.
Inspiration: Mission Sleep Fitness is Eight Sleep’s spin on a yearly recap campaign. Giving users an interactive journey and a unique avatar based on their sleep metrics. We landed on a space theme to highlight the future of sleep they are currently building.
Project Duration: This project began in October 2022 and finished in December 2022.
Operation Flow: This project took place in the Eight Sleep app, and flowed similar to an Instagram story, with dynamic and custom metrics in an animated format.
Team Members: Ryan Groffie
Sabina Blankenberg
Frances Arnautou
Benjamin Doyle
Nick Xitco
Maria Salgado