The Mask Mamanu i Totonu o le Kafe by Mea'ad AlAbboud

The Mask Mamanu i Totonu o le Kafe by Mea'ad AlAbboud is a highly esteemed winner of the very prestigious 2023 A' Design Award Uʻamea in Mamanu Totonu Competition Category.

UʻameaTotonu· 2023

The Mask Mamanu i Totonu o le Kafe

by Mea'ad AlAbboud

Client: The Mask Cafe's Owner Mr. Faris

A' Design Award Uʻamea Winner in Totonu Category

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Colors

The Design

About The Mask Mamanu i Totonu o le Kafe

Le Mask o se mamanu i totonu o se kafe o loʻo tuʻu i Jeddah, Saudi Arabia. O le mamanu na maua mai lona faʻaosofiaga mai matapupula lanu ʻese'ese o le Venice Carnival i Italia. O le manatu autū e fesoʻotaʻi ai Venice ma Jeddah, o aai e lua e tutusa i tu ma aganuu ma tulaga faʻafanua. O se faʻatulagaga matagofie o le uliuli ma le auro o loʻo fai ma pito i tua mo matapupula teuteu na aumai mai Venice ma tuʻu i luga o puipui, lea e pue ai ata a tagata asiasi. O le vaega i totonu e tusa ma le 300 mita fasitele, ma le vaega i fafo e tusa ma le 180 mita fasitele. O le mamanu i totonu e tasi le fogafale ma e 4 mita le maualuga.

The Recognition

About the A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai The Mask Mamanu i Totonu o le Kafe, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina The Mask Mamanu i Totonu o le Kafe e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai The Mask Mamanu i Totonu o le Kafe ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The main concept inspired by colorful masks in luxury black & gold interior design to stand out among other competitors cafes in Jeddah city.
There are so many similarities between Venice in Italy and Jeddah in Saudi Arabia.
Dimensions & Packaging: The indoor area is around 300 sqm.
The outdoor area is around 180 sqm.
The interior is consist of one floor with 4 m height.
Tags: Cafe, Coffee, Mask, jeddah, interior, design. gold, modern, style, italy
Production Technology: All materials were from the local market. However, the furniture and decor elements were ordered from abroad. After receiving the Italian masks from Venice some modifications were done as needed.
Design Challenge: After having long complex research about the similarities between Venice in Italy and Jeddah in Saudi Arabia in different aspect such as the geographical, cultural, historical,..etc. The result need to have Venice with its luxurious parties where they should wear mask to hide their identities as the main concept of this cafe but in a very unique and creative way.
Research: There was a challenge in having the Italian masks in the local market. The cafe opening was delayed until receiving them from Italy as it's considered one of the main design elements on the interior. However, it was worth to be waiting for it because it is used as background for photos taken by visitors.
Inspiration: After visiting the most beautiful city in Italy, Venice, during the Venice Carnival, one of the biggest events in Italy. I've found that the masks - the perfect attribute - make the Venetian Carnival unique from other famous Italian carnivals.
So, I decided that the mask would be the main concept for this coffee shop project.
Project Duration: The project started in August 2022 in Jeddah and finished in February 2023.Project Fit-Out took around six months.
Operation Flow: The operation and the work flow was very smooth because all the interior furniture and accessories were ordered the moment the construction work starts on the site.
Once the building was ready, they items and goods were arrived on time. This was happend because of the good planning and the full design package such as visuals, BOQ,..etc.
Patents: Copyrights belong to Meaad AlAbboud, 2023.
Trademark 2023 Meaad Design.
Team Members: Mea'ad AlAbboud
Image Credits: Image #1 Photographer Adel bin Afif, The Mask Cafe, 2023.
Image #2 Photographer Adel bin Afif, The Mask Cafe, 2023.
Image #3 Photographer Adel bin Afif, The Mask Cafe, 2023.
Image #4 Photographer Adel bin Afif, The Mask Cafe, 2023.
Image #5 Photographer Adel bin Afif, The Mask Cafe, 2023.