Jelenew Ofutino Lima Pupuu mo le Tietie Uila by Jelenew Incorporated is a highly esteemed winner of the very prestigious 2024 A' Design Award Ario in Oloa Ta'aloga Competition Category.
ArioOloa Ta'aloga· 2024
Jelenew Ofutino Lima Pupuu mo le Tietie Uila
Client: Jelenew Incorporated
A' Design Award Ario Winner in Oloa Ta'aloga Category
Verified Award Winner
Verify Award Status for #152798The Design
About Jelenew Ofutino Lima Pupuu mo le Tietie Uila
O Jelenew o se ofutino lima pupuu mo le tietie uila ua mamanuina mo tamaitai e tietie uila. O le ofutino ua faia i se ie faapitoa faatekinolosi ma laina aero, e faasino ai le tafega tutusa o le ea i ni alavai ma faaitiitia ai le toso i tua o le savili. O le ie ua tuufaatasia le 85 pasene o le nylon ma le 15 pasene o le alava polyurethane, ma e 115 kalama lona mamafa i le mita faatafafa, o lea e 125 kalama ai le mamafa o le ofutino ua maea. O le tipiina pro fit ua faaaogaina i le fatafata, sulugatiti ma le tua ina ia fetaui ma foliga o tino o tamaitai ma tuuina atu ai se omiga ua fuaina lelei i maso. O se faailoga faaataata i le tua e fesoasoani i le vaaia i le malamalama vaivai.
The Recognition
About the A' Design Award Ario
O le A' Design Award Ario na manumalo ai Jelenew Ofutino Lima Pupuu mo le Tietie Uila, o se faamaoniga matuā mamalu e tuuina atu i mamanu sili ona lelei, matagofie ma mataʻutia. O ē manumalo i le Ario o galuega susulu tele ma fatufatuaʻi e faaalia ai le poto, le taleni ma le atamai o tagata mamanu. E faamoemoeina Jelenew Ofutino Lima Pupuu mo le Tietie Uila e avea ma galuega matagofie, o se fesuiaiga mo isi, e iloga i le tomai faapolofesa ma mea fou loloto. O lenei mamanu na manumalo i le A' Design Award Ario o se mea e iloga, ua mataʻina e aogā ma tuleia atu tapulaʻa o le faatufugaga, saienisi, mamanu ma tekonolosi. Jelenew Ofutino Lima Pupuu mo le Tietie Uila o se mea e fiafia i ai le toatele, e fafagu ai manaʻoga, aumaia ai lagona lelei ma tupu ai le ofo.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This functional cycling jersey specially designed for female cyclists strikes a balance between athletic performance and stylish design. Giving full consideration to aerodynamics, it adopts the technical fabric with aero stripes to dissipate air and create the optimal aerodynamic surface, so as to minimize drag. Ergonomic advanced customization techniques improve the fit of the garment to adapt to the female-specific physiology, and offer a comfortable wearing experience.
- Dimensions & Packaging
- 10*600*540mm
- Tags
- female short sleeve cycling jersey, technical fabric with aero stripes, advanced customization techniques, 4D tailored fitted design, environmentally friendly materials
- Production Technology
- fabric made of 85 percent nylon and 15 percent polyurethane fiber, technical fabric with aero stripes, pro fit cutting technology, COATS sewing thread
- Design Challenge
- The challenge of the product design is how to strike a balance between stylish design and athletic performance. The design team innovatively used the technical fabric with aero stripes, and introduced advanced customization techniques to realize a good user experience and visual pleasure. The product reshapes the way female cyclists view professional cycling jerseys, inspiring more women to embrace the joy of cycling.
- Research
- Cycling, as a green and healthy activity, has rapidly caught the attention of people. However, although more women have embraced cycling, their clothing preferences often go unaddressed. Beyond the basics of comfort, breathability, and athletic performance, female cyclists place a greater emphasis on the aesthetic appeal of cycling jerseys. Therefore, integrating these expectations into design will be a pivotal strategy for cycling jersey brands to gain a competitive edge in the market.
- Inspiration
- The jersey draws inspiration from aerodynamics. Air flows in parallel streams, resulting in drag on cyclists. Therefore, this product is designed to optimize the overall aerodynamics from fabric to cut. The striped texture of the fabric redirects parallel wind, creating air channels to minimize drag, while the 4D tailored fitted shoulder and neckline further decreases drag to greatly reduce physical exertion.
- Project Duration
- The design and development of this project started in Paris, France, in September 1st, 2023. It was introduced to the market in August 1st, 2023.
- Operation Flow
- The ultralight fabric of 115g per square meter reduces the jersey to 125g to offer an agile experience. The breathable fabric facilitates perspiration to keep users fry and comfortable. Pro fit cutting technology used in key areas like the chest, waist and back ensures a perfect fit to muscles and provides proper compression to different muscle groups, alleviating muscle fatigue, lactic acid buildup and post-exercise discomfort. The reflective logo on the back safeguards cyclists in low light.
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