Dream Dairy Farm Store Mamanu Totonu by Moriyuki Ochiai Architects

Dream Dairy Farm Store Mamanu Totonu by Moriyuki Ochiai Architects is a highly esteemed winner of the very prestigious 2014 A' Design Award Uʻamea in Mamanu Totonu Competition Category.

UʻameaTotonu· 2014

Dream Dairy Farm Store Mamanu Totonu

by Moriyuki Ochiai Architects

Client: Moriyuki Ochiai Architects

A' Design Award Uʻamea Winner in Totonu Category

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Verified Award Winner

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Colors

The Design

About Dream Dairy Farm Store Mamanu Totonu

Ose faleoloa o lo'o fa'atau atu oloa susu ma ose kamupani o lo'o fa'atautaia lana lava fa'ato'aga susu. O le avanoa e aofia ai se tino susulu e faʻaalia ai ata e fesoʻotaʻi ma le susu, o se mea taua ma mea autu oa latou oloa, o se lanu lanu e faʻaalia ai vaomatua lanumeamata, faʻataʻitaʻiga faʻataʻitaʻiga faʻataʻitaʻiga mea faʻameamea e faʻavasegaina ai le poto masani o se tasi i le loloto ma le lautele o le avanoa, ma mea faʻapipiʻi ma pi'o fa'alenatura e fa'aalia ai le malosi. O le avanoa e tuʻuina atu ai se ata faʻapitoa e pei o se faleoloa o loʻo taumafai e faia ni oloa maualuga mai le susu o le faʻatoʻaga susu, lea o loʻo i lalo o latou oloa uma.

The Recognition

About the A' Design Award Uʻamea

O le A' Design Award Uʻamea na manumalo ai Dream Dairy Farm Store Mamanu Totonu, o se faamaoniga mamalu e tuuina atu i mamanu lelei e faataunuu ai manaʻoga faapolofesa ma pisinisi e faamoemoeina mai galuega ua mamanuina lelei. O ē manumalo i le Uʻamea e faaalia ai le tomai tele, le faapitoa maualuga, le malamalama o tagata poto ma le mafai fatufatuaʻi o ē na faia. E faamoemoeina Dream Dairy Farm Store Mamanu Totonu e avea ma mea ua matuā vivii, mataʻina ma pelepelea e aogā ma fou. O lenei mamanu na manumalo i le A' Design Award Uʻamea e tuufaatasia ai faiga sili o le pisinisi ma e iai uiga faatekonolosi mafai ua fesoʻotaʻi ma le poto ma le taleni. Ona o lona faatuatuaina, e tatau ai Dream Dairy Farm Store Mamanu Totonu ona faaaloalogia ma ua mamanuina e tuuina mai ai faaleleiga o le olaga e fesoasoani e faia ai e le lalolagi se nofoaga e sili atu ona lelei.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: A store(runs its own dairy farm) selling dairy products.The space is composed of a luminous body evoking the imagery associated with milk, an important merit and key ingredient of their products, a color gradation suggestive of green forests, dynamic modeled aluminum objects diversifying one’s experience of the space’s depth and expanse, and fixtures with organic curves expressing vitality. The space sends a perspicuous image as a store seeking to make high quality products from dairy farm milk
Dimensions & Packaging: Area : 86sqm
Tags: moriyuki ochiai,dream dairy farm store, design, japan,
Production Technology: Ceiling : layered resin boards, recyclable aluminum sheet,quadrangle objects made from wood
Floor : wood tile
Wall : painted drywall
Design Challenge: The following interior design was realized for a retail store of a company which runs its own dairy farm, featuring products, such as dairy products, sweets and bread, made using milk form said farm as the main ingredient.
Since the distinctive characteristic of their products is the fact that fresh milk produced at the dairy farm is used in each and all of their products, we were tasked with providing a space to attractively display said products by evoking the imagery associated with milk and the farm throughout the entire space.

Another important merit of these products is the aura that seems to emanate from the key ingredient, milk, which is why a pervasive milky light radiates from the luminous body made from layered resin boards (incidentally, a material also used in the roofs of cowsheds) placed at the center of the space.

Paint with a green color gradation suggestive of the forests surrounding the meadows was applied to the walls, gently enfolding the interior while conveying the impression of a fresh and invigorating woodland.

The milky layered luminous body reveals intricate expressions of light depending on where one is standing and looking to. An ever-changing shower of light follows the viewer, enabling a pleasant stroll through the interior of the shop.

Floating dynamic modeled "milky" aluminum objects appear to intertwine with the luminous body as they reflect and amplify the milky light and colors from the walls in combination with the white suspended quadrangle objects, thereby further diversifying one’s experience of the space’s depth and expanse.

Since the milky luminous body consists of layers of glossy translucent resin boards, their state of overlapping will be perceived differently depending on the visitor's relative line of sight at any given time. Moreover, the light reflected off and penetrating the resin boards, the shine from the "milky" aluminum and the surrounding green color all come together to produce intricate and constantly evolving expressions.

The shape of store fixtures molded using "milky" organic curves expresses the freshness and vibrant vitality of milk.

The entire space brings unity to the green color gradation, the shiny molded aluminum objects and the fixtures with organic curves under the luminous aura of milk.
It is a space that sends a perspicuous image as a store seeking to make fresh and high quality products from dairy farm milk, which is at the base of all their products.
Inspiration: Unity under the luminous aura of milk
Project Duration: Chiba,Japan
Team Members: Moriyuki Ochiai(Designer),
Aslego Naoki Kajiyama,Koji Okamoto,Kenichi kawashima,Minoru Somei,Teruhisa Tomita(constructor),Toho Eizo Bijutsu(paint)
Image Credits: Image #1-5: atsushi ishida