Caster Remote Control naMariana Couto and Tiago Correia

Dhizaini Caster Remote Control naMariana Couto and Tiago Correia ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2020 Mubairo weSimbi we A' Design Award muChikwata cheKukwikwidza cheZvigadzirwa zveVatengi zveMagetsi.

SimbiZvigadzirwa zveMagetsi· 2020

Caster Remote Control

na Mariana Couto and Tiago Correia

Mutengi: Telefonica

Mukundi weMubairo weSimbi we A' Design Award muChikwata cheZvigadzirwa zveMagetsi

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Nezvekwa Caster Remote Control

Caster remote control yakagadzirirwa kushandiswa neTelefonica's Movistar neTV sevhisi. Zvakakosha kudzora zvinhu ndiyo yepakati yakarongedzwa nzvimbo yekufamba uye chiratidzo chakanyatsoiswa cheiyo yakasanganiswa izwi rairo basa rinoita kuti mushandisi aite pamwe naAura chaiye mubatsiri. Padivi rekumashure rerima rekudzora, jira rakapfava rinopa imwe nyaradzo uye kubata kwakakodzera, uko kunogonesa kubata kwakachengeteka. Nekuda kweyakavakirwa-mukati mwenje inzwa, mabhatani anonyanya kushandiswa pane iri kure control anovhenekera kana chishandiso chikabatwa mukamuri ine mwenje.

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Nezve Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne Caster Remote Control, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Caster Remote Control inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Caster Remote Control inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: Caster Remote Control was designed to use with Telefonica Movistar TV service. Important control elements are the centrally arranged Directional Pad area and the strikingly Voice Command button that lets the user interact with Aura, their virtual assistant.
On the reverse side of the remote a soft coating provides additional comfort and a good grip, which enables particularly secure handling. The most frequently used buttons light up when the device is picked up in a dimly lit room.
Kukura & Kupakiwa: Width 44.3 mm x Depth 22.1 mm x Height 191.8 mm
Matagi: TV, STB, Remote Control, Caster, Electronics, BLE, Voice Search, Wireless, Telefonica, Aura
Tekinoroji Yekugadzira: ABS and polycarbonate (PC) plastics are put through injection moulding technique to create the casing of the Remote Control - top, bottom, battery lid and lens pieces.
The keypad piece is casted in silicone rubber with the exact specified hardness to assure an optimal button click feeling. All the graphics are silkprinted in the specified Pantone colour references using custom-tailored jigs to attest quality parameters.
Changamire yeDhizaini: At ideation phase the main challenge was to keep the end-user at the center of the design language. This would be the first Voice Command device for Telefonica customers, therefore it was crucial to develop a cohesive, high-tech and yet intuitive product.
Tsvakurudzo: Firstly, and together with Telefonica, focus groups were performed with end customers to acknowledge: (1) technological preferences, (2) ergonomic requirements, (3) sense of design, (4) emotional response to brand elements. Additionally, an extensive study has been conducted within the Call Centers' Department in order to understand the main flaws of available TV services and respective devices. Those inputs informed the Design team and served as the initial briefing.
Chikurudziro: The inspiration for Caster Remote Control came from automotive design, well-known by its fluent and aerodynamic lines. Therefore, Caster unique design language is marked by its flowing curves and organic shapes. This product was carefully designed to respond both to the needs of our customer, the TV operator, and to the needs of the end-user. The first ones focus on brand awareness and outstanding functionalities, whilst the latter is looking for ease-of-use and comfort.
Nguva yePurojekiti: Caster Remote Control project was developed in different phases, from requirement research to product release.
First brainstorm meetings were held in March 2018, in Madrid. Until mid-2019 main actions were mechanical, electrical and software development, moulding production, and samples validation. First Mass Production run took place in November 2019, in Asia. The product was made available in stores all over Spain during January 2020.
Mafambiro eBasa: Caster Remote Control has a dual-mode interaction, from the most traditional button click to the sophisticated voice search technology. These interaction modes complement each other and provide a complete and intuitive user experience.
For an even higher-end experience, a backlight system with pick-up and light sensors has been added to the device. This allows the end user to perfectly interact with the remote even at low light conditions.
Mapetenzi: Copyrights belong to Tech4home Ltd 2019
Nhengo dzeTimu: Mariana Couto
Tiago Correia
Zvikwereti zveMifananidzo: All images created by João Santos (Chief Design Officer at Tech4home)