Podo Kamera by Chuntze Cheng is a highly esteemed winner of the very prestigious 2021 Mubairo weSimbi we A' Design Award in Kamera neMidziyo yeFotogirafi Competition Category.

SimbiMidziyo yeFotogirafi· 2021

Podo Kamera

by Chuntze Cheng

Client: Podo Labs, Inc.

Mubairo weSimbi we A' Design Award Winner in Midziyo yeFotogirafi Category

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Colors

The Design

About Podo Kamera

Podo ikamera diki yakagadzirirwa kutora mifananidzo pasina kubatwa nemaoko. Podo ine huremu hunosvika 30 mm ne 30 mm uye 45 mm uye inorema magiramu 43. Chidhinha chesirikoni ine nano-adhesive chiri kumashure kunobvumira kamera kunamatiswa pamadziro nepamativi mamwe uye kubviswa kuti ishandiswe kakawanda. Chidhinha ichi chinotenderera pajoini rebhora, saka kamera inogona kunongedzwa kunongedzwa kuenda kunzvimbo dzose. Application yepafoni inobatana kuburikidza neBluetooth uye inopa kuona-zvazviri kwenguva ino, zvichiita kuti mufananidzo mumwe nomumwe ugadzirirwe usati watorwa. Sensor ine 5 megapixel uye lens yegirazi rakafara (wide-angle) zvinotsigira mifananidzo, mavhidhiyo, uye zvidzidzo zvenguva-refu (time-lapse).

The Recognition

About the Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne Podo Kamera, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Podo Kamera inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Podo Kamera inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Podo Camera is the world’s first stick & shoot camera that takes hands-free photos to the next level! Stick Podo Camera anywhere using its special nano-adhesive backing and control it with an app.
Dimensions & Packaging: Dimensions: 30 mm x 30 mm x 45 mm
Weight: 43 g
Sensor: 5 MP (2.2 μm pixels)
Video: 720p 30fps
Lens: 90° wide-angle, glass
Memory: 8 GB
8-LED ring
Bluetooth 4.2 LE + Classic
Accelerometer
Rechargeable battery (up to 1.5 hrs. video)
Tags: Camera, Selfie, Travel, Bluetooth, Video, Gadget, Photo, Time-lapse, Accessory, Mobile
Production Technology: Improved design process based on lessons learned from previous product iterations.
Injection molding with
Design Challenge: The ball-join mechanical design was challenging because it needed to allow 360-degree movement for the back flap and incorporate with the overall aesthetics. The form factor of the device was difficult to achieve. We had to minimize the device and keep the aesthetics friendly by applying curvatures on all surfaces while keeping heat dissipation, electronics, and a battery in mind. Material selections of the back flap and light pipe were time consuming because there were many iterations and trials to achieve the desired results. The Bluetooth live preview and image/video transfer speed were quite challenging because there was no off-the-shelf solution available on the marketplace. We had to write our own Bluetooth Host firmware stack in order to achieve easy connectivity and fast transfer speeds.
Research: UX research. To develop a handsfree pocket size camera with an intuitive user interface. Observational trials, survey, focus group studies, and simulations. Cameras, questionnaire, Solidworks, Microsoft Office, TracePro. Travel gurus, influencers, tech writers, target audiences. To define a way to improve the selfie-taking camera experience. We realized that people dislike selfie sticks due to their limitations, and also they are banned in many public locations. We push the selfie taking experience to the next level and open up more creative potential.
Inspiration: While working together on another project we often took pictures with the team. We got tired of someone always getting left out of photos and needing cables to transfer data from our colleague's DSLR. We wanted something much more versatile and easy to use, so we made it!

Podo represents our passion, our team’s grit, and our conviction that technology should be fun and simple.
Project Duration: The project started in June 2015 in San Francisco, USA and finished in January 2017. It was crowdfunded on Kickstarter, sold via online channels, and distributed in Urban Outfitters, Nordstrom, and various popup retailers worldwide.
Operation Flow: Step 1: Charge for at least 1 hour.
Step 2: Install the Podo app for Android or iOS.
Step 3: Rotate back flap and remove protective film on sticky pad.
Step 4: Stick securely to a wall and use the app to shoot!
The app provides a live preview stream over Bluetooth so you can set up the shot from any angle. Podo is easy to place in various locations for time-lapse and security purposes.
Patents: Patented, Patent No. WO 2015/038646 A1, Edmond Lee and Jae Hoon Choi, Samuel Pullman, 2015, International Patent.
Trademark (2015) Podo Labs Inc.
Team Members: Chuntze Cheng
Edmond Lee
Jae Hoon Choi
Samuel Pullman
John Fitzpatrick