Wa Lana Waqfa Brand Chirongwa Chepolitiki Chepamuterevhizheni by Rami Yaser Hosni is a highly esteemed winner of the very prestigious 2021 Mubairo weSimbi we A' Design Award in Kushambadzira, Kutengesera neKutaurirana Competition Category.

SimbiKushambadzira· 2021

Wa Lana Waqfa Brand Chirongwa Chepolitiki Chepamuterevhizheni

by Rami Yaser Hosni

Client: TRT Arabi TV channel

Mubairo weSimbi we A' Design Award Winner in Kushambadzira Category

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The Design

About Wa Lana Waqfa Brand Chirongwa Chepolitiki Chepamuterevhizheni

Wa Lana Waqfa (ngatimbozvimise) ichirongwa chepolitiki chezuva nezuva chinotarisa nyaya dzemazuvano. Chinoburitsa pachena chiitiko chenhau uye chinochiongororera zvakadzama. Chikwata chevagadziri chakagadzira zvese kugara patsva (chinotanga, studio, mifananidzo yomuchirongwa, kushambadza..) kuti zvinyatsomiririra pfungwa yechirongwa, inotenderera pa "kucherechedza" uye "kumira" pane imwe nyaya. Bhii rokutanga muzita rechirongwa rinovhenekera bhii rokutanga reshoko rechipiri, kuti riratidze meseji yekucherechedza nekuongorora. Mutsetse wakarebesa kumagumo eshoko rechipiri, unomiririra kumira (zita rechirongwa).

The Recognition

About the Mubairo weSimbi we A' Design Award

Mubairo weSimbi we A' Design Award wakahwinwa ne Wa Lana Waqfa Brand Chirongwa Chepolitiki Chepamuterevhizheni, rukudzo runokudzwa runopiwa kumadhizaini akanaka anozadzisa zvinodiwa zvehunyanzvi neyeindasitiri zvinotarisirwa kuzvigadzirwa zvakagadzirwa zvakanaka. Vakunda veSimbi vanoratidza unyanzvi hukuru, hunyanzvi hwakakwirira, kunzwisisa kwevakachenjera uye kugona kwekugadzira kwevagadziri vavo. Wa Lana Waqfa Brand Chirongwa Chepolitiki Chepamuterevhizheni inotarisirwa kuva chigadzirwa chinokudzwa zvakanyanya, chinoremekedzwa uye chinodiwa, chinoshanda uye chine zvitsva. Dhizaini iyi yakahwina Mubairo weSimbi we A' Design Award inosanganisa maitiro akanakisa eindasitiri uye ine hunhu hwetekinoroji hwakakwana hwakabatana neruzivo nehunyanzvi. Nekushanda kwayo zvakanaka, Wa Lana Waqfa Brand Chirongwa Chepolitiki Chepamuterevhizheni inoremekedzwa uye yakagadzirirwa kupa kuvandudzwa kwehupenyu kunobatsira kuita kuti nyika ive nzvimbo iri nani.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Wa Lana Waqfa (let us pause) is a daily political show that focuses on a current affair topic of the news and expands on it. It shed the light on that event and analyze it in depth. The design team did a full rebrand of the entire show (opener, studio, in-show graphics, promo..)
Tags: broadcast program, political, current affairs, news, arabic, design, brand, opener
Design Challenge: To build a strong brand that can be easily updated on a daily basis (based on the content of today’s episode), we have created a system where the visuals can be updated easily (in 30 minuets), yet maintaining the brand essence.
Inspiration: The concept of the brand revolves around the “highlighting” part, where the first letter shed a light into the first letter of the second word, to convey the message of highlighting and exploring. The extended line at the end of the second word, represents the pause.

The package includes the studio (videowall), full frame designs, sting, wipe, opener, and closer. The opener ends without revealing the name of the show in it, instead the name appears in the wall inside the studio (that makes it continues and part of the show).
Our main shapes are all revolved around the spot light (diagonal shapes).
Project Duration: The project started in December 2020, and was on air January 2021 (in Istanbul, Turkey)
Team Members: Art Director: Rami Yaser Hosni
Designer: Soheib Larabi
Designer: Ali Alabachee
Opener: M. Ali Ozturk