Flatter Your Body Primary Function: Muunganidzwa Wezvipfeko Zvevakadzi by Yunji Lee

Flatter Your Body Primary Function: Muunganidzwa Wezvipfeko Zvevakadzi by Yunji Lee is a highly esteemed winner of the very prestigious 2021 Mubairo weSirivha we A' Design Award in Fashoni, Zvipfeko neMbatya Competition Category.

SirivhaFashoni· 2021

Flatter Your Body Primary Function: Muunganidzwa Wezvipfeko Zvevakadzi

by Yunji Lee

Client: Yunji Lee

Mubairo weSirivha we A' Design Award Winner in Fashoni Category

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Colors

The Design

About Flatter Your Body Primary Function: Muunganidzwa Wezvipfeko Zvevakadzi

Flatter Your Body muunganidzwa wezvipfeko zvevakadzi une maonekero matanhatu akagadzirirwa kukodzera mhando dzakasiyana dzemiviri. Muunganidzwa uyu unodudzirazve corset, chipfeko chaisagara zvakanaka kuchipfeka munhoroondo yekare. Maonekero oga oga ane mumvuri wakasununguka zvishoma une zvisungo zvekusunga zvakaiswa pachipfuva, muchiuno, nemuzvidya. Kusunga kana kusunungura zvisungo munzvimbo dzakasarudzwa kunobvumira anopfeka kugadzirisa chimiro chechipfeko. Zvinyorwa zvemitsara nemafolditi zvinowedzera kunyengedza kwemaziso kunotsigira maonekero anofadza. Wuru yakareruka, donje, newuru crepe zvinoshandiswa munguva yechirimo nezhizha.

The Recognition

About the Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Flatter Your Body Primary Function: Muunganidzwa Wezvipfeko Zvevakadzi, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Flatter Your Body Primary Function: Muunganidzwa Wezvipfeko Zvevakadzi inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Flatter Your Body Primary Function: Muunganidzwa Wezvipfeko Zvevakadzi chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The looks are created with the initial idea to embrace all the different body types. The collection consists of a new revamped version of corsets that were originally discomforting to wear. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially.
Dimensions & Packaging: The whole collection is 6 looks womenswear, size 0-6.
Tags: Optical illusion, Stripe, Corset, Asymmetricity, Embracement
Production Technology: The placement of fabric in each garment also resembles the X-ray of a human body. For example, light and dark blue colored fabrics are layered and patched together, and black is used on the side. Layered items are also presented in the look. As the garments are for the Spring/ Summer season, light wool, cotton, and wool crepe are mainly used. The silhouette is a bit loose and it can be adjusted depending on your body shape with the lacing straps. In each look, multiple straps are placed around the bust, waist, and hips, which allows you to flatter your body figure by tightening and loosening the straps partially. The optical illusion is an additional method that is used to maximize the effect of flattering, and stripe print and pleats are the elements to create the effect. The straps will also create movement in each look, and it will add the effect of optical illusion. The asymmetrical length and unbalanced detail elements will boost the aesthetic.
Design Challenge: The main challenge of this journey was to create the right silhouette and garment construction that resembles a corset but still provide comfort by placing straps at the right place to create the looks that flatter your body shape. Thus, the fabric selection was the most important decision since it resulted in totally different silhouettes depending on fabrics.
Research: The project aims to transform fashion into a non-stereotypical medium, which is used as a tool to help people to express who they are and not to be judged based on what society incorrectly portrays. By the "Beauty Standard" that social media portrays, consumers are being judged by their external looks only.
Inspiration: There exists a desire in human nature to attract and impress by any means necessary and this has been a long-standing goal throughout the history of fashion. A plethora of methods has been employed to achieve this goal. Some of those methods aimed to accentuate, conceal, or even alter the human body shape, but it often results in physical discomfort. Historically, the corset has been developed to satisfy human's goal to flatter the different body figures to fit the "beauty standard" of the era.
Project Duration: The project started in November 2019 and finished in August 2020 in Atlanta, USA.
Operation Flow: The looks can transform the shapes by how much you tighten the straps on the body and where you place the straps depending on the silhouette you want to draw around your body.
Patents: Copyright to Yunji Lee
Image Credits: COPYRIGHT by Yunji Lee,
Photographer, Skye Lin / Model, Allison Head, 2020