PortalDA iOSapp Basikitare Rekutengeserana Remufoni by Liubov Maximenkova is a highly esteemed winner of the very prestigious 2022 Mubairo weBronzi we A' Design Award in Tekinorojii yeFoni, Maapurikesheni neSofutiweya Competition Category.
BronziFoni· 2022
PortalDA iOSapp Basikitare Rekutengeserana Remufoni
Mubairo weBronzi we A' Design Award Winner in Foni Category
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The Design
About PortalDA iOSapp Basikitare Rekutengeserana Remufoni
Portal DA ndeye application yemufoni inoshanda semarketi yezvinhu zvikuru zvebhizinesi. Zvivakwa zvekutengesa, magirosari makuru, mafektri, uye michina yakasarudzika zviri pakati pezvinhu zvinotengeswa. Vatengi vanogona kutsvaga mukati mekurongwa kwakagadzirirwa kwezvinhu zvebhizinesi, vachishandisa mimwe mitemo yakasiyana uye kutsvaga kwakazara kwemabhii. Ruzivo rwakadzama runoratidzwa pane bumbiro rimwe nerimwe rezvinhu, kuti vadyari vemari vagone kuongorora chinopiwa vagosarudza nokukurumidza. Masevhisi anoenderana anogonawo kuraidzwa. Chimiro chekushandisa (interface) chinotevera mirongo yakagadzirwa yeplatform uye chakagadziriswa kuti chishande zvakanaka pafoni dzakajairika uye tablet.
The Recognition
About the Mubairo weBronzi we A' Design Award
Mubairo weBronzi we A' Design Award wakahwinwa ne PortalDA iOSapp Basikitare Rekutengeserana Remufoni, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. PortalDA iOSapp Basikitare Rekutengeserana Remufoni inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. PortalDA iOSapp Basikitare Rekutengeserana Remufoni inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- iOS app for unique marketplace for large real business assets ranging from shopping centers and warehouses to factories of various industries and special equipment, accumulating a specialized audience of investors interested in buying such assets. Portal DA simplifies the complex process of purchasing large assets, on the one hand, by allowing clients to easily find and get detailed information on the necessary asset and, on the other hand, by providing related services.
- Dimensions & Packaging
- The applications are adapted to all popular smartphones and tablets on iOS and Android
- Tags
- portal, distressed assets, real estate
- Production Technology
- The design was developed in Figma. Icons and illustrations in Adobe Illustrator. Interactive prototypes were assembled in InVision. The design is designed based on Apple Human Interface Guidelines for iOS, then adapted for Android. Technologies used in iOS development by Swift, MVVM, VIPER, Alamofire, SnapKit, Swinject, Bond, ReactiveCocoa, Apple Speech SDK. Android Technologies by MVVM, Dagger2, Retrofit, Glide
- Design Challenge
- It was difficult to resist "innovation" and "creativity", but by prioritizing the comfort of use and predictability of the interface, we managed to make an application that works exactly as the user expects.
- Research
- The design was developed based on two sources of information. The first is the research of large Russian and international marketplaces, borrowing best practices. The second is an interview with business representatives, finding out the basic needs of the market. The design is constantly being improved, we take into account user feedback and statistics. Testing of the user interface is carried out by both special employees and all team members, which allows you to consider the product from different points of view and eliminate all minor shortcomings.
- Inspiration
- Banks often needs to find investors for diverse collateral assets. Portal DA for this purpose. Gradually accumulating an audience of investors ready to buy large complex assets, we realized that they might be interested not only in collateral and noncore assets of our bank, but also in assets that sell other banks and market participants, and thus we decided to transform Portal DA into a marketplace and created iOS application
- Project Duration
- The project finished in September 2021 in Moscow, and was exhibited in Moscow Business and investing meeting in October 2021.
- Operation Flow
- Customers can easily find the necessary asset (we created a unique classifier of business assets, and users can search by a range of parameters including full text search), get detailed information on the chosen asset (for each category, sellers fill in special fields, for instance, when placing a shopping center, a seller indicates Gross Building Area, Gross Leasable Area, and a seller of a vessel indicates the deadweight, side length and draft, which allows potential investors to quickly plunge into the asset and make an investment decision) and order a related service.
- Team Members
- Leyla Romanova Product Owner
Olga Arhipova Director of project
Eva Brunel PR, Marketing
Designer: Ruslan Galiev and
Designer: Andrey Smirnov
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