Nunn Bush 3D Chigadzirwa Animation naMateus Morgan

Dhizaini Nunn Bush 3D Chigadzirwa Animation naMateus Morgan ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2023 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheFirimu, Vhidhiyo neAnimesheni.

SirivhaFirimu· 2023

Nunn Bush 3D Chigadzirwa Animation

na Mateus Morgan

Mutengi: Morgan Studio

Mukundi weMubairo weSirivha we A' Design Award muChikwata cheFirimu

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Dhizaini

Nezvekwa Nunn Bush 3D Chigadzirwa Animation

Iyo purojekiti yakaitwa kuratidza ese maficha echigadzirwa nenzira inonakidza nekuva anodzidzisa asi pasina kutsamwisa. Chinangwa chaive chekuratidza kuvakwa kweshangu. Kufemerwa kwakauya kuburikidza nekutsvagisa pamusoro pezvinhu zvinogona kumiririra chigadzirwa, sechisikigo chine mavara ese uye mafungiro. Iyo bhutsu yakashongedzwa ichishandisa mafoto sereferensi uye yakaoma pamusoro pe 3D modhi maitiro. Kuenzanisira, vagadziri vakashandisa software yeC4D. Mamiriro ese akagadzirwa nematehwe uye mamwe mabhurashi ephotoshop. Vray yakashandiswa pakupa uye Houdini yeSimulations.

Kuzivikanwa

Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Nunn Bush 3D Chigadzirwa Animation, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Nunn Bush 3D Chigadzirwa Animation inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Nunn Bush 3D Chigadzirwa Animation chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: The project was made to show all the features of the product in a fun way. Being a informative but without being annoying. The purpose was to show the construction of the shoe.
Matagi: shoe, 3d animation, shoe animation, product animation, 3D, lookdev
Tekinoroji Yekugadzira: The shoe was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software C4D. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering and Houdini for Simulations
Changamire yeDhizaini: The hardest part was making the simulations, considering that there's a lot of elements that hard to be perfectly represented as the real world
Tsvakurudzo: The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Chikurudziro: The inspiration came through the research about elements that could represent the product, like the nature with all the colors and mood.
Nguva yePurojekiti: 2 months
Mafambiro eBasa: The animation visual was used on online such product website, instagram and facebook. The main focus was to attract attention to the product, bringing in the composition elements that generate the necessary sensations. Competitors often use images without a strong visual appeal, so the product, especially in the online market, goes unnoticed. The excess of texts works negatively in most of these cases, underestimating the viewer's intellect.
Nhengo dzeTimu: Director: Mateus Morgan
Client: Nunn Bush
Briefing: Whitney Theriot
3D modelling and texturing: Mateus Morgan, Otavio Silveira, Carlos Masson
Animation: Mateus Morgan
Simulations José Rafael, Cadu Rosa
Sound Design Samuel Simionato
Motion Design: Vitor Fonseca