Bronzi Chiitiko · 2025
China International Import Expo 2024 Basa Guru: Paviro yeMhemberero
- Mubairo weBronzi we A' Design Award 2025 in Chiitiko
- CLIENT: Hong Kong Trade Development Council
- Estimated Number of Design Views: 50,661
- Verification code B13C055FD8 · Verify this award
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About China International Import Expo 2024 Basa Guru: Paviro yeMhemberero
Rugwaro rweBhuku: China International Import Expo 2024 idhizaini yenzvimbo yemhemberero yakagadzirwa nemapaviro maviri anobatsira makambani eHong Kong kuwedzera kutengesa mumusika weChina yenyika huru. Paviro yezvigadzirwa inosvika pamamita masikweya anenge 1000 uye ine vatengesi vakawanda vanosvika 44 vezvokudya nezvinhu zvoutano. Paviro yemabasa inosvika pamamita masikweya anenge 500 uye ine vatengesi vakawanda vanosvika 18 vemabasa eumhizha netekinoroji yekutakura zvigadzirwa. Shongwe yesimbi ine matanho maviri, zvirongwa zveLED zvinofamba-famba, uye rusvingo rwakati kombamira rwakavhurika, zvose zvinowedzera kuonekwa kwenzvimbo kunyange uri kure. Chirongwa chinoshandiswa kakawanda chekuvaka minda chinoderedza marara panzvimbo yemhemberero.
About the Mubairo weBronzi we A' Design Award
Mubairo weBronzi we A' Design Award wakahwinwa ne China International Import Expo 2024 Basa Guru: Paviro yeMhemberero, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini akasiyana anozivikanwa nekugadzira, njere nekungwara. Vakunda veBronzi mabasa ane unyanzvi hwakakwana uye kugadzira kunoshamisa kunosimbisa ruzivo rukuru, pfungwa nehunyanzvi hwevagadziri vawo. China International Import Expo 2024 Basa Guru: Paviro yeMhemberero inotarisirwa kuva chinhu chinokudzwa kwazvo, chinoremekedzwa uye chinodiwa, chine hunyanzvi hunoonekwa uye zvitsva. Dhizaini iyi yakahwina Mubairo weBronzi we A' Design Award inosanganisa maitiro akanakisa muhunyanzvi, sayenzi, dhizaini netekinoroji uye yakasiyana nekutarisisa zvidiki. China International Import Expo 2024 Basa Guru: Paviro yeMhemberero inogutsa zvinodiwa zvakanaka, inobata zvishuvo, inokwezva manzwiro uye inomutsa kuda kuziva.
Press Kit
- Unique Properties
- To support Hong Kong companies in expanding their domestic sales in the mainland China market, two pavilions at CIIE 2024 were established: the Hong Kong products pavilion and the Hong Kong service industry pavilion. These pavilions served as vital platforms for Hong Kong enterprises promoting their branded services and products with ethnic cultural and regional features, such as foods, health, and household products.
- Dimensions & Packaging
- The Hong Kong Pavilions at CIIE 2024 featured two distinct areas. The Product Pavilion, measuring 34.5m W x 29.1m D x 6m H, covered approximately 1000 sqm and hosted 44 exhibitors showcasing Food and Health-related products. The Service Pavilion, at 24.2m W x 20.7m D x 6m H, spanned around 500 sqm and accommodated 18 exhibitors from professional services and logistics sectors, enabling direct engagement with buyers for new business and partnership opportunities.
- Tags
- CIIE, HKTDC, Exhibition Design, Green Booth Design Award(Gold)
- Production Technology
- We emphasized an eco-friendly approach with a reusable framing system and LED technology to enhance both physical and digital experiences while reducing onsite wastage. In the Product Pavilion, we introduced a two-layer champagne gold metal structure with transparent accent panels, marble-patterned wall finishes, and an LED scrolling display board, creating a warm, modern, and sustainable design.
- Design Challenge
- The project required managing tight move-in schedules, site access limitations, and logistics with the event organizer. The design incorporated effective modular planning to expedite installation and minimize on-site complexity. By exploring creative booth design details, logistics solutions, and installation methods, we enhanced efficiency and reduced delays. Additionally, sustainable design was a key requirement, integrating eco-friendly materials and practices to meet the organizer's specification, and we proudly won the Gold Booth Design Award this year.
- Research
- The Hong Kong Products Pavilion, themed "Food Gallery," seamlessly integrated Hong Kong design elements with open spaces and vibrant colors. LED displays and interactive cooking demos created a lively atmosphere, while cultural elements enhanced the experience, engaging buyers in Hong Kong's culinary richness.
The Hong Kong Services Pavilion featured a vibrant, arched structure with dynamic lines and colors, reflecting the city's energy. Utilizing sustainable materials and interactive elements, it enhanced visitor engagement while showcasing 18 exhibitors and promoting global connection. - Inspiration
- The food service pavilion design seamlessly integrated Hong Kong's rich cultural heritage, featuring traditional architectural elements. The two-layer overhead tower, complemented by scrolling LED signage, captured the essence of Hong Kong as a dynamic and vibrant international city. Embracing the theme of energetic rhythm, the Hong Kong service pavilion showcased a visually captivating curved open wall design, creating a harmonious sense of movement and dynamic flow. The colorful patterns vividly reflected the liveliness of the city's bustling streets.
- Project Duration
- The project, held from November 5 to 10, 2024, at the Shanghai National Exhibition and Convention Center, highlighted innovative and sustainable design. As each pavilion had its own business focus and program requirements, we allowed total of six months from design kick-off to project completion.
- Operation Flow
- Located at the Shanghai National Convention & Exhibition Center, the largest exhibition complex in China, it was essential to have a strategic layout and distinctive design to improve visibility and attract traffic from afar. By enhancing the overhead tower design with striking elements, impactful lighting effects, and LED treatments, it stood out effectively while providing personal space for individual exhibitors from Hong Kong to showcase their services and latest developments.
- Image Credits
- Hong Kong Trade Development Council