Orla 55 Chimiro cheBrand naJesmynny Morais

Dhizaini Orla 55 Chimiro cheBrand naJesmynny Morais ndiye mukundi anokudzwa zvikuru wemubairo unoremekedza we2026 Mubairo weSirivha we A' Design Award muChikwata cheKukwikwidza cheKushambadzira, Kutengesera neKutaurirana.

SirivhaKushambadzira· 2026

Orla 55 Chimiro cheBrand

na Jesmynny Morais

Mutengi: Dinamize Empreendimentos

Mukundi weMubairo weSirivha we A' Design Award muChikwata cheKushambadzira

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Mukundi weMubairo Akasimbiswa

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Shanyira Saiti Ona pa A' Design Award Mashoko Enhau Bheji reMubairo

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Dhizaini

Nezvekwa Orla 55 Chimiro cheBrand

Brand yeOrla 55 yakagadzirwa mukubatana kwepedyo nekambani yezvekuvaka, ichitora kufemerwa kubva kuBrazilian modernism yemakore ekuma1950. Chimiro chayo chinooneka chinosanganisira mitsetse yakachena, kuenzana kwegeometry, uye zvirevo zvakapfava zvenguva iyoyo, zvichigadzira kubatana kuri pachena pakati pechivako, mutauro wacho wezvekuvaka, uye brand pachayo. Nzira iyi yakabatana inovimbisa dhizaini yakabatana uye isingacheki nguva inoratidza zvese nhoroondo uye hunhu hwemazuva ano hweprojekiti.

Kuzivikanwa

Nezve Mubairo weSirivha we A' Design Award

Mubairo weSirivha we A' Design Award wakahwinwa ne Orla 55 Chimiro cheBrand, rukudzo rwakakwirira zvikuru runopiwa kumadhizaini epamusoro, anonaka uye anofadza. Vakunda veSirivha mabasa anopenya kwazvo uye ane kugadzira kwakasiyana anoratidza unyanzvi, hunyanzvi hwekusikwa nekungwara kwevagadziri vawo. Orla 55 Chimiro cheBrand inotarisirwa kuva basa rinoshamisa, rinotangira vamwe, rine hunyanzvi hunoonekwa uye zvitsva zvakadzika. Dhizaini iyi yakahwina Mubairo weSirivha we A' Design Award chigadzirwa chinoshamisa, chinokudzwa chinobatsira uye chinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Orla 55 Chimiro cheBrand chigadzirwa chinoshuvirwa nevazhinji, chinomutsa zvishuvo, chinouya nemanzwiro akanaka uye chinomutsa kushamisika.

Shure kweDhizaini

Bepa Renhau

Zvikwereti, nhengo dzetiimu nezvimwe zvakadzama zvakapihwa nemudhizaina.

Hunhu Hwakasiyana: The Orla 55 brand translates Brazilian modernist principles into a contemporary visual identity system based on geometry, proportion and typographic precision. The scalable design system ensures consistency across editorial, digital and architectural applications. The project contributed to a 25 percent increase in perceived market value and sales price per square meter through strategic brand positioning and visual coherence.
Kukura & Kupakiwa: Developed within ISO compliant digital workflows, the visual system is scalable and versatile, optimized for high resolution print production as well as digital applications. Font families and color codes were defined with precise parameters to maintain visual consistency across all brand touchpoints.
Matagi: Brazilian modernism, coastal lifestyle, real estate branding, timeless design, visual identity, architectural integration, brand strategy, contemporary refinement, residential experience
Tekinoroji Yekugadzira: The development of the brand identity followed a collaborative and iterative process, combining historical research, architectural references, and principles of modern design. Detailed design development ensured visual precision, while carefully selected typography and color palettes established a balanced and scalable system adaptable to multiple platforms and formats.
Changamire yeDhizaini: The main challenge was interpreting Brazilian modernist architecture from the 1950s without creating a nostalgic identity. The project required translating historical principles into a contemporary visual language aligned with coastal lifestyle and architectural coherence. Balancing heritage and innovation while maintaining clarity, consistency and market relevance was essential to create a timeless and adaptable brand system.
Tsvakurudzo: The project combines historical research, cultural analysis and strategic positioning to create a brand identity rooted in Brazilian modernism and adapted to the coastal context. As part of the Tropicos framework, the system integrates architectural references from the 1950s with contemporary design principles, resulting in a cohesive visual language that reinforces differentiation, perceived value and consistency across brand applications.
Chikurudziro: Inspired by Brazilian modernist architecture from the 1950s, Orla 55 was developed as part of the Tropicos conceptual framework created for coastal developments. The project combines architectural research, modernist principles and contemporary design methodology to create a coherent visual identity system aligned with architecture, cultural context and lifestyle, reinforcing consistency between brand language and built environment.
Nguva yePurojekiti: The project started in February 2024 in Itajai, Santa Catarina, and was finalized in February 2025. It is currently in the final stage of preparation for the official launch.
Mafambiro eBasa: Every brand touchpoint, from physical signage to digital platforms, was designed to provide a seamless and intuitive experience. The identity and aesthetic, aligned with the coastal lifestyle, ensure consistency, recognition, and a sense of belonging for residents and visitors. From sales materials to on site applications, Orla 55 extends the promise of design quality into a tangible and aspirational living experience.
Zvikwereti zveMifananidzo: Vídeo: Jesmynny Morais