From East Chiratidziro cheHwindo Rekuratidzira by Uplan Design

From East Chiratidziro cheHwindo Rekuratidzira by Uplan Design is a highly esteemed winner of the very prestigious 2020 Mubairo weGoridhe we A' Design Award in Nzvimbo yeMukati neMusangano Competition Category.

GoridheMukati· 2020

From East Chiratidziro cheHwindo Rekuratidzira

by Uplan Design

Client: Uplan Design

Mubairo weGoridhe we A' Design Award Winner in Mukati Category

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Colors

The Design

About From East Chiratidziro cheHwindo Rekuratidzira

From East mutsara wezviratidziro zvemahwindo ekuratidzira zvakagadzirirwa chivako chekutengeserana muShanghai. Chiso chikuru chekuratidzira nemativi enzira yekufamba nayo chimwe nechimwe chinotevera pfungwa yakasiyana, zvakarongwa sekubatanidzwa, mavambo, kusimudzirwa uye kuunganidzwa zvichitevedza nzira inofamba nayo mutengi. Misoro yacho inoratidza tsika dzeChina kuburikidza nezvimiro zvekare zvemhanza yakanaka zvakadai sedhiragoni, phoenix nekondo. Zvinhu zveEVA zvinoshandiswa pakuumba, kuzadza nekupenda. Zviratidziro izvi zvinofukidza mamita makumi mana esikweya uye zvinoshandisa mavara echinyakare akasimba.

The Recognition

About the Mubairo weGoridhe we A' Design Award

Mubairo weGoridhe we A' Design Award wakahwinwa ne From East Chiratidziro cheHwindo Rekuratidzira, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini ekutanga, anoshamisa uye akanakisa. Vakunda veGoridhe mabasa ane zvitsva zvakawanda, ane chiratidzo uye anopenya, anoratidza njere, uchenjeri nehunyanzvi hwevagadziri vawo. From East Chiratidziro cheHwindo Rekuratidzira inotarisirwa kuva chigadzirwa chinorumbidzwa kwazvo, chinoita mafambiro matsva uye chakakura, chinopa kukosha kusati kwamboonekwa. Dhizaini iyi yakahwina Mubairo weGoridhe we A' Design Award basa rinoshamisa, rinoremekedzwa, rinobatsira zvikuru uye rinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. From East Chiratidziro cheHwindo Rekuratidzira inomutsa manzwiro akasimba ekuda, inomutsa mwoyo, inokurudzira kugadzira uye inotikwezva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The whole project is respectively placed in the main display surface and side display surface of the passageway, commercial building. Therefore, the different position of the window design, the designers give different ideas. "Inclusiveness", "origin", "promotion" and "collection", these themes not only have a logical relationship based on customers' moving lines, but also fully express the important theme of Chinese culture.
Dimensions & Packaging: The project covers a total of 40 square meters. The overall color is so obvious and not low. This is the characteristic of Chinese traditional art's application of color, and it is more in line with the charm of Chinese culture.
Tags: Window Design, Commercial, Flagship Store, Exhibition, Chinese Style, National Tide
Production Technology: In order to more fully present the advantages of these images, EVA materials is used as the main material in the creation process. No matter in the plasticity, filling and coloring of the shape, it is one of the best choices for the design of modern window design. Uplan Design also specially invite partners to improve the material technology.
Design Challenge: The complexity of the work lies in the complexity of the details. Dragon scales, Phoenix wings, crane feathers, almost every shape, has countless details. Each scale is almost different. Their size, bending angle and radian, positions and distances between them, and the logic of overlapping all need to be completed step by step according to the details.
Research: The East is an ancient civilization that has gathered for thousands of years. The mythological fables, classics of ancient books, inventions and creations, as well as technological innovations from time to time, all present the influence of this land on the world. Nowadays, more and more young people are beginning to be keen on the national tide. This is not only a breakthrough in the field of fashion innovation, but also a sense of pride and belonging in the return of culture.
Inspiration: In the image of concrete performance, designers have chosen the unique characteristics of Chinese culture, and are the most easily noticed dragons, phoenixes, cymbals, cranes. They are all ancient gods or auspicious symbol, and designers refine the exquisiteness of these cultures through creative methods, and make a perfect graft with the window design and fashion culture.
Project Duration: The project started in June 2019 in Shanghai and finished in July 2019 in Shanghai.
Operation Flow: The designer is required to first refine the drawings of the graphic design, refine the process, decompose the research composition and the split structure, and even carefully detail the angle of each feather before starting to implement grouping, collage, coloring and many more.
Patents: Copyrights belong to Uplan Design, 2019.
Team Members: Yang Shi
Xingliang Liao
Haiyan Zhu
Yang Zhong
Hao Ji
Image Credits: Image #1: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #2: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #3: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #4: Photographer Tian Ye and Mr. Ainiu, From East, 2019.
Image #5: Photographer Tian Ye and Mr. Ainiu, From East, 2019.