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Be Fly Utopia Mukati meSales Center by Longer Design

Be Fly Utopia Mukati meSales Center by Longer Design is a highly esteemed winner of the very prestigious 2020 Mubairo weGoridhe we A' Design Award in Nzvimbo yeMukati neMusangano Competition Category.


GoridheMukati· 2020

Be Fly Utopia Mukati meSales Center

by Longer Design

Client: Longer Design

Mubairo weGoridhe we A' Design Award Winner in Mukati Category

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Verified Award Winner

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Colors

The Design

About Be Fly Utopia Mukati meSales Center

Be Fly Utopia isales center iri muChongqing, China, ine ukuru hwe225 masikweya mita. Dhizaini iyi inosanganisa chitoro chekofi, raibhurari uye imba yekuratidzira upenyu mukati memuimba imwe chete. Uriri hwekutanga hune nzvimbo yekofi, ine matayera epasi egrey ane 300 na1200 mamirimita uye kaunda yakapedziswa nezvidhinha zvegrey zvisina kunyanya kujeka. Masitepisi, sherufu yemabhuku uye bhawa zvinoshandisa mavara ehuni akajeka. Sherufu yemabhuku yakareba inosimuka padivi pemasitepisi kuenda kuuriri hwechipiri. Denga renzvimbo yenhaurirano rinotevera denga rekutanga rakarereka uye rinoshandisa mahwendefa maviri akapetwa. Chinangwa ndechekugadzira nzvimbo inodziya uye yechisikigo yenharaunda yeramangwana.

The Recognition

About the Mubairo weGoridhe we A' Design Award

Mubairo weGoridhe we A' Design Award wakahwinwa ne Be Fly Utopia Mukati meSales Center, rukudzo rwakakwirira kwazvo runopiwa kumadhizaini ekutanga, anoshamisa uye akanakisa. Vakunda veGoridhe mabasa ane zvitsva zvakawanda, ane chiratidzo uye anopenya, anoratidza njere, uchenjeri nehunyanzvi hwevagadziri vawo. Be Fly Utopia Mukati meSales Center inotarisirwa kuva chigadzirwa chinorumbidzwa kwazvo, chinoita mafambiro matsva uye chakakura, chinopa kukosha kusati kwamboonekwa. Dhizaini iyi yakahwina Mubairo weGoridhe we A' Design Award basa rinoshamisa, rinoremekedzwa, rinobatsira zvikuru uye rinosundira mberi miganhu yehunyanzvi, sayenzi, dhizaini netekinoroji. Be Fly Utopia Mukati meSales Center inomutsa manzwiro akasimba ekuda, inomutsa mwoyo, inokurudzira kugadzira uye inotikwezva.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The designer abandons the design concept of focusing on marketing and decoration in the traditional sales office, and integrates the concepts of coffee shop, library and life experience hall into the design, aiming to create a warm life experience center for the community, so that people can feel the humanistic care of the design team and the construction unit in the early stage of the house purchase, and also let everyone here can see the true life of the community in the future status.
Dimensions & Packaging
The project covers a total of 225 square meters. Different from the new experience of the traditional sales department, this case uses natural materials and colors to create a relaxed, friendly and warm atmosphere.
Tags
Interior, Sales Office, Modern, Simple, Natural, Industrial Style, Be Fly Utopia
Production Technology
The first floor mainly carries the functions of the coffee shop, which is relatively fashionable in material selection. The ground adopts 300 times 1200 gray tiles, which are randomly patterned on the surface, deliberately giving the impression of years of polishing. The counter top uses the bread bricks popular in recent years, and neutral gray tone is selected. The staircase, bookcase and bar use the log color to render the whole space fresh and natural.
Design Challenge
During the construction of the project, due to the conflict between the fire sprinkler on the second floor and the top modeling, the designer had to change the top processing method and redesign the modeling. Based on the advantages of the slope roof of the original structure, the folding board model, which was originally distributed evenly, is simplified into two large folding boards, and on the large side, the board is used for staggered splicing to increase the decoration details.
Research
Since the beginning of the project, designers have been exploring how to position this living experience pavilion and what it should bear to create a diversified living space for the future community. Next they consider this space should have what kind of temperament to conform to the life experience, through constant scrutiny, designers use the natural color and white collocation to render for people, with diversified function models for them.
Inspiration
It is not only a good business environment, but also a complete industrial community center and a spatial ecosystem. The name of this case is "Be Fly Utopia", which is the owner's consideration and initial intention for the whole project. It takes the meaning from "if you are fragrant, the butterfly will come", and conveys the concept of customer-oriented and craftsman spirit.
Project Duration
The project started in October 2018 in Chongqing and finished in March 2019 in Chongqing.
Operation Flow
In order to strive for greater use space for the second floor, the floor opening size is controlled to be very small, and the stairs are just enough for people. In terms of space division, the dynamic and static areas are well divided.
Patents
Copyrights belong to Xiaodong Zhang, 2019.
Team Members
Xiaodong Zhang
Image Credits
Image #1: Photographer Min Qian, Negotiation Area, 2019.
Image #2: Photographer Min Qian, Negotiation Area, 2019.
Image #3: Photographer Min Qian, Bar, 2019.
Image #4: Photographer Min Qian, Negotiation Area, 2019.
Image #5: Photographer Min Qian, Public Area, 2019.

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