Bir Alaabta Quruxda · 2020
Alpha Series Garka
- Abaalmarinta Birta ah ee A' Design Award 2020 in Alaabta Quruxda
- CLIENT: Arçelik A.Ş
- Estimated Number of Design Views: 48,482
- Verification code C2123457AA · Verify this award
Colors
About Alpha Series Garka
Taxanaha alfa waa isku-dhafan, garka-garka-garka xaraashka ah oo wax ka qaban kara howlaha aasaasiga ah ee daryeelka wejiga. Sidoo kale alaab soo saarta xalka nadaafadda oo leh qaab cusub oo ay weheliso suuxin qurux badan. Fududeynta, minimalism iyo shaqeynta oo ay weheliso is-dhexgalka fudud ee adeegsadaha ayaa dhista aasaaska mashruuca. Khibradaha adeegsadaha farxadda leh ayaa fure u ah. Talooyinka si fudud ayaa looga saari karaa garka oo waxaa la gelin karaa qaybta kaydinta. Doonka waxaa loogu talagalay in lagu dallaco garka iyo nadiifinta talooyinka lagu taageero UV Light gudaha kaydinta.
About the Abaalmarinta Birta ah ee A' Design Award
Alpha Series Garka waa guuleystaha Abaalmarinta Birta ah ee A' Design Award, aqoonsi sharaf leh oo la siiyo naqshado wanaagsan oo buuxiya shuruudaha xirfadeed iyo kuwa warshadeed ee laga filayo hal-abuurro si wanaagsan loo naqshadeeyay. Guuleystayaasha Birta waxay muujiyaan xirfad weyn, takhasus sare, fahan khabiir iyo awood hal-abuur oo abuurayaashooda. Alpha Series Garka waa hal-abuur la filayo inuu noqdo mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, wax ku ool ah oo cusub. Naqshadahan ku guuleystay Abaalmarinta Birta ah ee A' Design Award wuxuu isku daraa hab-dhaqannada ugu wanaagsan warshadda wuxuuna leeyahay sifooyin farsamo oo karti leh oo ku xiran aqoon iyo hibo. Dhammaystirkeeda awgeed, Alpha Series Garka waa mudan ixtiraam, waxaana loo naqshadeeyay inay keento hagaajin nololeed oo ka caawisa in adduunka laga dhigo meel ka wanaagsan.
Press Kit
- Unique Properties
- The main aim was to design a compact, semi-proffesional shaver that can handle the basic tasks for facial care. Also a product that offers hygienic solutions with innovative approach combined with beautiful aesthetics. Joyful user experience was the key.
- Dimensions & Packaging
- Shaver:
55mm (max) x 30mm (max) x 150mm (max)
Case:
65mm (max) x 50mm (max) x 135mm (max) - Tags
- Alpha Series, Shaver, Men Grooming, Personal Care, UV Light
- Production Technology
- • Shaver Body: Xenoy (PBT+PC) / Injection Moulding • Shaver Rubber: Santoprene / Double Injection • Case: Xenoy / Injection Moulding • Case Lid: PP / Injection Moulding • Tools: stainless steel + glass reinforced (30%) PBT / Injection Moulding
- Design Challenge
- The sketch ideation was the most challenging part of this project. I had to put too much effort for sketching process to be able to refine the design and come up with the most unique, minimal and simple form solutions.
- Research
- The brief was very broad at the start. It was to design a unique personal care product for the brand Grundig. I started research process with trend analysis and market opportunities. The process also supported with focus groups with man aged between 18-50 to be able to define the existing problems with the shavers and consumer demands.
- Inspiration
- Providing hygienic and joyful user experience was the inspiration for the idea behind the project. Design language is completely inspired from Scandinavian design characteristics. Simplicity, minimalism and functionality combined with easy user interaction built the fundamentals of the product.
- Project Duration
- The project started in May 2019 in Istanbul/Turkey and lasted until the end of June 2019.
- Operation Flow
- The only button on the body of the shaver covered by led light is the interaction point of the product. It simply turns on/off the device but the led gives feedback about battery. When its charged and ready to use it lights white, when the charge is critical the led turns in to red, and also it blinks in red when its off charge. The dock is designed to charging the shaver and cleaning the tips supported with UV Light inside. Tips can be easily taken off the shaver and placed in to the storage section. The storage allows the product to be completely clean and tidy.
- Patents
- Copyrights belong to Arcelik Group, 2019