Novacolor Shaqada Ugu Muhiimsan: Showroom-ka Rinjiga by Peihe Xie

Novacolor Shaqada Ugu Muhiimsan: Showroom-ka Rinjiga by Peihe Xie is a highly esteemed winner of the very prestigious 2021 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Qolalka Gudaha iyo Bandhigyada Competition Category.

NaxaasGudaha· 2021

Novacolor Shaqada Ugu Muhiimsan: Showroom-ka Rinjiga

by Peihe Xie

Client: AD Architecture

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Gudaha Category

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Colors

The Design

About Novacolor Shaqada Ugu Muhiimsan: Showroom-ka Rinjiga

Qoraalka Buugga: Novacolor waa showroom rinjiga oo ku yaal Shantou, Gobolka Guangdong, Shiinaha. Gudaha wuxuu ku fidsan yahay 180 mitir oo laba jibbaaran wuxuuna soo bandhigayaa in ka badan 200 nooc oo qaab-dhismeedka iyo midabada rinjiga kala duwan. Showroom-ka wuxuu ku yaal geeska suuq weyn oo leh dhinac hoose oo dadku ku soo socdaan, sidaas darteed soo jiitidda dareenka dadka waxay ahayd udub dhexaad u ah istiraatiijiyada naqshadaynta. Furitaan cidhiidhsan ayaa calaamadinaya isbeddelka gudaha bannaanka. Qaab bunni ah oo buluug ah ayaa laga soo laalaadiyay sare, kaasoo ka duulaya qalooca qorshaha. Alaabta la isticmaalay waxaa ka mid ah birta aan miridsanayn (stainless steel), rinjiga, microcement-ka, filimka dhalaalaya iyo muraayadda beddelka. Qaab-dhismeedka xuubka la xoojiyay ayaa faafiya iftiinka jilicsan ee ku dul dhaca alaabta la soo bandhigay.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Novacolor Shaqada Ugu Muhiimsan: Showroom-ka Rinjiga waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Novacolor Shaqada Ugu Muhiimsan: Showroom-ka Rinjiga waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Novacolor Shaqada Ugu Muhiimsan: Showroom-ka Rinjiga si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The transitional space's opening is specifically downsized, which is a clue to enter a world of different emotions and styles. The small blue ellipsoid hung on the top echoes with the curve of the plane and generates a strong sense of power. A flexible space is divided by a sphere. The perceptual area is created through the meticulous geometric order. It's a place of contradiction and coordination.
Dimensions & Packaging: Area: 180 sqm
Main materials: Stainless steel, paint, microciment, transparent film, switchable glass
Tags: Art, Paint showroom, AD Architecture, Cinematic and dramatic
Production Technology: In terms of material, the natural concave-convex metallic texture and the blue sheepskin texture create a contrast. Meanwhile, more than 200 material templates are employed in a low-key way to demonstrate their conciseness in the space. An artistic paint showroom is presented through contradiction.
Design Challenge: The biggest problem of this project is located at a mall's corner, which seems like a forgotten area because of its low person flow. Therefore, changing this situation is a very important part of the design strategy.
Research: Light is an important medium for expressing the emotion of a space. Tesioned membrane structure is applied in a large area to emphasize the softness of light. The structure enhances the products' lighting effect. Besides, the light and shadow are partially intensified to express the texture of the material and the restless feeling of the space. A repressive power is likely to be released.
This time, the team regarded the design as an aesthetic practice, and tried to do something heart -touching.
Inspiration: It is located at a mall's corner, which seems like a forgotten area because of its low person flow. Therefore, changing this situation is a very important part of the design strategy.
Novacolor was established in Italy, and originated from developing some natural mineral paints that have a long history. The design team aims to display 200 paints' textures and colors harmoniously in a 180-square-meter space, and attract more customers through eye-catching exhibition and wonderful experience.
Project Duration: Design time: March 2020
Completion time: July 2020
Location: Shantou, Guangdong Province, China
Operation Flow: Generally, a space is enhanced by proportions, shapes, material, light and details, but this time, the focus of the space is material, which needs to be exhibited. The space provides people with more opportunities to communicate and interact. The natural white color, gray cement texture, silver metallic paint wall and the black travertine wall of the entrance are organically integrated in the space.
Team Members: Chief designer: Xie Peihe
Design team: AD ARCHITECTURE
Image Credits: Ouyang Yun