Giesinger Beerhalle Primary Function: Naqshadaynta Gudaha ee Hoolka Biirka by Guel Koc Janssen

Giesinger Beerhalle Primary Function: Naqshadaynta Gudaha ee Hoolka Biirka by Guel Koc Janssen is a highly esteemed winner of the very prestigious 2021 Abaalmarinta Lacagta ah ee A' Design Award in Naqshadeynta Qolalka Gudaha iyo Bandhigyada Competition Category.

LacagGudaha· 2021

Giesinger Beerhalle Primary Function: Naqshadaynta Gudaha ee Hoolka Biirka

by Guel Koc Janssen

Client: Gul Koc Gmbh

Abaalmarinta Lacagta ah ee A' Design Award Winner in Gudaha Category

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Colors

The Design

About Giesinger Beerhalle Primary Function: Naqshadaynta Gudaha ee Hoolka Biirka

Giesinger Beerhalle waa hool biir iyo goob dhacdooyin oo ku yaal Munich, Jarmalka. Hoolka weyn wuxuu daboolayaa 180 mitir oo laba-jibbaaran, wuxuu leeyahay saqaf dhererkiisu yahay 4.5 mitir wuxuuna qaadi karaa 160 qof. Shabakad tuubooyin naxaas ah ayaa ka bilaabmaya darbiyada furimaha kuna dhammaanaya xarig-goobo saqafka hoolka weyn kuna xasuusiya habka biir-samaynta. Daaqado guud oo balaaran ayaa ku xira martida macmalka biirka. Leben la dib-u-warshadeeyay ayaa dahaadha darbiga baarka, dhalooyin biir oo la dib-u-warshadeeyay ayaa lagu iftiimiyay furimaha. Weel xamuul oo jaalle ah, oo loo qalabeeyay sida goob nasasho, ayaa bixiya asturnaan ka fog hoolka weyn.

The Recognition

About the Abaalmarinta Lacagta ah ee A' Design Award

Giesinger Beerhalle Primary Function: Naqshadaynta Gudaha ee Hoolka Biirka waa guuleystaha Abaalmarinta Lacagta ah ee A' Design Award, aqoonsi sharaf aad u sarreeya oo la siiyo naqshado heerka ugu sarreeya oo quruxsan oo soo jiidasho leh. Guuleystayaasha Lacagta waa shaqooyin aad u dhalaalaya iyo hal-abuur sare leh oo muujiya khibrad, hibo iyo hufnaan naqshadeeyayaashooda. Giesinger Beerhalle Primary Function: Naqshadaynta Gudaha ee Hoolka Biirka waa shaqo la filayo inay noqoto shaqo quruxsan oo tusaale ah, xirfad cad leh oo hal-abuur qoto dheer leh. Naqshadahan ku guuleystay Abaalmarinta Lacagta ah ee A' Design Award waa hal-abuur aad loo dareemo oo la ammaano, waxtar leh oo hormariya xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Giesinger Beerhalle Primary Function: Naqshadaynta Gudaha ee Hoolka Biirka waa hal-abuur dad badan ay doonayaan, kicisa rabitaanno, keena dareenno wanaagsan oo abuura yaab.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The guests are guided from the entrance to the main hall by an extravagant pipe artwork. Rough-cut, solid wood tables and beer banks are arranged to create a warm, relaxed atmosphere. Panoramic windows enable the users to connect to the the brewery. A custom-made shipping container is the focal point of the pub and interrupts the space with its striking yellow color. Installed on-site and furnished with crates and a Giesinger green sofa, it acts as a lounge, providing privacy from the main hall.
Dimensions & Packaging: The main hall is 180 square meters with a ceiling height of 4.5M.
Tags: Interior, industrial style, brewery, bar
Production Technology: The network of copper pipes is a central feature and abstractly resembles the brewing process and activity. Starting from the walls of the double height lobby, they flow into the restroom walls and culminate as a grid on the main hall ceiling. Above which is a steel blue acoustic baffle to enhance the music quality. Recycled Giesinger beer bottles are used in the lobby outside of the main hall and inserted with lights to illuminate the G shape. Recycled bricks are cladded on the bar display wall and were locally sourced to reduce the projects carbon footprint.
Design Challenge: It was important to balance the industrial style and open space by creating a sense of coziness.
Research: Research Type: beer hall design.
Research Goal: To create an industrial-style bar with a panoramic window that enables the user to visually connect to the tall, double-height brewing tanks that are inscribed with graffiti artwork; to provide a unique ambiance in which to appreciate Giesinger beer and accommodate three different scenarios as per the design brief.
Inspiration: Inspired by the motto, Think Global, Drink Local, the interior design concept reflects the Giesinger brand in its true industrial essence. Raw elements exposes the brewing process. Reminiscent of the Heillig Geist Kirche in Giesing, the interior walls are cladded with concrete and brick. Giesinger CI colours green, yellow, and dark blue complement the rustic finishes.
Project Duration: The design work started in December 2019, and the construction was completed in September 2020 in Munich, Germany.
Operation Flow: The bar is now the brands representation, from hosting guided tours to events. It includes an office space and a beer hall. A green elevator connects the hall to the storage area and entertains the guests with old beer moving theatrics. The multi-functional pub seats 160 people and can also host corporate events and private parties.
Patents: Giesinger Biermanufaktur & Spez. BraugesellschaftmbH
Branda works
Team Members: Gül Koc-Janssen
Shehroze Yusuf Khan
Vasudha Jindal
Image Credits: Roman Job, Studio für Fotodesign- Munich, Germany