Milano System Boorso Dhabar oo Qaybo Isku-dhafan leh by Modula Milano

Dahab Alaab Dheeraad · 2021

Milano System Boorso Dhabar oo Qaybo Isku-dhafan leh

by Modula Milano

Abaalmarinta Dahabka ah ee A' Design Award 2021 in Alaab Dheeraad
CLIENT: Modula Milano
Estimated Number of Design Views: 74,611
Verification code 1F57FDDDDF · Verify this award

Visit Site View at A' Design Award Press Release

Colors

About Milano System Boorso Dhabar oo Qaybo Isku-dhafan leh

Milano System waa boorso dhabar oo magaalo ah oo qaybo isku-dhafan leh, laguna sameeyay dalka Talyaaniga. Boorsada weyn waxay dhererkeedu yahay 480 mm, ballaceedu 300 mm, qotadeeduna 170 mm, waxayna leedahay mug dhan 25 litir, oo la balaadhin karo ilaa 35 litir. Qaybo gooni ah, oo ay ka mid yihiin habeeye laptop, xidhid (anchor), qayb isticmaalka maalinlaha ah iyo qayb xidhmo alaabeed, ayaa lagu dhejin karaa laguna kala furi karaa boorsada weyn. Qalab quful biraale (magnetic) ah ayaa suurtagelinaya in hal gacan lagu furo laguna xidho. Waxaa la isticmaalay dharaar u adkeysta xoqidda iyo biyaha. Laba qol iyo dhowr jeebood ayaa si habaysan u hayya alaabta maalinlaha ah.

About the Abaalmarinta Dahabka ah ee A' Design Award

Milano System Boorso Dhabar oo Qaybo Isku-dhafan leh waa guuleystaha Abaalmarinta Dahabka ah ee A' Design Award, aqoonsi sharaf aad u weyn oo la siiyo naqshado heerka koowaad ah, cajiib ah oo aan caadi ahayn. Guuleystayaasha Dahabka waa hal-abuurro cusub oo aad u badan, aragti fog leh oo si indho-qabsi ah u dhalaalaya, kuwaas oo ka tarjumaya caqli, xikmad iyo xirfadda naqshadeeyayaashooda. Milano System Boorso Dhabar oo Qaybo Isku-dhafan leh waa shaqo la filayo inay noqoto hal-abuur aad loo ammaano, dejisa isbeddello cusub oo weyn, keenta qiimo aan hore loo arag. Naqshadahan ku guuleystay Abaalmarinta Dahabka ah ee A' Design Award waa shaqo cajiib ah oo la ixtiraamo, waxtar weyn leh oo hormarisa xuduudaha farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada. Milano System Boorso Dhabar oo Qaybo Isku-dhafan leh waa shaqo abuurta dareenno xoog leh oo rabitaan ah, kicisa xiiso, dhiirigelisa hal-abuur una soo jiidata.

Press Kit

Unique Properties: Milano System is a 100%-made-in-Italy modular urban backpack designed to meet the needs of global citizens.
Characterized by modularity, the Milano System can be customized by combining different modules that can be easily attached and detached from the main pack.
It is made with functionality in mind and can be customized by combining the following parts: Milano Backpack - the main pack, Laptop Organizer, Anchor, Everyday Block, Packing Block.
Dimensions & Packaging: 480mm height x 300mm width x 170mm depth (240 when expanded)
Weight: 900gr (only the Milano backpack)
Volume: 25 L (35 L expanded)
180-degrees opening
Fully water-resistant
2 separated compartments with multiple pockets for ultimate organization
Tags: modular backpack, Italian design, Made in Italy, backpack made in Italy
Production Technology: CORDURA fabrics - engineered with cutting-edge technologies to deliver best-in-class resistance to abrasion and tears.
Lorenzi fabrics - leather-like fabrics that are waterproof and highly resistant
Hypalon - high strength fabrics in the details providing an attachment of future accessories and modules.
Fidlock - innovative magnetic locking hardware
Design Challenge: The first challenge was to find an intuitive and easy-to-use modular system. We researched the military field and came up with a solution based on innovative magnetic hooks. This system allows us to offer a product that is both technical and user-friendly. The second one was building a supply chain entirely based in Italy that would balance quality and price and we successfully achieved this by finding reliable suppliers. We managed to develop the project during all the lockdowns due to Covid-19
Research: We did in-depth market research to identify all the pros and cons of both modular and non-modular backpacks on the market. We also did qualitative & quantitative research with questionnaires to a group of people from different cities of Europe (who belong to our target group) to understand the needs and what they would prefer in a daily backpack both from the point of view of functionality and design.
Inspiration: Like most people who live in the urban landscape, we spend our days living our lives at full speed. A backpack is our best companion in our dynamic life, where we carry everything we need to stay on the go. However, the variety of activities requires us to overfill them or carry multiple bags. That's how we came up with the idea of creating an ultra-versatile modular backpack, combining the functionality found in the best backpacks, with Italian aesthetics and carefully selected materials.
Project Duration: The project started in January 2020 and finished in March 2021 in Milan, Italy.
Operation Flow: Featuring Fidlock innovative magnetic locking hardware, you can effortlessly lock and unlock your backpack with one-hand management. The backpack has two compartments, three inner pockets, and one front pocket to quickly access your essentials.
While the Milano Anchor provides modularity through the magnetic system that quickly and securely attaches modules to the pack.
Image Credits: Image #1: Maurizio Costa
Image #2: Maurizio Costa
Image #3: Maurizio Costa
Image #4: Maurizio Costa
Image #5: Maurizio Costa