Live and Let Live Naqshadeynta Bandhiga by Inception Cultural and Creative Co., Ltd

Live and Let Live Naqshadeynta Bandhiga by Inception Cultural and Creative Co., Ltd is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Qolalka Gudaha iyo Bandhigyada Competition Category.

NaxaasGudaha· 2022

Live and Let Live Naqshadeynta Bandhiga

by Inception Cultural and Creative Co., Ltd

Client: Inception Cultural & Creative Co., Ltd

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Gudaha Category

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Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Live and Let Live Naqshadeynta Bandhiga

Live and Let Live waa bandhig ku saabsan xayawaanka wax ku dhaca halaaga ah, kaas oo lagu soo bandhigay bannaan dhererkiisu yahay 127 mitir oo laba jibaaran oo ku yaal magaalada Guangzhou. Bandhigga wuxuu muujinayaa muuqaallo firfircoon oo ka kooban baabuurta cirifka (polar bears), daanyeerrada sanka jaban, pandas-ka cas, koala-yada, iyo shimbirraha shoebill-ka. Sawirrada xayawaanka waxaa laga sameeyay warqad kartoon oo dib loo warshadeeyay. Rakibaadyo isdhexgal ah ayaa kordhiya mowduuca deegaanka. Kal iyo lame weyn oo dadka dhinac keliya lagu qiimeeyo, xayawaankana dhinaca kale, ayaa dhaqaaqda marka booqdaha ku istaago miisaanka ku dhex yaal bartamaha kalka. Ujeeddada waxay tahay in la kordhiyo wacyigelinta ku saabsan lumitaanka noocyada xayawaanka.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Live and Let Live Naqshadeynta Bandhiga waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Live and Let Live Naqshadeynta Bandhiga waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Live and Let Live Naqshadeynta Bandhiga si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The Live and Let Live Exhibition invites the environmentalist artist Laurence Vallières to re-created lively scenes of endangered animals such as the polar bears, snub-nosed monkeys, red pandas, koalas, and shoebills. While the audiences see them as if they were thriving in their natural habitat, in real life they are already being placed behind museum glasses; as a memory, as a record, and as how the future generation would see them.
Dimensions & Packaging: Location: Guangzhou Taikoo Hui Site Dimension: 127 square meters
Tags: LIVE AND LET LIVE, Born From Nature Bond with Nature, Laurence Vallières, Taikoo Hui Guangzhou, the gone zoo
Production Technology: Every aspect of the Live and Let Live exhibition is designed promote environmental friendly ideas. From the concept, the chosen artist, the artworks, the interactive installations, to even the materials are all consistent with the theme. For example, Laurence Vallières, the artist invited to create for this exhibition is most known for creating large scale animal sculptures with recycled cardboards.
Design Challenge: The most challenging part of this project is the balance between the amount of information and entertainment; too much entertainment, the installation loses the message it tries to convey, and too much information bores the audiences. When brainstorming, Inception came up with a lot of ways in which these important information of endangered animals can be easily feed to the audiences, and was actually successful in doing so; the installation was included in multiple school trips, and there were elementary school children submitting environmental protection proposals to us after seeing the installation.
Research: LIVE AND LET LIVE is a commissioned installation created by Inception. Dedicated to creating both original IP and client cases, we have been working on transboundary issues related to art, entertainment, music, ad media industries. Thus, when we were commissioned by Taikoo Hui (Guangzhou) Development Company Limited under the Swire Group to create an installation in the mall, we thought of the ongoing and increasingly severe crisis of endangered animals, and decided to raise awareness on this issue. Through immersive and interactive experience, the audiences is not only fed the information, but can involve themselves completely into this topic.
Inspiration: At this very moment, we are experiencing the sixth extinction, and this time, human has become the meteor that is causing it. As more and more animals are being listed as endangered animals, we wish to convey a pro-environmental message to the audiences through this exhibition.
Project Duration: The exhibition started at 2020.06.26 and ended at 2020.08.02, it was held at Taikoo Hui Guangzhou
Operation Flow: There are a few interactive installations in this exhibition. The huge interactive see-saw representing the balance of nature has human and animals sitting on the opposite ends. It tilts when an audience stands on a scale in the middle.
There are also interactive technologies that allows the audience to understand each endangered animals better.
Image Credits: All Images: Inception Cultural & Creative Co., Ltd