Naive Blue Lab Goobta Toogashada Sawirku by SIG Design

Naive Blue Lab Goobta Toogashada Sawirku by SIG Design is a highly esteemed winner of the very prestigious 2022 Abaalmarinta Naxaasta ah ee A' Design Award in Naqshadeynta Qolalka Gudaha iyo Bandhigyada Competition Category.

NaxaasGudaha· 2022

Naive Blue Lab Goobta Toogashada Sawirku

by SIG Design

Client: Naive Blue

Abaalmarinta Naxaasta ah ee A' Design Award Winner in Gudaha Category

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Colors

The Design

About Naive Blue Lab Goobta Toogashada Sawirku

Naive Blue Lab waa waayo-aragnimada fikradeed ee cusub ee ay furtay Naive Blue, oo ah sumad bixisa adeegyada toogashada. Goobaha leh hawlo kala duwan ayaa lagu kala soocaa midab, si ay meel kastaa u yeelato madaxbannaani iyo dabacsanaan, oo ka tarjumaysa nadiifka iyo dareenka xirfadeed ee shaybaarka. Waxyaabo badan oo tafaasiil ah ayaa lagu dabaqaa dejinta iyo agabka quruxda badan, si tayada boosku kor loogu qaado. Iyada oo loo marayo qaabka jasiiradda u qaabaysan iyo dhaqdhaqaaqa wareegtada, oo ay weheliso bandhig furan oo bilaash ah, waxay u keentaa macaamiisha khibrad bannaan oo dabacsan.

The Recognition

About the Abaalmarinta Naxaasta ah ee A' Design Award

Naive Blue Lab Goobta Toogashada Sawirku waa guuleystaha Abaalmarinta Naxaasta ah ee A' Design Award, aqoonsi sharaf sare leh oo la siiyo naqshado aan caadi ahayn oo lagu garto hal-abuur, hal-abuur cusub iyo caqli. Guuleystayaasha Naxaasta waa shaqooyin xirfad buuxda leh iyo hal-abuur yaab leh oo xaqiijiya khibrad weyn, male-awaal iyo kartida naqshadeeyayaashooda. Naive Blue Lab Goobta Toogashada Sawirku waa walax la filayo inay noqoto mid aad loo tixgeliyo, la ixtiraamo oo la jecel yahay, xirfad cad leh oo hal-abuur cusub leh. Naqshadahan ku guuleystay Abaalmarinta Naxaasta ah ee A' Design Award wuxuu ku darsadaa hab-dhaqanno ugu wanaagsan farshaxanka, sayniska, naqshadaynta iyo tignoolajiyada wuxuuna ku fiican yahay dhawrista tafaasiisha. Naive Blue Lab Goobta Toogashada Sawirku si fiican ayay u buuxisaa baahiyaha, taabataa rabitaannada, soo jiidataa dareenka kicinayaanna xiisaha aqoonta.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The areas with different functions are distinguished by color, so that each space has independence and flexibility, and reflects the clean and professional feel of laboratory. A lot of detail Settings and exquisite materials are applied, so that the quality of the space has been enhanced.

Through the island-shaped layout and circular movement, combined with open and free exhibition, it brings customers a more flexible space experience.
Dimensions & Packaging: The space area is 85 ㎡.
Tags: photo shooting space, experience space, lab, future, clean
Production Technology: Many market research was carried out about target market and similar stores.
Design Challenge: While expressing the pure artistic sense of the space, it also adds retail function and reflects the professionalism of the brand and the space at the same time.
Research: Research objectives: target customers
Methodology: Market research, desktop research
Results: to know about the expectations of customers
Inspiration: Naive Blue Lab is the new conceptual experience space launched by Naive Blue, a brand providing photo shooting services. It represents a brand extension that is young, avant-garde, trendy, imaginative and creative. Here, customers can experience more innovative services and products first.
Project Duration: The project started in August 2019 and finished in December 2019.
Location of the project: 214-1, 2nd Floor, International Financial Center, Century Avenue, Shanghai, China.
Operation Flow: /
Team Members: Creative director：Ray Lee
Interior design：Xiaojuan Gu, Sheng Ye
Graphic design：cheeer studio
Rendering：Sheng Ye
Project management：Sheng Ye
Image Credits: Image#1-Image#5 Photographer: Naive blue